Social media learning from leaders in the field

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Hopefully, your Facebook Page has consistent content; you are listening online and responding to your users; you’ve thought strategically about how to utilize other social media channels like Twitter and YouTube. So … what’s next? By discussing examples from camps, other nonprofits, and for-profit businesses who are leading the way with more sophisticated social media offerings, participants will consider new ideas about how to achieve their outreach goals. This presentation was delivered during the November 2011 Grinspoon Institute Annual Conference. A two-page synopsis of this session can be found online here: http://gijp.org/uploadDocs/3/Synopsis.pdf Comments? Tweet me at @kmartone.

Technology Business

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Social media learning from leaders in the field

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13. What else can we do? What’s Next?

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16. So, What’s Next? Steward/Engage (Continual) Solicit/Move to Act (i.e. Advocate, Enroll, Register for Event) Cultivate/Engage Find

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31. Friendly Competition?

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34. Solicit/Move To Act

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39. Other actions? (or Retweet)

40. So, What’s Next? Steward/Engage (Continual) Solicit/Move to Act (i.e. Advocate, Enroll, Register for Event) Cultivate/Engage Find

41. Thank You Video

42. Direct “Thanks!” on Social Media

43.

44. Put it all together

45. So, What’s Next? Steward/Engage (Continual) Solicit/Move to Act (i.e. Advocate, Enroll, Register for Event) Cultivate/Engage Find

46. http://www.flickr.com/photos/quinnanya/4254950749/

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