2. • I have decided that I am going to pitch coca cola
• My product is a drink and my pitch is going to be about how the drink can help to
bring families close at christmas
• My target audience will be all generations from younger children to older people I
will also target different ethnic backgrounds such as (asian, african etc) meaning
that more people will want to purchase the drink
• I have aimed to make my drink as cheap as possible so that most people in
different financial situations will be able to afford the drink I also decided to make
my drink suitable for different ethnic groups and religions meaning that here wll
be a wider variety of people who will be interested in my drink
• I have researched other soft drinks on the market such as Pepsi, Fanta etc and I
have looked at how there drinks attract there target audience and im aiming to
make my product better than any other on the market
• The person I have chosen to star in my advert will be Anthony Joshua because he
is quite popular at the moment and he is somebody which a lot of people look up
to meaning that more people will want the product
• I have chosen somewhere only we know to be my soundtrack
• People who will be needed to shoot tthis ad will be anthony joshua and other
people around the house the average cost would be around 2 million to shoot this
advert
3. What I the product going to be about
• My product is a drink and my pitch is going to be about how
the drink can help to bring families close at christmas
4. Target audience research
• My target audience will be all generations from younger
children to older people I will also target different ethnic
backgrounds such as (asian, african etc) meaning that more
people will want to purchase the drink
5. What has informed your target audience
• I have aimed to make my drink as cheap as possible so that
most people in different financial situations will be able to
afford the drink I also decided to make my drink suitable for
different ethnic groups and religions meaning that here wll
be a wider variety of people who will be interested in my
drink
6. • I have researched other soft drinks on the market such as
Pepsi, Fanta etc and I have looked at how there drinks
attract there target audience and im aiming to make my
product better than any other on the market
7. • The person I have chosen to star in my advert will be
Anthony Joshua because he is quite popular at the moment
and he is somebody which a lot of people look up to
meaning that more people will want the product
8. • People who will be needed to shoot this ad will be anthony
joshua and other people around the house the average cost
would be around 2 million to shoot this advert
