1. LIZABETH K. KOHLER
333 Hibbard Road
Winnetka, IL 60093
Phone: (847) 767-8230 Email: lizabethkohler@gmail.com
SUMMARY
Sales and Marketing Professional with track record of increasing sales significantly with effective
marketing plans. Vast experience in both sales and marketing. Leader, strategist, efficient,
organized, creative, and analytical. Experience in all aspects of marketing analysis. Marketing
strategist and top sales producer. MBA from Northwestern University
EXPERIENCE
KOENIG & STREY AND PRUDENTIAL RUBLOFF Winnetka, IL
Real Estate Broker 1999-Present
• Analyzed North Shore real estate market, size, growth, pricing, competition, advertising,
trends, and market time
• Created a marketing plan including positioning, pricing, promotions, target market, and
competitive advantage.
• Developed blog and other social network marketing vehicles, print vehicles, website, direct
mail and You Tube videos to increase business
• Consistently one of the top 10 agents in the Winnetka office
• Earned President’s Circle status in the first 3 years
• Increased revenues to $13 million in 2008 (Top 5 in office)
MCKINLEY MARKETING Washington DC
Marketing Consultant 1996-1999
• Developed marketing plan for O’Boisie Corporation’s line of salty snacks.
• Analyzed P&L statements to increase profitability
• Led roll-out of new products including packaging, pricing, promotions, and distribution
channels
• Analyzed the value of several products for AT&T
• Created new marketing plans to increase sales and customer satisfaction
KEEBLER COOKIE COMPANY Elmhurst, IL
National Sales and Marketing Manager 1993-1996
• Increased sales by 8% in 1994 and 15% in 1995 in a flat industry
• Managed sales force and distributors
• Created marketing strategy for product line including pricing, promotions, packaging,
competitive advantages, distribution, and advertising
1985-1992: Keller Group, UnibancTrust, Computer Technology Group, Hyatt Hotels, Ernst &
Young, Lincoln Park Zoo
EDUCATION
KELLOGG SCHOOL OF MANAGEMENT Evanston, IL
MBA, Marketing/Strategy June 1992
Started New Products Club after winning award for best new product in Marketing Class
KENYON COLLEGE Gambier, OH
BA, History June 1985
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OTHER: Writing book on traveling with Children. Served on boards of Rush Medical Center,
Chicago Botanical Gardens, Crow Island School, Winnetka Public School Nursery, Greater
