The front cover reinforces and subverts modern
stereotypes of men and woman within the black culture.
For instance from the hostile direct mode of address used
fits the stereotype of how rappers are seen in the media.
They are usually stereotyped as being angry people and
this photo represents that. By the use of jewellery it again
reinforces the lifestyle that these rappers have and love.
How they need to be wearing Jewellery to show their
wealth and usually have a lot on.
However my model too challenges stereotypes as
stereotypically rappers are seen to be covered in tattoos
which helps reinforce the idea that they are ‘hard’ and
tough, Whereas my model does not represent this
therefore, we can conclude different ideas about him.
Cover lines like ‘Baby Mama Drama’ does reinforce a
stereotype that is in modern society when it comes to the
Black culture. How parents dot usually stay together once
having a child. As this reinforces that stereotype it can
give quite a negative vibe to the magazine, however it can
show many connotations, as it may not be promoting the
idea but helping it, but audience will only know for
certain when reading the article.
As a women is stereotypically used on a
contents page of a Hip-Hop magazine, my
magazine reinforces that idea.
However women in the media are usually
sexualised wearing hardly any clothes as it
reinforces the male gaze theory. Whereas my
model does not reinforce this idea in media. My
model challenges the idea as she is dressed fully
clothes not showing anything off. The pull quote
also helps challenge an ideology of women
being co-dependent and having to rely on men.
As the pull quote says ‘I am the queen of this
industry’ it shows that she is a very powerful
and independent woman as the Hip-Hop genre
is usually male dominated. Showing she is
respected and equal with the men. This most
definitely subverts usual stereotypes and
My double page spread subverts
usual stereotypes that are
emphasised in the media when
representing the black culture.
The article itself promotes the
success of this young man and
emphasises on his process of
becoming who he is (even including
his schooling). Whereas the black
culture are usually represented as
school drop outs and being rather
arrogant people in society.
The photo again reinforces the
stereotype of rappers being covered
in jewellery as it does reinforce the
lifestyle they live. However on this
image the rapper is not really using
a hostile mode of address which
challenges the stereotype of
rappers being angry people.
Furthermore, the pull quote uses
very colloquial language also using
swear words this reinforces
stereotypes of the tough image that
the Hip-Hop culture reinforces itself.