2. • Using Photoshop CS5 equip with an
A4 layout. The first step towards
our poster was finding a suitable
background image which would set
the correct tone for the product.
• The image is the most important
aspect of the poster, as reflected on
in my earlier research.
• It was seen fit that the image would
have to be dark in correlation with
the specified genre.
3. By this stage the typography was added as Now that the main structure of
well as the production details. the poster has been formulated,
The font for the title is Impact, which has all that was left was the minor
been consistent throughout the details such as the production
production and for the production details companies/ release date and
a font downloaded from dafont.com called tagline.
“SP Movie poster”.
4.
5. Comparison with others.
To coincide with my research, it is visible that I have used the classic horror
poster conventions such as a clear title, a tagline, production details and
most importantly of all an sinister image to capture the movies intentions
and capture a target audience. Now that the poster is complete, a
marketing strategy can now organized.