This document discusses perception processes, specifically form perception. It explains that form perception involves distinguishing an object from its background through contours and organization. Contours allow separation of an object based on abrupt versus gradual changes in color or brightness. Organization refers to grouping objects into patterns according to Gestalt principles like proximity, similarity, continuity, figure/ground, closure, and simplicity. The document provides examples of these principles and how they influence visual perception.

1. PERCEPTION PROCESSES

2. 2. FORM PERCEPTION
THE ABILITY TO DISTINGUISH AN OBJECT FROM ITS GENERAL
BACKGROUND IS BASIC TO ALL FORMS OF PERCEPTION
2 DIFFERENT FORM PERCEPTION
COUTOR’S(PROFILE/OUTLINE) IN FORM PERCEPTION
ORGANIZATION IN FORM PERCEPTION

3. COUTOR’S IN FORM PERCEPTION
INDIVISUAL CAN SEPARATE FORM FROM BACKGROUND IN VISUAL
PERCEPTION BECAUSE WE PERCEIVE COUTOUR’S
COUTOR’S > PERCEPTION OF BORDER WITHOUT CHANGING ANY
COLOUR AND BRIGHTNESS
COUTOR’S HELPS’S IN DETERMINING SHAPE BUT THEMSELVES ARE
SHAPELESS

4. EXAMPLE
FOR GRADUAL CHANGE > OUR EYE MOVE FROM LIGHT TO DARK COLOUR
WITHOUT ANY PERCEPTION OF CONTOURS

5. EXAMPLE
FOR SUDDEN/ABRUPT CHANGE > OUR EYES MOVE AND DIVIDE
LIGHT AND DARK COLOUR AND COUTOUR’S IS PERCEIVED(LIGHT
OVER DARK OR DARK OVER LIGHT)

6. ORGANISATION IN FORM PERCEPTION
WE PERCEIVE AND ORGANIZE CERTAIN OBJECT’S INTO
PATTERNS/GROUPING.
GESTALT PSYCHOLOGY > GIVE’S IDEA OF PERCEIVING THINGS AS A
WHOLE OR IN AN ORGANIZED MANNER.

7. WHAT DO YOU SEE IN THIS PICTURE?

8. IN AN IMAGE, WE CAN STUDY THE RELATIONSHIP
BETWEEN ITS ELEMENT, SEPERATELY OR
TOGETHER,TO DEVELOP THE MESSAGE WE WANT TO
TRANSMIT TO THE RECEIVER

9. “THE WHOLE IS GREATER THAN THE SUM OF
THE PARTS”

10. WHAT DO YOU PERCEIVE IN THIS PICTURE?

11.  WE HAVE TO CONSIDER NOT
JUST THE SINGLE ELEMENT
BUT HOW THE TOTALITY IS
PERCEIVED.
THAT’S HOW WE CAN DEFINE
THE GESTALT PRINCIPLE’S AS A
MATTER OF PERCEPTION

12. GESTALT PRINCIPLES ARE ALL ABOUT “PERCEPTION AND REALITY”
GESTALT PRINCIPLE HELPS UP UNDERSTAND THE WAY WE SEE.
PRINCIPLES OF GESTALT CAN BE HELPFUL TO FIND OUT HOW VISUAL
PERCEIVING WORKS.
GESTALT GAVE MANY LAWS BY WHICH PERCEIVING THINGS.

13.  THE MAIN LAWS ARE:
 LAW OF PROXIMITY
 LAW OF SIMILARITY
 LAW OF FIGURE AND GROUND
 LAW OF CONTINUITY
 LAW OF CLOSURE
 LAW OF SIMPLICITY

14. LAW OF PROXIMITY
ELEMENT THAT IS PLACED CLOSE TO EACH OTHER WILL OFTEN BE
PERCEIVED AS ONE GROUP.

15. LAW OF SIMILARITY
OBJECTS THAT LOOK ALIKE, WITH SIMILAR COMPONENTS OR
ATTRIBUTES, ARE MORE LIKELY TO BE ORGANIZED TOGETHER.

16. LAW OF CONTINUITY
OBJECTS WILL BE GROUPED AS A WHOLE IF THEY ARE CO-LINEAR,
OR FOLLOW A DIRECTION.

17. LAW OF FIGURE AND GROUND
VIEWERS WILL PERCEIVE ASAN OBJECT(FIGURE) AND A
SURFACE(GROUND) EVEN IN SHAPES ARE GROUPED.

18. LAW OF CLOSURE
IN PERCEPTION THERE IS A TENDENCY TO COMPLETE UNFINISHED
OBJECTS. WE TEND TO IGNORE GAPS AND COMPLETE CONTOUR LINES.

19. LAW OF SIMPLICITY
FIGURES ARE SEEN AS THEIR SIMPLE ELEMENTS INSTEAD OF
COMPLICATED SHAPES.