A general presentation by John Herman of http://Johnherman.org on Social Media strategies for authors.

1. Social Media for Authors with John Herman Social Media for authors with john herman

4. What is the big deal ?

6. Vs John Herman’s content John Herman’s content

7. John Herman’s content

8. Blogging (can be) free instant web presence customizable to your personal style, tone

9. Strategy: Give you and/or your writing instant web presence. Establish a blog as the central hub for your work.

10. example: journal.neilgaiman.com

11. resource: wordpress .com

12. example: storiesinevertoldmydaughter.wordpress .com

13. resource: blogger.com

14. example: ofonatangent.blogspot.com

15. Facebook 400 million active users users are active and engaged 20 million become fans daily

16. Strategy: Give potential readers the opportunity to connect with you by creating a Facebook fan page for yourself and your work.

17. example: Yasmine Galenorn’s Facebook Fan Page

18. example: Yasmine Galenorn’s Facebook Fan Page

19. example: Yasmine Galenorn’s Facebook Fan Page

20. example: Yasmine Galenorn’s Facebook Fan Page

21. example: Yasmine Galenorn’s Facebook Fan Page

22. Twitter text (virtually made for writers) simplicity can build a loyal network of supporters

23. Strategy: Join Twitter. Follow people that interest you. Listen to them. “Tweet” or post a message at least twice daily to engage in the collective conversation.

24. example: twitter.com/nhwritersproj

25. resource: mashable.com/2009/05/08/twitter-authors

26. resource: mashable.com/2009/05/08/twitter-authors

27. example: twitter.com/johnherman

28. example: Google results for “John Herman”

29. Web Video online TV watchers will be 1.6 million by close of 2010 (Convergence Consulting Group) 40% of 25-34 year olds view web TV more than once a week (In-Stat)

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31. Strategy: Read or discuss a story in front of a camera. Upload it to the web. Share it through your blog, Facebook, and/or Twitter page.

32. examples: All over Youtube

33. Strategy: Post a web video trailer of your short story, novel, poem, or non-fiction book.

34. example: “Jodi Picoult Nineteen Minutes” on Youtube

35. Strategy: Produce a video web TV series based on your work.

39. resource: tubemogul.com

40. Podcasting radio on the web popular on mobile devices easy to produce

41. Strategy: Read your work for audio download and streaming.

42. resource: audacity.sourceforge.net

43. example: jimkelly.net

44. Live Streaming Create your own web TV channel

45. Strategy: Create a Live Stream channel that loops book trailers and your other videos 24 hours a day. Break for a live cast for Q&A’s, book readings, and other special events.

46. resource: livestream.com

47. example: livestream.com/allthingsoutloud

48. Photo Sharing fosters its own dedicated network provides easy content for blogs

49. resource: flickr.com

50. strategy: Show off your writing space. resource: whereiwrite.org

51. The Future Kindle / iPad / Nook media device convergence the death of print media…?

52. the news: all over the web

53. example: scottsigler.com/app

55. "Our future I think is a number of specialist devices that focus on one thing that will improve our lives.” ~Martin Cooper, inventor of the cell phone (last year in Madrid)

56. "Our future I think is a number of specialist devices that focus on one thing that will improve our lives.” ~Martin Cooper, inventor of the cell phone (last year in Madrid) wrong

57. Does the rise of social / digital / new media mean that print media will soon be dead ?

58. Find: John Herman Blog: JohnHerman.org Email: [email_address] Twitter: @JohnHerman Facebook: facebook.com/john.c.herman Youtube: johncherman Flickr: mrjohnherman Q&A