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2. The music industry in the
1960s/90s had started to
develop and was growing,
very fast!
As technology developed so
did the music, Stereo had
almost completely replaced
mono as the recording mode.

4. FOUR MAIN TYPES OF MUSIC
East Coast Doo-Wop
R&B/Soul
Motown
Pop(uprising)

5. EAST COAST DOO-WOP
Doo-wop is a style that was developed
in African-American communities

6. R&B/SOUL
• Was made up of many African Americans
• Didn’t receive as much credit or popularity as less talented white
groups because of racial barriers.
• Some of their songs were sung by popular white performers and
became hits.
• After civil rights movement their music became recognized and enjoyed
by many.

7. With the “swinging-sixties” came ‘Motown Record Corporation’, with this arrived the important
advance of racial integration into music, as this was the first record label to be owned by and
primarily feature African American artists.
Motown’s first ever top 10 hit was in 1960 with ‘Shop Around’ by
the Miracles, which peaked at number 2 on the Billboard Hot 100
and was also Motown’s first million-selling record.
It was in this century that Bob Dylan lead us from the days of audio and
brought us the music video. His single ‘Subterranean Homesick Blues’
brought with it one of the first ever music videos, a simple one-shot
short but a revelation in the 60’s.
Pop group the Supremes released their album ‘The Supremes
A’ Go-Go’ in 1966 and were the first all-female group to reach
the top spot in the Billboard 200 Album Charts.
This album was also produced by Motown
Records.

8. ARTISTS FROM THE 1960/90S
• The Beatles
• Rolling Stones
• The Animals
• The Yard birds

9. • The beatles were English rock band that
formed in Liverpool, in 1960.
• They became widely regarded as the
greatest and most influential act of the rock
era.
THE BEATLES
The Beatles built their reputation playing clubs in Liverpool
and Hamburg over a three-year period from 1960. Manager Brian
Epstein moulded them into a professional act and producer George
Martin enhanced their musical potential. They gained popularity in
the United Kingdom after their first hit, "Love Me Do", in late 1962.

10. HISTORICAL CONTEXT AND MUSIC
- The Cold War ran into the 60s, a conflict between the USA and USSA. The
war allegedly began because of ideological differences between the United
states and the Soviet Union, who favoured communism whereas the US
didn't.
- It was named the Cold War since no people actually went and fought against
each other. Instead, the tension set an almost 'cold' atmosphere between the
countries and the public feared a nuclear World War 3 would erupt.
- The hippie culture arose from individuals who aimed to send out political
messages about wars going on at the time, and how they wished for peace.
- This rebellion against war is the controversy that set hippies apart from the
rest.
Hippie Fashion

11. GET THE ‘HIPPIE’ LOOK
- They usually had long hair, men would also grow their beards out. This was a polar
opposite to the previous, clean-cut 50's look.
Wore very colourful clothes, including tie dye prints.
- Floral prints were in fashion too, as well as head bands.
- The peace sign was also something commonly seen on hippies' clothes or belongings.
The Beatles
- The Beatles were a band in the 60s that adopted the hippie style. They promoted peace
and happiness in their music, these values were very opposing to some of the
government's who were involved in the Cold War.
- Their intentions of sending out political messages through their music was reflected
through them being the first band to include lyric sheets in the albums they sold.
- What also made their music controversial and thus more publicised is their reference to
drug use, particularly in the song "Yellow Submarine".

12. - They adopted the hippie style. They promoted peace and happiness in
their music, these values were very opposing to some of the
government's who were involved in the Cold War.
- Their intentions of sending out political messages through their music
was reflected through them being the first band to include lyric sheets
in the albums they sold.
- What also made their music controversial and thus more publicised is
their reference to drug use, particularly in the song "Yellow Submarine".

13. AUDIENCES
The most 60s audiences consumed the music through this ,,,
However as we develop so
does technology!
People usually bought their music on vinyl
records however in 1963 there was a break
through as audio cassettes came to the
market!
This was originally intended as a way of
playing music in cars to American car
owners. Cassettes were quickly developed
into a popular format for listening to music.

14. BBC
BBC resisted giving rock and roll airtime until 1967. Mainly because it served
middle-class, middle-aged audiences. It was known as a ‘respectable’ and
‘responsible’ broadcaster that would alienate its audiences by introducing the
new dangerous style of youth music onto its airwaves.
It was during this time that music piracy began to threaten the music industry as
people regularly recorded their favourite music from the radio onto cassette
tapes
However music was still
also consumed through
television, gigs, concerts
and the radio

15. By this point in time the 90’s saw several diverse genres of music on the scene...
Grunge music alongside similar subgenres peaked in
popularity during 1990/91 with the success of bands such as
Nirvana. This style today is still strongly associated with this
decade.
U2's groundbreaking Zoo TV and PopMart tours were the top
selling tours of 1992 and 1997.
Britpop, a subgenre of alternative rock created in the UK was formed in
this decade. This subgenre developed as a reaction against various
musical and cultural trends from the early 1990s, especially the US made
Grunge. Blur was one of the several groups to launch this movement by
referencing British guitar music of the past and writing about uniquely
British topics and concerns. This caught on and other bands still famous to
date, such as Oasis joined this trend.
Female pop icons such as the “Spice
Girls" manage to break America, taking
the world by storm and becoming the
most commercially successful British
Group since The Beatles.
Their impact brings about a
widespread invasion of teen
pop acts around the world
such as Britney
Spears,Christina Aguilera, 'N
Sync and Backstreet Boys.
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