1. –
Level 3 Cambridge Introductory Diploma in Media
Unit 15:
Print Based Advertising
St. Andrew’s Catholic School –
Jess Sheridan - 1222
Unit 15 Overview
4. Aims and Objectives
This advertising campaign is for the V Festival. It was created to
promote and create awareness for the upcoming festival on
Saturday 22nd August (Chelmsford) and Sunday 23rd August
(Hylands Par).
It’s advertising a festival for people in their teens or young
adults, because it has bright colours and pictures also the
people playing on the poster which attract that type of age
range.
It was originally televised by channel 4 from 1997 to 2013, then
was showed on MTV from 2014 to 2015.
The "V" represents the Virgin group, with the event being
sponsored by virgin media which has increased the sale.
By having the logo on the poster increases brand awareness.
The advertising campaign is aimed to sell and also create more
awareness to people who don’t know about it, to get more
people involved on the music festival.
5. Target Audience
Hartley - According to Hartley my festival would appeal to 16-35 year olds, female and male
because of the eclectic genre meaning it has a range of genres therefore would appeal to a
range of different audiences.
Katz - According to Katz the target audience would fit into the category ‘Diversion’.
As they are able to escape from everyday life stresses by going to the festival it will ‘inform and
educate them’ on up to date music information. Also the target audience will be able to learn
new songs and new artists from going to the festival.
Maslow -“Social climbers” and “survivors” – According to Maslow they like expensive things the
target audience would fit into the category social climbers and they will like the celebrities and
‘star appeal’ (Richard Dyer) inside the festival.
Socio-economic needs - Also according to socio- economics needs graph the audience would fit
in to the categories of C1, C2, D and E.
They would fit into the categories of C1 downwards because with the type of poster this is, it
swerves to the younger audience.
Psychographics -According to the Psychographics table the audience would fit into the
categories of ‘Explorer’ They would be ‘explorers’ because they will be full of energy and will like
difference.
Therefore the different information that will be included on the poster such as new music.
6. Representation
Representation means the action of speaking or acting on behalf of
someone or the state of being so represented.
The people at festivals are normally in social groups with the same
age and sometimes different genders.
There is normally violence at festivals such as racism also sexism.
They are normally wearing wellies because its muddy and would
probably be wearing a raincoat if not they would of brought one
with them just incase.
The general stereotypes would be for girls either wearing shorts
and a raincoat and a top and also wellies or old trainers, mostly
aged around in the teens and young adults.
The boys would be wearing trackies or shorts, not usually wearing
jeans because if it rains the jeans get stuck to your legs and would
be uncomfortable to be wearing around, so they would want to
wear something comfortable throughout the day, or unless they
are staying in a tent.
7. Laura Mulvey - “Male Gaze”
• The theory suggests that the male gaze denies women human
identity, relegating them to the status of objects to be admired
for physical appearance. The theory suggests woman can more
often than not only watch a film from a secondary perspective
and only view themselves from a mans perspective Remember
the stat from miss representation, only 16% of media creators
are female. Laura Mulvey’s Male Gaze theory The
“masculinisation” of the viewer
• However the presence of a woman in mainstream texts is
something that is vital.
• Often a female character has no real importance herself, it is
how she makes the male feel or act that is the has the biggest
impact on the male audience.
http://visual-
memory.co.uk/daniel/Documents/gaze/gaze09.html
8. Diana Saco – “female gaze”
In this picture it reveals females gazing at
men, known as the “female gaze”. Festivals
are made up of men and women and there it
isn't male or female dominated. Women can
gaze at men at the festivals and usually there
are many male groups who go to the festival.
Furthermore, as Festivals are stereotypically
in the summer the weather is usually hot
therefore lots of men will have t-shirts off.
9. JOHN BERGER (1972) "MEN ACT, WOMEN
APPEAR"
John Berger’s ideology “men act and women appear” connotes that men stereotypically
are represented as masculine and women appear beautiful. At festivals lots of females
usually wear heavy make-up on their face, glitter and face accessories such as jewels and
gems. Furthermore, females usually have their hair made up as you can see by the pictures
below, therefore they appear ‘beautiful’. Men usually appear as if they are masculine and
dominant as they go to festivals in gangs and big groups.
10. MALE GAZE – LAURA MULVEY(1975)
• The theory suggests that the male gaze denies women human
identity, relegating them to the status of objects to be
admired for physical appearance.The theory suggests woman
can more often than not only watch a film from a secondary
perspective and only view themselves from a mans
perspective Remember the stat from miss representation,
only 16% of media creators are female. Laura Mulvey’s Male
Gaze theoryThe “masculinisation” of the viewer.
• However the presence of a woman in mainstream texts is
something that is vital.
• Often a female character has no real importance herself, it is
how she makes the male feel or act that is the has the biggest
impact on the male audience.
https://en.wikipedia.org/wiki/Laura_Mulvey
11. Campaign message
V festival do not have a slogan but they have the
Virgin Media advertised on every poster to get the
people using virgin media to know about V festival.
V festival have a brand identity to help sell the tickets
to a bigger audience. The thing that stands out on the
poster are the bright colours and the pictures to catch
peoples eye attention.
The red promotion says ‘On sale 6th March’ which tells
the audience when the tickets come out.
The USP is the bright colours and also the Virgin Media
‘V’ because people people who are with Virgin Media
can sometimes get their tickets earlier then everyone
else or a discount on tickets.
12. Print based advertisements
1. V festival has a an advert
2. Facebook
3. Snapchat
4. Twitter
5. Posters
6. Instagram
Is there any legal information on the advert?
No there is not any legal information on the advert.
https://www.youtube.com/watch?
v=gdJ1zLr1LBw
13. ETHICAL & LEGAL ISSUES
Copyright is one of the main types of intellectual
property. Others include designs, patents and
trademarks. Intellectual property allows a person
to own things they create in the same way as
something physical can be owned. It is the right to
prevent others copying or reproducing someone's
work.
This is relevant to V festival because people might
photocopy the logo or the pictures on the posters.
14. Regulatory bodies
ASA stands for the Advertising Standards
Authority it is the self-regulatory
organisation of the advertising industry in
the United Kingdom.
It’s a regulator of all adverts across social
media so they act on complaints regularly so
they prevent any harmful or miss leading
adverts.
To make sure everything is ethical and
respectful for the audience to view and also
no adverts should not be giving false
information about what they are selling or
promoting or exaggerate claims made.
15. Method
V Festival is also advertised in Virgin Media,
because the V in ‘V festival’ stands for Virgin
Media. So it is advertised in that. Also it is
advertised with the wrist band they give you
because some people wear them after they’ve
been, to show people they’ve been there.
Also celebs go to V Festival and post pictures
on Instagram, Facebook and twitter; tagging V
festival in it so other fans can notice and go
there to see them.
16. Advertising Standards Authority (ASA)
The Advertising Standards Authority is the
self-regulatory organisation of the advertising
industry in the United Kingdom.
The ASA is a non-statutory organisation and
so cannot interpret or enforce legislation.
However, its code of advertising practice
broadly reflects legislation in many instances.
17. Ofcom
Ofcom is data protection of
any scams, this is used in V
Festival because they will check
for any scams to do with the
internet/WiFi.
http://www.ofcom.org.uk/about/what-is-
ofcom/
19. Aims and Objectives
This advertising campaign is for the V Festival. It was
created to promote and create awareness for the
upcoming festival on Saturday 22nd August
(Chelmsford) and Sunday 23rd August (Hylands Par).
It’s advertising a festival for people in their teens or
young adults, because it has bright colours and
pictures also the people playing on the poster which
attract that type of age range.
It was originally televised by channel 4 from 1997 to
2013, then was showed on MTV from 2014 to 2015.
The "V" represents the Virgin group, with the event
being sponsored by virgin media which has
increased the sale.
By having the logo on the poster increases brand
awareness.
The advertising campaign is aimed to sell and also
create more awareness to people who don’t know
about it, to get more people involved on the music
festival.
20. Target Audience
Hartley
According to Hartley my festival would appeal to 16-35 year olds, female and male
because of the eclectic genre meaning it has a range of genres therefore would appeal
to a range of different audiences.
Katz
According to Katz the target audience would fit into the category ‘Diversion’.
As they are able to escape from everyday life stresses by going to the festival it will
‘inform and educate them’ on up to date music information. Also the target audience
will be able to learn new songs and new artists from going to the festival.
Maslow
“Social climbers” and “survivors” – According to Maslow they like expensive things the
target audience would fit into the category social climbers and they will like the
celebrities and ‘star appeal’ (Richard Dyer) inside the festival.
The females are represented like they don’t have
any stress and that they are free. Which links in to
the theory that they would be ‘Explorers’ this is
because they are driven by change e.g. social
media and want to escape from everyday life.
Socio-economic needs
Also according to socio- economics needs graph the audience would fit in
to the categories of C1, C2, D and E.
They would fit into the categories of C1 downwards because with the type
of poster this is, it swerves to the younger audience.
Psychographics
According to the Psychographics table the audience would fit into the
categories of ‘Explorer’ They would be ‘explorers’ because they will be full
of energy and will like difference.
Therefore the different information that will be included on the poster
such as new music.
21. Representation
Representation means the action of
speaking or acting on behalf of someone
or the state of being so represented.
The people at festivals are normally in
social groups with the same age and
sometimes different genders.
There is normally violence at festivals
such as racism also sexism.
They are normally wearing wellies
because its muddy and would probably be
wearing a raincoat if not they would of
brought one with them just incase.
The general stereotypes would be for girls either wearing shorts and a raincoat and a top and also
wellies or old trainers, mostly aged around in the teens and young adults.
The boys would be wearing trackies or shorts, not usually wearing jeans because if it rains the jeans
get stuck to your legs and would be uncomfortable to be wearing around, so they would want to
wear something comfortable throughout the day, or unless they are staying in a tent.
22. Campaign message
V Festival do not have a slogan but they have the
Virgin Media advertised on every poster to get the
people using virgin media to know about V Festival.
The red promotion says ‘Starts 22nd August’ which
tells the audience when the Festival will be live on the
TV so people can watch from home.
The USP is the bright colours and also the Virgin
Media ‘V’ because people people who are with Virgin
Media can sometimes get their tickets earlier then
everyone else or a discount on tickets.
This video reveals what will be appearing on V festival, to demonstrate the
audience what to expect.
The bright colour pink stands out and reminds the audience that its live coverage
on the 22nd August.
Throughout the video of V Festival the teenagers/young adults look happy and
enjoying it.
23. Print based
advertisements
Advertisements of V Festival.
• V festival has an advert
• Facebook
• Snapchat
• Twitter
• Posters
• Instagram
Having/following V Fest on all these apps
helps you know when the tickets are coming
out and also who is playing there. Also they
put on twitter when the tickets have sold out.
https://en-gb.facebook.com/vfestival
https://pbs.twimg.c
om/media/CmG_FcZ
XIAUAYOK.png
http://assets.vfestival.com/media/
filer_public/32/86/32865187-db3a-
4b51-ae73-
7098e779e66b/instagram_v2_64
0x360.jpg
24. Legal and ethical issues
Copyright is one of the main
types of intellectual property.
Others include designs,
patents and trademarks.
Intellectual property allows a
person to own things they
create in the same way as
something physical can be
owned. It is the right to
prevent others copying or
reproducing someone's work.
This is relevant to V festival
because people might
photocopy the logo or the
pictures on the posters.
25. Regulatory bodies
ASA stands for the Advertising Standards Authority it is the
self-regulatory organisation of the advertising industry in the
United Kingdom.
It’s a regulator of all adverts across social media so they act on
complaints regularly so they prevent any harmful or miss
leading adverts.
26. Advertising Standards Authority
(ASA)
The Advertising Standards
Authority is the self-regulatory
organisation of the advertising
industry in the United Kingdom.
The ASA is a non-statutory
organisation and so cannot
interpret or enforce legislation.
However, its code of advertising
practice broadly reflects
legislation in many instances.
27. Ofcom
Ofcom is data protection of
any scams, this is used in V
Festival because they will
check for any scams to do
with the internet/WiFi.
28. Method
V Festival is also advertised in Virgin Media, because the V in ‘V festival’
stands for Virgin Media. So it is advertised in that. Also it is advertised
with the wrist band they give you because some people wear them after
they’ve been, to show people they’ve been there.
31. Advert of Inspiration
This is my advert of
inspiration for my poster. I
have chosen this one because
it has bright colours and
stands out to the audience.
36. Chosen font style
• I have chosen this font style because it stands
out and is bold to my target audience. Also it is
curly and looks jolly and cheerful.
37. Mind Map
F - festival
Target audience-
my festival would appeal to 16-
35 year olds, female and male
because of the eclectic genre
meaning it has a range of
genres therefore would appeal
to a range of different
audiences.
Colour scheme – the colours I
will be using are; blue, green,
yellow and pink. I have chosen
these colours because they are
bright and makes my
poster/advertisement stand
out.
I have named my
poster/advertisement ‘F festival’ the ‘F’
stands for fever, this means it has
warmth, passion, joy, and thrill in the
name ‘fever’.
Slogans:
“When words fail, music
speaks”
“Rock Off and Rave on”
“Bring music to life”
“Eat.Sleep.Rave.Repeat”
“Have music your way”
“Music is our middle name”
“Making music taste better”
“Step into the music”
Frequency of release – I would start with the main
headliners first and then what dates they are playing. I
will start advertising near the beginning of the year and
then carry on every few weeks so people have a few
months to decide.
41. Logo design
The logo on the left is my logo and the one on the right is my poster of
inspiration. They both are similar because I like the way V-Festival made their
logo. They both have something which stands out on it. For example; on my
logo the colour of it makes it stand out and on the V-Festival poster the ‘V’ is
bright red with a white shadow behind it to make it stand out and make the
‘V’ represent Virgin media.
42. Photo-shoot plan
I have taken pictures of these because it is for my photo-shoot plan and I needed the
pictures to put on my advertisement and my poster.
43. House style
My house style is pink ,blue, yellow and green. I have
chosen these colours because they remind me of
summer and stand out, also make the
poster/advertisement look bright and inviting.
44. Main Headlines / Artists
I have chosen these artists because they are popular to the target audience I have spoken
about for my festival. They are all well known so everyone will know them.
45. Employees Salary per year
Graphic Designer £19,870
Editor £23,260
Production Editor £22,700
Editorial assistant £18,463
Reporter £21,134
Legal £20,000 - £30,000
Human resources £17,000
Publisher £50,000
TOTAL COST; £192,427
46. Production Plan (for your chosen magazine)
launch date: 28th July
4 weeksWeek beginning: Sunday 2nd July 2017
Sunday 2rd Monday 3th Tuesday 4th Wednesday 5th Thursday 6th Friday 7th Saturday 8th
Decide the
deadline for the
release.
Decide who will be
the main
headlines on what
days.
Design the layout
and announce the
first two main
headlines.
Send of first
advertisement to
printing company.
Posters being
printed.
Posters are
released of the
first
announcement
for two of the
headlines.
Complete by: Complete by:
10th September
Complete by:
2 days time
Complete by:
Next day
Complete by:
Today
Complete by: Complete by:
n/a
Week beginning: Monday 9th July 2017
Monday 9h Tuesday 10th Wednesday 11Th Thursday 12th Friday 13th Saturday 14th Sunday 15th
Start designing
and layout for
the first
announcement
for the last three
headlines .
Finalise and start
to produce the
second poster for
the next
announcements.
Continuing the
production of the
posters.
posters are sent to
printing and be
ready to
distributed.
Posters being
printed.
Complete by:
Tuesday 15th
September
Complete by:
Thursday 17th
September
Complete by:
Next day
Complete by:
Monday 21st
Complete by:
Monday 21st
Complete by: Complete by:
n/a n/a
47. Production Plan (for your chosen magazine) launch date: 28th
July
4 weeks
Week beginning: Monday 16th July 2017
Monday 16th Tuesday 17th Wednesday 18th Thursday 19st Friday 20nd Saturday 21rd Sunday 22th
The layout for
each performers
playing on what
dates and where
it will be held.
The layout for
each performers
playing on what
dates and where
it will be held.
Produce the
official poster and
be ready to send
off to printing.
Produce the
official poster and
be ready to send
off to printing.
Produce the
official poster
and be ready to
send off to
printing.
Complete by: Complete by:
24th September
Complete by:
Next day
Complete by:
Next day
Complete by:
Monday 29th
Complete by: Complete by:
n/a n/a
Week beginning: Monday 23th July 2017
Monday 23th Tuesday 24th Wednesday 25th Thursday 26th Friday 27th Saturday 28th Sunday 29th
Final checks and
sent off to the
printing team.
Audio visual
advert released.
Final checks and
sent off to the
printing team.
Audio visual
advert released.
posters being
printed
posters being
printed
Posters being
printed
Release the final
poster advert
with the
completed and
official acts and
what days
they're playing.
Complete by:
30th
Complete by:
Thursday 2nd
Complete by:
Next day
Complete by:
Friday 3rd
Complete by:
Today
Complete by: Complete by:
n/a
51. Audio Visual Advertisement
If I was to create a visual advertisement for my upcoming
festival, I would include all of the main headlines; for
example, Beyoncé, The script, Justin Bieber and DJ EZ.
My target audience is 16-35 year olds, female and male
because of the eclectic genre meaning it has a range of
genres therefore would appeal to a range of different
audiences. Having these artists play at my festival will
help promote my target audience.
52. Conclusion
• In this L0 I have looked at legal and ethical
issues and also audio visual advertisement.
This helped me know about the copy right
issues when making a poster/advertisement.
53.
54. Pre-Production Materials
Final Idea-
According to Hartley my festival would appeal to 16-35 year olds, female and male
because of the eclectic genre meaning it has a range of genres therefore would appeal
to a range of different audiences. Also according to socio- economics needs graph the
audience would fit in to the categories of C1, C2, D and E. They would fit into the
categories of C1 downwards because with the type of poster this is, it swerves to the
younger audience. According to the Psychographics table the audience would fit into
the categories of ‘Explorer’ They would be ‘explorers’ because they will be full of energy
and will like difference. Therefore the different information that will be included on the
poster such as new music.
My house style is pink ,blue, yellow and green. I have chosen these colours because
they remind me of summer and stand out, also make the poster/advertisement look
bright and inviting.
62. Employees Salary per year
Graphic Designer £19,870
Editor £23,260
Production Editor £22,700
Editorial assistant £18,463
Reporter £21,134
Legal £20,000 - £30,000
Human resources £17,000
Publisher £50,000
TOTAL COST; £192,427
63. Production Plan (for your chosen magazine)
launch date: 28th July
4 weeksWeek beginning: Sunday 2nd July 2017
Sunday 2rd Monday 3th Tuesday 4th Wednesday 5th Thursday 6th Friday 7th Saturday 8th
Decide the
deadline for the
release.
Decide who will be
the main
headlines on what
days.
Design the layout
and announce the
first two main
headlines.
Send of first
advertisement to
printing company.
Posters being
printed.
Posters are
released of the
first
announcement
for two of the
headlines.
Complete by: Complete by:
10th September
Complete by:
2 days time
Complete by:
Next day
Complete by:
Today
Complete by: Complete by:
n/a
Week beginning: Monday 9th July 2017
Monday 9h Tuesday 10th Wednesday 11Th Thursday 12th Friday 13th Saturday 14th Sunday 15th
Start designing
and layout for
the first
announcement
for the last three
headlines .
Finalise and start
to produce the
second poster for
the next
announcements.
Continuing the
production of the
posters.
posters are sent to
printing and be
ready to
distributed.
Posters being
printed.
Complete by:
Tuesday 15th
September
Complete by:
Thursday 17th
September
Complete by:
Next day
Complete by:
Monday 21st
Complete by:
Monday 21st
Complete by: Complete by:
n/a n/a
64. Production Plan (for your chosen magazine) launch date: 28th
July
4 weeks
Week beginning: Monday 16th July 2017
Monday 16th Tuesday 17th Wednesday 18th Thursday 19st Friday 20nd Saturday 21rd Sunday 22th
The layout for
each performers
playing on what
dates and where
it will be held.
The layout for
each performers
playing on what
dates and where
it will be held.
Produce the
official poster and
be ready to send
off to printing.
Produce the
official poster and
be ready to send
off to printing.
Produce the
official poster
and be ready to
send off to
printing.
Complete by: Complete by:
24th September
Complete by:
Next day
Complete by:
Next day
Complete by:
Monday 29th
Complete by: Complete by:
n/a n/a
Week beginning: Monday 23th July 2017
Monday 23th Tuesday 24th Wednesday 25th Thursday 26th Friday 27th Saturday 28th Sunday 29th
Final checks and
sent off to the
printing team.
Audio visual
advert released.
Final checks and
sent off to the
printing team.
Audio visual
advert released.
posters being
printed
posters being
printed
Posters being
printed
Release the final
poster advert
with the
completed and
official acts and
what days
they're playing.
Complete by:
30th
Complete by:
Thursday 2nd
Complete by:
Next day
Complete by:
Friday 3rd
Complete by:
Today
Complete by: Complete by:
n/a
65. • HP Stream 11-r001na Laptop 32GB (Violet Purple)
• £159.00 x 1 = £159
1 poster costs £17
I am going to print 1,000 posters out
£17 (per 10 units) x 1,000 = £100
Graphic Designer £19,870
Interim £1,655
http://www.alocalprinter.co.uk/a4-and-a3-posters
66. Conclusion
• In this L0 I have spoken about my production
plan which I have made to show how I made
my poster/advertisement I have also included
proposals because It is a document with what
my advertisement/poster is about and has the
target audience on and colour scheme.
67.
68. Mind Map - Pre-Production
Materials
F - festival
Target audience-
my festival would appeal to 16-
35 year olds, female and male
because of the eclectic genre
meaning it has a range of
genres therefore would appeal
to a range of different
audiences.
Colour scheme – the colours I
will be using are; blue, green,
yellow and pink. I have chosen
these colours because they are
bright and makes my
poster/advertisement stand
out.
I have named my
poster/advertisement ‘F festival’ the ‘F’
stands for fever, this means it has
warmth, passion, joy, and thrill in the
name ‘fever’.
Slogans:
“When words fail, music
speaks”
“Rock Off and Rave on”
“Bring music to life”
“Eat.Sleep.Rave.Repeat”
“Have music your way”
“Music is our middle name”
“Making music taste better”
“Step into the music”
Frequency of release – I would start with the main
headliners first and then what dates they are playing. I
will start advertising near the beginning of the year and
then carry on every few weeks so people have a few
months to decide.
72. Environment of Presentation
This is the environment I have presented my
work to and the desks and computers is
where everyone was sitting to see my work
being presented. Also the projector was being
used to project my work onto the screen so its
big and clear for everyone to see. The clicker
was used to change slide easily and with no
fuss. Also it has a laser on the end of it so I
pointed out what was important in my
presentation.
73. FEEDBACK OF PITCH – FESTIVAL
QUESTIONAIRE
This graph shows there are more
female than males agreeing to
fill this questionnaire out. This
connotes that female readers
are more likely to be concerned
about the poster than male
readers would be this shows
that females prefer to be at a
festival than males.
74. This question reveals that there are
more old teenagers who filled this
out than older adults.
This could mean that I am better
placed to target teenagers and
young adults as I myself fit in to that
demographic.
This would mean that my own
interests are more likely to mirror the
interests of my potential target
audience as opposed to trying to
research and include the interests of
an older adult target audience.
FEEDBACK OF PITCH - FESTIVAL
QUESTIONAIRE
75. This question shows that the indie
genre seems to be mostly popular so
this would seem a good place to start
when deciding on the chosen artists to
put on my poster.
However pop, rock and R&B are also
popular genres and perhaps more in
the media eye than indie music would
be as this tends to be less reported on
and more of a niche market.
FEEDBACK OF PITCH - FESTIVAL QUESTIONAIRE
76. This question is who are your
favourite music artists? I asked this
question because I wanted to know
who everyone's favourites are so I
can put them into my poster and
then it would appeal to everyone.
Obviously I will now need to consider
popular artists within the chosen
genre of the festival poster..
FEEDBACK OF PITCH - FESTIVAL
QUESTIONAIRE
77.
78. • PowerPoint
• Prezi – I Uploaded my PowerPoint to Prezi
• Work document – I had all my proposals on there. And my production
plan
• Internet – I had to search survey monkey up on there and use
N.craftswordpress for some useful help/tips.
• Public drive – I used the public drive to check my whiteness statements
and use it for example help.
• Paper & pens – I used paper and pens to draw my hand drawn drafts out.
Materials used for
Presentation
80. Feedback – Witness
Statement
These are the feedback comments I got given
back when I finished my presentation. This
helps me know what I need to re-do and
what things I have done well in.
82. My pitch
Me presenting my pitch to everyone. Based on verbal feedback from everyone I
understood what I had to improve on my pitch.
Once I completed my pitch I was given a witness statement from the head publisher
which helped me also improve on my pitch.
85. Photo-shoot plan
I have taken pictures of these because it is for my photo-shoot plan and I needed the
pictures to put on my advertisement and my poster.
86. Production Plan (for your chosen magazine)
launch date: 28th July
4 weeksWeek beginning: Sunday 2nd July 2017
Sunday 2rd Monday 3th Tuesday 4th Wednesday 5th Thursday 6th Friday 7th Saturday 8th
Decide the
deadline for the
release.
Decide who will be
the main
headlines on what
days.
Design the layout
and announce the
first two main
headlines.
Send of first
advertisement to
printing company.
Posters being
printed.
Posters are
released of the
first
announcement
for two of the
headlines.
Complete by: Complete by:
10th September
Complete by:
2 days time
Complete by:
Next day
Complete by:
Today
Complete by: Complete by:
n/a
Week beginning: Monday 9th July 2017
Monday 9h Tuesday 10th Wednesday 11Th Thursday 12th Friday 13th Saturday 14th Sunday 15th
Start designing
and layout for
the first
announcement
for the last three
headlines .
Finalise and start
to produce the
second poster for
the next
announcements.
Continuing the
production of the
posters.
posters are sent to
printing and be
ready to
distributed.
Posters being
printed.
Complete by:
Tuesday 15th
September
Complete by:
Thursday 17th
September
Complete by:
Next day
Complete by:
Monday 21st
Complete by:
Monday 21st
Complete by: Complete by:
n/a n/a
87. Production Plan (for your chosen magazine) launch date: 28th
July
4 weeks
Week beginning: Monday 16th July 2017
Monday 16th Tuesday 17th Wednesday 18th Thursday 19st Friday 20nd Saturday 21rd Sunday 22th
The layout for
each performers
playing on what
dates and where
it will be held.
The layout for
each performers
playing on what
dates and where
it will be held.
Produce the
official poster and
be ready to send
off to printing.
Produce the
official poster and
be ready to send
off to printing.
Produce the
official poster
and be ready to
send off to
printing.
Complete by: Complete by:
24th September
Complete by:
Next day
Complete by:
Next day
Complete by:
Monday 29th
Complete by: Complete by:
n/a n/a
Week beginning: Monday 23th July 2017
Monday 23th Tuesday 24th Wednesday 25th Thursday 26th Friday 27th Saturday 28th Sunday 29th
Final checks and
sent off to the
printing team.
Audio visual
advert released.
Final checks and
sent off to the
printing team.
Audio visual
advert released.
posters being
printed
posters being
printed
Posters being
printed
Release the final
poster advert
with the
completed and
official acts and
what days
they're playing.
Complete by:
30th
Complete by:
Thursday 2nd
Complete by:
Next day
Complete by:
Friday 3rd
Complete by:
Today
Complete by: Complete by:
n/a
88. Spending power – Pitch
improvements
Here is evidence of me taking on board the improvements I was given, one of them
was the I didn’t include the ‘spending power’ for my poster.
I have looked through the corrections, and made sure that I have completed them,
and here is evidence of that:
Corrections
completed.
89. Font styles – Pitch improvements
Here is evidence of me taking on board the improvements I was given,
one of them was the I didn’t include the ‘font styles’ for my poster.
I have looked through the corrections, and made sure that I have
completed them, and here is evidence of that:
Corrections
completed.
96. Conclusion
• In this L0 I have created a poster print
advertisement and I have made safe working
practices. I have also added my production
plan which I made to show all the stages of the
making of the poster/advertisement.
