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Sem & facebook assistant media com
1. Company: MediaCom
Department: MediaCom Search
Role: SEM & Facebook Assistant
Summary of role
Due to increasing growth and expansion, we are looking for an enthusiastic individual to join the SEM team. You
will work with leading brands and learn from some of the best Search talent in Australia. If you are passionate
about search and motivated to succeed, you will fit in well within our team.
This position will focus on the fulfilment of Search Engine Marketing (paid search) services for our clients,
assisting our SEM Managers in driving MediaCom’s SEM client’s strategies forward.
In this role you will have a range of duties including developing search campaign proposals, search
implementation and optimisation and coordinating with various MediaCom departments to ensure our clients
search strategies are market leading and deliver tangible business results for our clients.
The Search team and specifically a SEM Assistant is also responsible for managing and optimising Facebook
pay-per-click (PPC) campaigns to drive growth in fans of our clients.
Our people first approach will ensure your always learning and you will be provided on the job training as well
internal and external training to ensure you succeed in your role and continue to advance within the company.
Direct Reports:
Nil
Reports to:
Prad Ray – Snr. SEM Manager
Overall Responsibilities
Provide support for your SEM Manager
Keyword research, account structure and ad copy development
Ongoing campaign development and optimisation
Applying innovative and advanced strategies to improve ROI
Work with SEO managers to leverage SEO learnings
Regular client reporting
Monthly client invoicing
Where appropriate develop and present strategies to your line manager
Present relevant documentation, where required, with full rationale for results.
Attend media presentations (when required) and respond to issues raised therein.
Maintain regular dialogue on campaign performance and market opportunities to ensure continual
management of providing the best results for the brand.
SEM & Facebook Champion
Provide on-going market updates/changes to the rest of the team.
Monitor industry press relating to your area and feedback into the group.
Performance Measurement
Specific Skills Related To Job Role
Comprehensive training is provided, however you will require:
Exceptional verbal and written communication skills
An excellent work ethic, problem solving and proficient time management skills
Work hard, be able to manage deadlines and pressure situations (but also know when to stop & enjoy
the great social life at MediaCom)
To follow instructions, be organised and work autonomously
Have a passion for learning
Work effectively in a team environment
Intermediate MS Office skills
2. One or more of these qualifications will be highly favourable, but not essential:
A degree ideally in marketing of ecommerce
Google Advertising Professional (GAP) qualification
Customer service qualification or experience
Business Style
Always represent the company in a positive and professional manner, both internally and externally.
Demonstrate energy, enthusiasm and consideration for others.
Over and above the specifics of the job description push for responsibility, self-improvement and the
opportunity to contribute to the company.
Take responsibility for your personal output and productivity
Maintain a smart appearance and a positive attitude.
Arrive at internal and client meetings on time.
Communication Skills
Communicate with and update your Manager on a regular basis.
Communicate with and update your clients on a regular basis i.e. on a weekly basis minimum.
Develop interface with colleagues in all departments both media and beyond.
Form strong relationships with buying and account teams at all levels.
Be an effective presenter. Have well-developed written and verbal skills.
Be aware of own progress and self-development.
Organisation and Productivity
Manage own time and workload effectively.
Take full responsibility for administration – status reports, contact reports, minutes, agendas, distribution
of competitive information to team
Be accountable for productivity and meeting deadlines.
Initiate actions from client meetings.
Developing and Maintaining Relationships
Have internal contact at appropriate levels of seniority, and gain the trust and respect of those
individuals.
Build and maintain strong relationships with the wider team on the businesses work on.
Manage upward within the company.
Analytical Judgment
Demonstrate a significant level of initiative and resourcefulness,
Reappraise what has been asked for, thinking creatively and innovatively.
Draw insights, from research or information generated, that’s useful to clients in the planning process
If you are passionate about search in particular SEM and Facebook PPC re motivated to succeed and live by our
behaviours you will fit in well at this young and dynamic company.
Our Behaviours are;
Be Brave
Challenging things not accepting what has gone before
Having the confidence to voice your opinion
Caring enough to push back when it really matters
Offering a good alternative when we don’t agree with something
Taking some risks and not fearing failure
Stepping outside of your comfort zone
Be Wondrous
Creating and giving birth to new ideas
Taking something that exists and making it better
3. Breaking new ground by trusting your instincts
Applying a youthful perspective and intelligence
Be Ninja
Always being relentless in the pursuit of excellence
Aiming to be the master of your craft
Seeking out the masters who can teach you things
Mastering every task and producing the best work
Being flexible, agile and able to adjust
Constantly practicing refining and honing your skills
Dedicating the time you need to improve yourself through mental discipline and balance
Actively passing your knowledge to others
Having assured self-confidence at all times
Better Together
Positively influencing each other to achieve a common purpose
It’s our MediaCom, collectively we succeed
It’s about looking out for each other
Together we can break new ground
We are one united team
“a problem shared is a problem halved”