Lionesse Beauty Bar is a one-stop luxury boutique that offers products for hair, skin, makeup and professional beauty services including hair styling and makeup application. Customers can enjoy a relaxing environment while shopping or getting pampered. A variety of membership packages and product bundles are available for purchase. The boutique aims to provide an uplifting and fun customer experience through its products, services and environment.
2. TITLE CONTENTS
CONCEPT 03
VIBE 04
ENVIRONMENT 05
CUSTOMER EXPERIENCE 14
SERVICE 15
SALES 18
OUR LINE 19
MARKETING 20
PRICE LIST 21
3. Lionesse beauty bar is a one-stop luxury boutique where
customers can enjoy high-end products and a professional
beauty makeover. At Lionesse Beauty Bar, we offer a
wide variety of products for eyes, lips, face, skin and hair.
Customers can enjoy a free makeover where they can try
and purchase products. Our prices are competitive and the
products are remarkable. With any purchase, you will receive
a total makeover on the house!
CONCEPT
4. VIBE
Enjoy the culture and style of Lionesse Beauty Bar. Experience
something new while you shop, get your hair styled, make up
done, or even both! Lionesse beauty experts will assist you in
choosing the right products for your skin and hair. Lionesse
Beauty Bar is relaxing, serene and fun. Your experience
won’t feel like any ordinary day in the styling chair. Instead,
you’ll feel like you spent an enjoyable hour or two getting
pampered while looking and feeling fabulous.
12. CUSTOMER EXPERIENCE
Lionesse Beauty Bar will provide a professional, quick, fun, and
hassle free experience for any client who is looking to pamper
themselves with a total or partial makeover.
Clients will receive beauty treatments from our top of the line licensed
estheticians, hair, and makeup artists.
A DJ stand will be incorporated within the Beauty Bar allowing
customers to enjoy themselves. Refreshments will also be provided to
ensure the ultimate beauty bar experience.
Appointments are recommended, but not required. All walk ins are
welcome for a spontaneous makeover.
13. SERVICE
Lionesse Beauty Bar will offer a full “on the go”
beauty service including hair styling and makeup.
We have a large variety of hairstyles including the
latest celebrity looks to top salon hairstyles from
around the world.
14. SERVICE MENU
Our professional hair stylists have arranged hairstyles which include casual,
formal, and alternative in different lengths and hair textures.
All hairstyles are $29.99 (wash included)
10-minute scalp massage during your shampoo $ 9.99
Deep Conditioning Mask $14.99
Repair and rejuvenate dry, weak, or color-treated hair
by adding a signature vitamin E treatment to your shampoo.
Updo $49.99
Ages 10 and under $19.99
Makeup Day $35.00
(Free with a purchase over $100)
Makeup Night $50.00
(Free with a purchase over $150)
15. MEMBERSHIPS
For $89.99 per month, you receive:
• 4 blowouts + 2 free scalp massages
• 10% off all products
• You save at least $49.95 per month
For $44.99 per month, you receive:
• 2 blowouts + 1 free scalp massage
• 10% off all products
• You save at least 24.98 per month
Memberships are automatically charged to your credit card every month.
They can be canceled at any time for any reason.
Packages
4 pack: $100 save $19.96
6 pack: $150 save $29.94
12 pack: $300 save $59.88
Lionesse can host private parties. Bring a bunch of your friends for a complete
makeover, whether it is for prom, girls night out, wedding, or just plain girl time!
Mommy & ME $39.99
16. SALES
Lionesse has a large selection of products to try and purchase.
A Lionesse beauty expert can help the customer choose the
right product for them. Clients being serviced will have the
opportunity to purchase the products being used as well as
any other product. Our Lionesse artists will be more than
willing to help customers choose products suitable for them.
18. MARKETING
Lionesse is working together with “INK PR” Group who will assure
the maximum exposure of the brand and any of its locations in the
media including television, radio, and magazines. Local operators
will have the option to advertise in local media.
There is also a Facebook page managed by an outer company
who specializes in online marketing.
link: www.facebook.com/lionesseshop
19. PRODUCT LIST
MAKEUP
Product Name Retail Price
Mineral Foundation $64.95
Shimmers $14.95
Blush/Brozner $44.95
Lip Balm $14.95
Brush Single #10 Eye Liner $19.95
Brush Single #8 Eye Shadow $19.95
Brush Single #3 Blush Engle $25.95
Brush Single #1 Foundation $29.95
Brush 5 Pcs Set Black $69.95
Eye Concealer $44.95
Eye Liner Gel $34.95
HAIR TOOLS
Product Name Retail Price
2” Red Tourmaline $400
1.5” Red Tourmaline $400
32/32 Red Tourmaline Curling $300
1.5” Ceramic Black $300
1.5” Ceramic Hot Pink $300
1.5” Ceramic Black & White Leopard $400
25/25 Curling $300
19/19 Curling $300
4P Curling $500
SKINCARE
Product Name Retail Price
Moisturizer Primer $115
Facial Exfoliator (Peeling Vivo) $115
Milk Cleanser + Skin Toner $115
Vitamin’s Facial Serum $175
Anti-Aging Eye Serum $195
Firming Eye Cream $195
Cell Renewal Sauna Mask $395
Cell Renewal Serum $295
Wrinkle Filler $195