An analysis of an NME front cover

1. Front cover
Target Audience and genre
The genre of NME magazine isindie
music.Theirprimaryaudience is
mainly16-25 yearolds wholike this
particulargenre of music.They
displayoldandnewmusicof this
genre,whichwouldappeal tothe
above age ranges.
Main Image
The main image isof the band Arctic
Monkeys.Theyare all sat together,
withthe frontmanof the band(Alex
Turner) leaningforward.
Model credit
The model creditisboldwith
colour,whichcontraststo the dark
background,therefore makingit
standout, and attractingthe eye.
Main CoverLine
The main coverline givessome
informationawayaboutthe main
feature inthe magazine,butis
vague enoughtomake the reader
wantto buy the magazine sothey
can read whathas happened.
Colours/Typefaces/House style
The white fontisbackedon a red background
whichmakesitstand outfrom the page and
catch the reader’seye.The fontisbig,bold
and easyto read,withthe model creditbeing
the mainfocus,as it isbiggerthan the other
text
Masthead
The mastheadinthe upperleftcornerisone of
the mainfocusesof the page.It is big,meaning
the magazine will be eye catching/,asitdraws
people’sattention.
The GutenbergDesignPrinciple
The brand of the magazine isinthe primary
optical area,witha chance to winconcert
ticketsinthe terminal area.These are placedin
these areasas these areasare where the eye is
drawnto. In the fallowfields,thereare piecesif
lessimportantinformation suchasthe barcode
and a quote.
Cover lines
The cover linesonthe frontof the magazine displaythe otherbands
that are featuredinside.Therefore,evenif the readerdoesn’tlike
the mainfeature,theireyesare still drawntothe othercover lines
so theycan see whatelse isonofferinside
Banners/Flashes/badges
The badge in the lowerrightcornerindicates
that if the readerbuysthe magazine, they
have a chance of winningacompetitiontowin
free concerttickets.These kindsof giveaways
usuallypersuade the readerto
buythe magazine