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Publishing Multimedia with EESC What faculty co-creators need to know 2010 OSU EXTENSION SPRING TRAINING Mark Anderson-Wilk, Ariel Ginsburg, Jeff Hino, Chris LaBelle, & Sue Kunda
EESC http://extension.oregonstate.edu/eesc/
Overview of session ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Features of publishing with EESC
text and images  (traditional publication-based publishing) audio and video (previously tied to radio and tv broadcasting) new media (learning objects and other born-digital applications) Publishing that embraces all forms of media (new, broadest definition of publishing) What do we mean by “publishing”? + + =
Publishing is defined by whatever type of animal is in the corral at any given time.
Traditional publishing:  isolated fountains of knowledge Participatory publishing:  interactive learning experiences
Traditional publishing :  publishing ends with a published work; no audience participation Expert Published work Publishing process What does this mean? I think I understand. But I’d like to know … Audiences
Participatory publishing:  publishing includes published work, audience participation, and social environment Expert Audiences in their online environments Published work
Recognized form of scholarship ,[object Object],[object Object],[object Object]
Quality products Excellence in editing, design, and production
Standards   in creative integrity Copyright and attribution
Stewards of the Extension catalog ,[object Object],[object Object]
Your agents of access and persistence ,[object Object],[object Object],[object Object]
Publishing life cycle
Another Publication Destination: Lifelong Learning at OSU Bringing Learning to Life
A Spectrum of Opportunities  Engaging with Learners Real-Time  Research Data Extension Information Extension  Programs Workshops Learning Objects Multiple  Learning Modules Undergrad Credit Courses Graduate Courses Lifelong Learning Learning  Modules Non-Credit Certificate Programs Undergrad  Degree Programs Graduate Degree Programs
A Spectrum of Opportunities Engaging with Learners Extension Information Extension  Programs Workshops Learning Objects Multiple  Learning Modules Lifelong Learning Learning  Modules Non-Credit Certificate Programs
A Spectrum of Opportunities Engaging with Learners Extension Information Extension  Programs Workshops Learning Objects Multiple  Learning Modules Lifelong Learning Learning  Modules Non-Credit Certificate Programs
Developing Learning Objects ,[object Object],[object Object],[object Object]
Learning Objects - Examples ,[object Object],[object Object],[object Object],[object Object],[object Object]
Engaging with Learners Multiple  Learning Modules Lifelong Learning Learning  Modules Non-Credit Certificate Programs Lifelong Learning at OSU
Building New Learning Opportunities
Developing an Online Course
The Process… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Developing an Online Course
[object Object],[object Object],[object Object],New media and multimedia review Chris LaBelle
[object Object],[object Object],[object Object],[object Object],[object Object],Goal and Intended Outcomes
Improve overall end-user experience and content authoring  process by standardizing new media, social media, and multimedia deliverables where appropriate.  Improve accessibility and accessibility of new media, especially for hearing or vision impaired end-users (Web Content Accessibility Guidelines, W3c, 508 section 1194.22) Provide more equivalence between traditional print-based EESC publications and new media publications in regards to project qualification, tracking, and archiving.  Intended Outcomes
To provide tools and information that help faculty and programs evaluate new media effectiveness. To be better prepared to qualify, adapt, and adopt new media to accomplish Extension-related instructional objectives.  To positively influence university policy as it relates to the inclusion of new media within the framework of job performance or P&T.  Intended Outcomes
Trustworthiness (Kling & McKim, 1999) “ The document has been vetted through some social processes that assure readers that they can place a high level of trust in the content of the document based on community-specific norms. “ Publicity and Accessibility… “ Accessibility is typically assured by insitutional stewardship as practiced by libraries, publishing houses, clearinghouses, and is supported by stable identifiers such as ISBN and ISSN.  Framework to Assess Scholarly Communication
[object Object],[object Object],[object Object],[object Object],A Framework for New Media Review
Copyright and attribution Obtaining copyright permissions for publishing with EESC
Attribution Authorship John Doe, Extension cereals specialist, Oregon State University; and Jane Doe, professor of wheat breeding and genetics, Washington State University.
Attribution Permission to reprint text and illustrations
Attribution Permission to  reprint images
© 2010 Oregon State University
OSUL/EESC Collaboration Publishing with ScholarsArchive@OSU
ScholarsArchive Benefits ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],Publishing with ScholarsArchive
How can we help you? EESC Publishing Panel

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Publishing Multimedia with EESC

  • 1. Publishing Multimedia with EESC What faculty co-creators need to know 2010 OSU EXTENSION SPRING TRAINING Mark Anderson-Wilk, Ariel Ginsburg, Jeff Hino, Chris LaBelle, & Sue Kunda
  • 3.
  • 5. text and images (traditional publication-based publishing) audio and video (previously tied to radio and tv broadcasting) new media (learning objects and other born-digital applications) Publishing that embraces all forms of media (new, broadest definition of publishing) What do we mean by “publishing”? + + =
  • 6. Publishing is defined by whatever type of animal is in the corral at any given time.
  • 7. Traditional publishing: isolated fountains of knowledge Participatory publishing: interactive learning experiences
  • 8. Traditional publishing : publishing ends with a published work; no audience participation Expert Published work Publishing process What does this mean? I think I understand. But I’d like to know … Audiences
  • 9. Participatory publishing: publishing includes published work, audience participation, and social environment Expert Audiences in their online environments Published work
  • 10.
  • 11. Quality products Excellence in editing, design, and production
  • 12. Standards in creative integrity Copyright and attribution
  • 13.
  • 14.
  • 16. Another Publication Destination: Lifelong Learning at OSU Bringing Learning to Life
  • 17. A Spectrum of Opportunities Engaging with Learners Real-Time Research Data Extension Information Extension Programs Workshops Learning Objects Multiple Learning Modules Undergrad Credit Courses Graduate Courses Lifelong Learning Learning Modules Non-Credit Certificate Programs Undergrad Degree Programs Graduate Degree Programs
  • 18. A Spectrum of Opportunities Engaging with Learners Extension Information Extension Programs Workshops Learning Objects Multiple Learning Modules Lifelong Learning Learning Modules Non-Credit Certificate Programs
  • 19. A Spectrum of Opportunities Engaging with Learners Extension Information Extension Programs Workshops Learning Objects Multiple Learning Modules Lifelong Learning Learning Modules Non-Credit Certificate Programs
  • 20.
  • 21.
  • 22. Engaging with Learners Multiple Learning Modules Lifelong Learning Learning Modules Non-Credit Certificate Programs Lifelong Learning at OSU
  • 23. Building New Learning Opportunities
  • 25.
  • 26.
  • 27.
  • 28. Improve overall end-user experience and content authoring process by standardizing new media, social media, and multimedia deliverables where appropriate. Improve accessibility and accessibility of new media, especially for hearing or vision impaired end-users (Web Content Accessibility Guidelines, W3c, 508 section 1194.22) Provide more equivalence between traditional print-based EESC publications and new media publications in regards to project qualification, tracking, and archiving. Intended Outcomes
  • 29. To provide tools and information that help faculty and programs evaluate new media effectiveness. To be better prepared to qualify, adapt, and adopt new media to accomplish Extension-related instructional objectives. To positively influence university policy as it relates to the inclusion of new media within the framework of job performance or P&T. Intended Outcomes
  • 30. Trustworthiness (Kling & McKim, 1999) “ The document has been vetted through some social processes that assure readers that they can place a high level of trust in the content of the document based on community-specific norms. “ Publicity and Accessibility… “ Accessibility is typically assured by insitutional stewardship as practiced by libraries, publishing houses, clearinghouses, and is supported by stable identifiers such as ISBN and ISSN. Framework to Assess Scholarly Communication
  • 31.
  • 32. Copyright and attribution Obtaining copyright permissions for publishing with EESC
  • 33. Attribution Authorship John Doe, Extension cereals specialist, Oregon State University; and Jane Doe, professor of wheat breeding and genetics, Washington State University.
  • 34. Attribution Permission to reprint text and illustrations
  • 35. Attribution Permission to reprint images
  • 36. © 2010 Oregon State University
  • 37. OSUL/EESC Collaboration Publishing with ScholarsArchive@OSU
  • 38.
  • 39.
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  • 41. How can we help you? EESC Publishing Panel

Editor's Notes

  1. This is the full version… Traditional pubs, physical products we all know so well… Workshops - elaborated typically F-F delivery Mvoing into digital realm
  2. This is the “Light” version - Extension only Traditional pubs, physical products we all know so well… Workshops - elaborated typically F-F delivery Moving into digital realm
  3. This is the “Light” version - Extension only Traditional pubs, physical products we all know so well… Workshops - elaborated typically F-F delivery Moving into digital realm
  4. Teachers often break apart media materials and reorganize them to support their own instructional goals. Instructional object, educational object, learning object, knowledge object, learning module, educational module Instructionally sound sequencing decisions are at the heart of the use of learning objects MERLOT Multimedia Educational Resource for Learning and On-Line Teaching Wikipedia: ▪ Learning objects are a new way of thinking about learning content. Traditionally, content comes in a several hour chunk. Learning objects are much smaller units of learning, typically ranging from 2 minutes to 15 minutes.▪Are self-contained � each learning object can be taken independently▪Are reusable � a single learning object may be used in multiple contexts for multiple purposes▪Can be aggregated � learning objects can be grouped into larger collections of content, including traditional course structures▪Are tagged with metadata � every learning object has descriptive information allowing it to be easily found by a search [1]
  5. Teachers often break apart media materials and reorganize them to support their own instructional goals. Instructional object, educational object, learning object, knowledge object, learning module, educational module Instructionally sound sequencing decisions are at the heart of the use of learning objects MERLOT Multimedia Educational Resource for Learning and On-Line Teaching http://oregonstate.edu/instruct/dce/phytophthora/module3-d.html Kanji animation from Japanese 199 http://oregonstate.edu/instruct/dce/JPN199/set03/JPN199-KanjiSet03.html
  6. Visit the LL website
  7. This is the “Light” version - Extension only Traditional pubs, physical products we all know so well… Workshops - elaborated typically F-F delivery Moving into digital realm
  8. This is the “Light” version - Extension only Traditional pubs, physical products we all know so well… Workshops - elaborated typically F-F delivery Moving into digital realm