Example Of Uber Rebranding

Example Of Uber Rebranding
Uber's rebranding
In early 2015, Uber Technologies Inc., the company that invented and developed technology platform to connect driver–partners and riders via
smartphone apps since 2009, decided to refresh their brand and drew attention by rebranding. The rebranding includes a new logo, updated colors and
patterns based on cities and a fresh direction for the ride–sharing company. Uber promised that this rebranding will transform its purpose and cement a
new reputation to change not only how it is perceived throughout the world, but how it perceives itself. "We created a beautiful new brand for the
company that will lead us forward for years to come" Uber's head of design Andrew Crow said. Howsoever, many people think that Uber failed to
rebrand. ... Show more content on Helpwriting.net ...
From the original icon, the new icons look quite different because they are an image of square embedded in a circle for rider apps and a hexagon
for partner apps which added different color and patterns for each country. For example, In Mexico, icon was inspired by Mexican pink and the
patterns in the local tiles. According to Uber, the square represents the bit which means a concept central to Uber's business philosophy. Uber CEO
Travis Kalanick stated "We've also introduced the concept of the bit throughout our design framework. This will put our technology front and center,
as well as provide consistency, highlight information and make our brand easy to recognize". On the other hand, a lot of feedback from users aren't so
good. "Dear Uber: your old logo was very bad but useful. Your new logo is very bad and useless". Joshua Topolsky, an American technology journalist,
commented on his own twitter. Additionally, many users also complained that the new logo is now unrecognizable on their devices. On average,
smartphone users interface with roughly 26 apps a month (information from Nielsen site). This also means that every second matters when it comes to
app finding and utilization. The extra few seconds that a user wastes to locate an app could ultimately have the possibility to switching brand and lost
revenue. Furthermore, users may have some trouble to recognize it on an
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El-Al Marketing Analysis
El–Al Marketing Analysis
El–Al Marketing Analysis
Table Of Content
Chapter 1: Introduction
Executive summary..........................................................................................4
Bibliography...................................................................................................5
Chapter 2: An overview of the company
Overview of the company...................................................................................6
History...........................................................................................................7
Definition of the business.....................................................................................8
Chapter 3: An analysis of the company's business environment
Firms industry and macro environment..................................................................9
The PEST Model..........................................................................................10–12
The industries competitive situation using Porter's 5 Forces...................................13–15
Market segmentation....................................................................................16–17
ELAL's Attractiveness ... Show more content on Helpwriting.net ...
It was one of the most famous trademarks of the small state. The company 's story intertwined with Israel 's origins.
The company is operating in a "national" state of mind, aiming towards patriotic emotions based on the Israeli narrative of pride, safety and security.
The company markets and considers itself as a national service provider, submitting itself to the whims and needs of the country. Not once the
company has been involved in security or social operations (the joint confidential operation of bringing Ethiopian Jews to Israel), even in the price of
losing money (i.e. not flying on the Shabbat), all in order of keeping the image of the national company.
The company traditionally operated international flights alone, but lately it operates domestic ones as well. The company 's headquarters and mother–
airport are located in Israel 's international airport "Ben–Gurion".
The company has evolved and changed throughout the years, and has varied its basic definition from a government organization to a private company.
The privatization has been complete mid–2000 's (that is less than 50% of company shares are kept in by the government).
The 2nd decade of the 21st century will colored by security issues, ever growing competition and the continuation of the privatization process. It will

be the first decade in the company 's history that it will have to deal with

Good to Great Essay
Good to Great Book Review
To transform a good company to great company is all manages' dream, but only few of them make it. To find out the core factors which lead to a good
company became a great company is very difficult, because in different era, different industry companies face different opportunities and threats. To
begin the research for the Good–to–Great study, Jim Collins and his research team searched for companies that: performed at or below the general
stock market for at least fifteen years; then at a transition point began to pull away from the competition, and sustained returns of at least 3 times the
general market for the next fifteen years. He started with a list of 1,435 companies and found eleven that met his criteria. ... Show more content on
Helpwriting.net ...
In the same time, Wells Fargo recruited talented people into thecompany without any specific job, because the CEO believed that these smart people
could help company to face and deal with the future changes and difficulties (Collins, 2001, p.42). Well Fargo is easy to adapt to a changing world
when banking deregulation arrived. Moreover, Wells Fargo went three times higher than general stock market which the banking fell 59 percent
behind. CEO of Wells Fargo, Dick Cooley a level 5 leader, understand three simple truths. First, if you begin with "who," rather than "what," you can
more easily adapt to a changing world. Second, if you have the right people on the bus, there are no problem to motivate and manage people goes.
Right people are self–motivated by the inner drive to produce the best results, and right people don't need to be tightly managed, they know what they
should or should not do. Third, if you have the wrong people on the bus, you won't get to the place where you want to go, whatever how hard to
motivate and manage them. Right people are the most important asset in the company. Right people can turn a nearly bankruptcy company to Fortune
500 company.
The third reason why good–to–great companies outperform, is they do not cover up the bad news (confront the brutal facts). Nobody likes to hear the
bad news, but we have to facing it and take reaction about it. Furthermore all good to great

The History and Role of Accounting in Business Essays
Accounting can be defined in a number of ways, but I chose the book definition, which is; Accounting is an information system that provides reports to
stakeholders about the economic activities and condition of business. The person in charge of accounting is called the accountant. The accountant is
typically required to follow a set of rules and regulations. These rules and regulations are called the General Accepted Accounting Principles.
Throughout these next few paragraphs, I will be giving you the history and evolution of accounting, and I will be explaining who the stakeholders are
and what type of information they require, and I will be explaining the role of accounting in business. There will be many examples and type of business
... Show more content on Helpwriting.net ...
Management accounting is used to provide managers with information, so they can make informed business decisions. The next category is open–book
accounting; this is defined as an accounting principle that aims to improve accounting in organizations. Tax–accounting is defined as the accounting
needed to comply with jurisdictional tax regulations. In other words, tax–accounting is used to put tax on goods and services. Accounting has revolved
into what every company uses today which is the equation of; Assets=Liabilties+Owners Equity. The meaning of this equation is to show companies
what they own and what they owe to there creditors and everybody else. Stakeholders can be defined as a person, group, organization, or system that
affects or can be affected by an organization's actions. Examples of stakeholders in accounting are; owners, suppliers, customers, government,
employees, creditors, and labor unions. These people are classified into four categories; Capital Market, Product or Service Market, Government, and
Internal Stakeholders. Capital Market Stakeholders provide the major financing for the business to begin and continue its operations. Some examples
of the stakeholders are banks and owners. Product or Service Market Stakeholders are buyers of products or services and vendors to the business.
Examples of Product or service market

Legal Research Paper
Elizabeth Gomez
Saratoga Hostel v. Avila (2009)
In 1999, Maria Avila was hired as a housekeeper by Saratoga Hostel; she was 42 years old. Her duties included: cleaning twelve rooms a day, doing
some laundry, and cleaning the hallways as well. Due to the economic crisis of 2009, Saratoga Hostel hired a new business consultant to find ways
to reduce costs and personnel. The housekeeping department let go 3 of their 10 employees. The manager then decided to train all employees to clean
14 rooms per day instead of 12. When the training was over, 3 employees could not handle the pressure of the new routine, Avila was of them. These
three employees were given another week of training. After that week, when ... Show more content on Helpwriting.net ...
Google, while they can be enough to file a claim, are not by themselves enough to prove age discrimination. Reid was fired for not being a "fit" to
Google's culture; Avila was terminated because she was not a fit to the new Saratoga Hostel's performance standard policy. Under FEHA, the
employer is required to establish that its practice is justified by business necessity. In Avila's case, Saratoga Hostel can prove that under the new
business plan, the company was forced to change their performance standard in order to stay in business.
In Earl v. Nielsen Media Research, No. 09–17477 (9th Cir. Sept. 26, 2011) Christine Earl was hired by Nielsen Media, Inc. ("Nielsen") in 1994 at age
47. She worked for 12 years as a Membership Representative, or "recruiter" until her termination. Nielsen committed three company policy violations
before being placed in Development Improvement Plan ("DIP") in February 2006. The "DIP" "stated that her failure to meet company expectations in
the future "may result in the implementation of the disciplinary process," a "PIP" "states that failure to meet expectations may result in further
disciplinary action up to and including termination." At no point during her time at Nielsen was Earl placed in a Performance Improvement Plan
("PIP".) The same year, Earl's supervisor prepared Earl's annual performance review and wrote "Overall,

Advertising and Big Beer Ad Essay
Tutorial Questions – Week 8 1. What factors influence the perceived credibility of an informal information source? List and discuss factors that
determine the credibility of formal communication sources of product information.
The perceived honesty and objectivity of the source of communication has an enormous influence on how the communication is accepted by the
receiver. The major factors are perceived intention of source, correct use of celebrity endorsements and the appropriateness of the spokesperson with
the content of the message. 2. What are the implications of the sleeper effect for the selection of spokespeople and the scheduling of advertising
messages?
The sleeper effect is the tendency for persuasive ... Show more content on Helpwriting.net ...
This type of marketing is called viral as it allows the message to spread like a virus. Some examples of this are the Carlton Draught 'it's a big beer' ad,
which premiered on the Internet and now has had over 3 million views. Social networking activities driven by sites such a YouTube and Facebook
have also had an important impact of the effectiveness of viral marketing, for example the Carlton 'it's a big beer' ad can be viewed on YouTube.
On the other hand, according to Nielsen Media Research it would appear that popular FM radio stations and ABC radio stations appeal to two very
different audiences, with 33% of over 55 listening to 3AW Melbourne and closely behind are the ABC stations for that age groups. 6. You are the
marketing manager for a headache remedy. Your advertising agency has just presented you with two different promotional strategies, one using a
humorous approach and one taking an "agony" approach. Which approach would you adopt? Why?
As a pharmaceutical company we would choose the "agony" approach as these commercials are run with great success because they appeal to a certain
segment that suffers from aliments that are not visible, which therefore elicit little sympathy from family and friends. Complaints are legitimized by
commercials, which they immediately identify with.
7. You are a promotions manager working for the Australian or your home government.

RMS Test Question Paper
The Nielsen Company (Hong Kong) Limited
Client Service Assessment
Question Paper
Time Allowed: 2 hours
Please do not take away the question paper.
Candidate Name:
Date:
Start Time:
Stop Time:
TASK 1 – NUMERIC TEST
Instructions: Solve each problem using the workspace provided. Record your answers on the answer sheet provided. You are welcome to use a
calculator for your analyses.
1.
International Juice Inc. plans to introduce a new line of fruit juices with three different flavors: cherry, grape and apple. 50% of buyers will buy
cherry, 20% will buy grape, and 30% will buy apple. Cherry buyers will buy an average of
1.2 cans at a time, grape purchasers 1.4, and apple purchasers 1.6. Given this information, what percent of the total ... Show more content on
Helpwriting.net ...
b. What is the probability of failing on the first 2 trials and passing on the third? c. What is the probability of failing on all 3 attempts?
9.
Ninety percent of the population in Woodville has carpeted rooms in their home. A marketer of carpet cleaner learned that, last year, 10% of the

population with carpet purchased Foamy carpet cleaner and 9.5% of the total population purchased it. What percentage of the population without
carpeted rooms in their home purchased Foamy last year?
10.
A market research firm needs to find 100 people who regularly purchase orange juice to complete a survey on a new line of frozen orange juice.
After talking to a random sample of 500 people, 75 orange juice buyers have been found. Based upon this information, how many additional people in
a random sample do they need to interview to reach an expected total of 100 people who regularly purchase orange juice?
TASK 2 – UNISOAP CASE
As a Client Service Executive at Nielsen, you are assigned to work on Sudsy
Soap Company's client team. Your key contact at Sudsy Soap has come to you with a new product idea called "UNISOAP" and you have been
requested to review the information provided and prepare a summary of your hypotheses regarding the product's strengths and weaknesses. This
summary shall be sent to the Marketing Director by email and to invite him for a face to face discussion afterwards. Please compose an email
response on the pages

Essay on Sop for Mba
My journey of life, if seen through the prism of History, would reveal how I have grown from a modest background in an environment of close–knit
family ties, amidst the trials and tribulations of destiny. I consider myself fortunate enough to be brought up in a small town called Hiriyur. This,
incidentally, acted as my window to see the backward aspects of a semi–urban lifestyle, bereft of the structural manifestations of urban opportunities.
My upbringing in the company of four members, in a conservative atmosphere –– my parents, one elder sister has imbibed in me the spirit of
togetherness as the means of progression in life. It taught me how we can overcome the most trying of circumstances, thereby enabling us to absorb the
physical and... Show more content on Helpwriting.net ...
I always wanted to start a company of my own and I never wanted to be under the control of any one. I also have the passion of leading life of my
own and in my own terms. I have a lot of ideas, fire inside me and want to bring wings to that fire. In Infosys I worked majorly in two accounts.
One in Sony account as a developer, production support executive in Oracle ERP package and other in Emerson account as developer in oracle
ERP. My experience with IT firm, and the lessons learnt from my parents career proclaimed me to pursue MBA in one of the prestigious management
schools and implement the knowledge I would gain in my masters in life and be a successful, self satisfied personnel. Through this approach of
viewing the past, I would be able to analyze existing business practices and the emerging trends for business case studies of my MBA curriculum. My
short–term post–MBA goal is to work in a management position for 4–5 years in an MNC dealing with international business and acquire sufficient
exposure to different market scenarios. This would equip me to learn the overall functioning of different departments of an organization, how they
complement and contradict each other, how managerial decisions are made after reconciling these forces, traits of international markets and the way
companies realign their operations in accordance with the

Alphabet Swoth and Pestel Analysis
KatarГnka
Pestel forces
SWOT Analysis of Alphabet Games
SWOT Analysis Guidelines
Report
Alphabet Games
Obsah A.PESTEL1 B. SWOT Analysis2 1.Strenghts2 2.Weaknesses3 4.Threats4 C.SWOT Analysis Guidelines6 Index8 References9 Books9 Internet9
Notes9
A.PESTEL
Mullins stated that, organisational effectivness and performance depends upon thes sucesfull management of the opportunities, challanges and risk
presented changes in the external enviroment.
PESTEL is an acronym for political, enviromental, socio–cultural, economical and legal external factors.
There are several PESTEL forces which could affect our company.
Socio–cultural pestel includes distribution of population according different age group, sex, religion, ... Show more content on Helpwriting.net ...
All these factors are considered as a strenght as it makes company stronger and united. Everybody knows what to do, staff is motivated and willing to
work.
Quality
All these factors are reflected on quality of our products and services.
Competitvness, Reputation Alphabet Games can easy compete with other compnies , which regard us as an equal competitor.
Flexibility
Company is flexible and very well reacts to changes on market.

All these factors help to company's reputation, what attracts customers.
2.Weaknesses
Alphabet Games has also its weaknesses.
Recruting
When new staff is recruited, skills and quality of work is not the priority for getting the job, but motivation and passion. This could afect the quality of
products, harm copmany's reputation and loosing of customer and financial looses. This issues has to be solved as soon as possible, as the production
and results are the most importatn factors for our company.
Organisational structure
Company has no organisation divison. There is 25 members of staff and 3 leaders, but no Office manager or at least supervisor. It would be highly
usefull if authority would be present in the Office all the time, to supervise team making sure everything i sup–to–date, paperwork is filled out properly,
procedures followed and that no employee is behind with the work.
Also HR department could be created , which would support staff providing

The Negative Effects Of Television On Politics
Television is one of the most influential technological development of the 20th century that allowed society to be more accessible to information and to
be more communicative between people. By the 1960s, television has reached politics in the United States, greatly impacting its presidential elections.
Although, it has served as an effective media stimulating political interests of the Americans, it has brought many more negative impacts on American
politics; Not only does television distort images of the candidates and legislators, it also, distracts people away from politics. Thus, television, a mere
tool that commercialism employs, producing no politics, but "cotton candy for the mind", has no beneficial , if not degrading effect on America's
presidential elections.
To begin, television creates distorted images of politicians. Broadcasts and shows on television can easily be manipulated, whether intended or not,
giving the audience a misleading and false impressions of candidates. Theodore H. White, a subscriber of John F. Kennedy in the debate, The Making
of the President 1960, even agreed that "Kennedy's victory was [solely] a triumph of image over content"(Menand). He further states, "Kennedy
benefited because his image on television was "crisp",[whereas] Nixon's light–coloured suit, wrong makeup, and bad posture was "fuzzed""(Menand).
A person's character and quality cannot be determined by their outer appearances on screen, however, television inevitably creates

Job Description Of A Ceo
For somebody who plans on being a CEO one day, knows a CEO, or is wondering what the wages of a CEO are, would be surprised to find out that
the average pay of CEOs is $16,316,000. This number is so high because of the numerous tasks that CEOs perform. The job description of a CEO
means meeting the needs of employees, customers, investors, communities, and the law. (Lafley, 2009) After I read an article from the former CEO
of Procter and Gamble, I understand why CEOs are stressed and face so many difficulties everyday. Paying CEOs a largesalary is understandable to a
point, however, paying them an average of $16,316,000 is way to high. Should CEOs be paid large salaries because they are stressed constantly and
are always on call? Two men,... Show more content on Helpwriting.net ...
Should the average worker get paid more, or should CEO wages be decreased? We can find the results to these questions by looking at many large
companies and seeing how their CEOs are paid and by the work they do.
$16,316,000 was the average pay of CEOs in 2015. (Kaplan, 2008) This number is way too high and CEO's salaries should be decreased to help further
other parts of the company. The success of a company should be the company's top priority and they should not be putting such a large amount of
money into their CEO's salary. Mark Zuckerberg, the CEO of Facebook stated in an interview that, "Companies need to make sure the CEO is
happy, however, giving them several million dollar bonuses while the company is not doing to good, should not make the CEO happy because that
means they are not doing their job correctly." (Kirichenko, 3:41) Increasing the salary of the CEO may make them work less hard because they
know if they fail they will only go back to their original pay or receive more money. LГ©o Apotheker was the CEO of Hewlett–Packard and was fired
because he failed to meet the duties required as a CEO. When he got fired, he received $23 million for 11 months of work and received $13 million in
termination benefits. Kathy Kristof said in an interview that, "we can see that increasing the CEO's salary, like in the case with Apotheker, will not
motivate them to work harder, but rather to

Spy Hard Essay
The movie Spy Hard with Leslie Nielson is the one movie that I choose to write on. It is a slapstick comedy with plenty of scenes that the director
makes the audience happy. The film is written to an older audience, but it will make young kids laugh throughout the movie. Since it is a spy movie, it
has plenty of interesting scenes that may not be suited for young kids. Also, there is some adult content throughout the movie. Therefore, it is not
recommend allowing kids to view this movie. The Spy Hard move is one to have a great imagination for viewing the movie.
There are plenty of special effects in during the movie. Also, the sound effects are very entertaining and keep the movie unique. They work together to
make the movie enjoyable, and ... Show more content on Helpwriting.net ...
Backlights were used to create situations. There was shadow scenes that utilized fill lights to make the shadows look much larger than they actually
were. There was medium close up shots, medium shots, medium long shots, long shots, and extreme long shots for many parts of the film. The
simple technics that were used in many films dating back over 100 years ago were used in this film to bring it to life. Overall the movie was
captured for its time. It really had no impact on how viewers viewed society or the film industry. Spy Hard was written for one reason and that was to
try and make people laugh. One interesting fact was one of the production companies names is Chapman/Leonard Studio

Leadership Failures in Black Hearts by Jim Frederick Essay
The book Black Hearts by Jim Frederick is an in–depth narrative about the 1st platoon, Bravo Company 1–502nd Infantry 101st Airborne Division
deployed to Iraq in 2005. The leadership failures documented in this book range all the way from the general officer level down to the lowest private.
LT general Ricardo Sanchez failed to understand the climate his command group was entering as they were deployed into Iraq. From then on the entire
leadership failures continued to compound upon each other with improper time to plan. It is customary to have a six month lead time to have a proper
battle hand off when preparing to take over an AO from another unit. To compound this problem, the entire time the 502nd was in pre–deployment
training, they... Show more content on Helpwriting.net ...
Among these leaders was Bravo Company's 1st platoon's SFC Robert Gallagher. The platoon endured terrible living conditions including no running
water and filthy living space. These inadequate living conditions must be met with some relaxation on the standards they were expected to follow.
Company leadership viewed this as a bribe to keep the soldiers in high spirits. In reality, they set the stage for the erosion of the morals the enlisted
soldiers are supposed to possess. While the morals were being chipped away, so was the original plan the battalion had hoped to follow. Fragmentation
orders became a pseudo–standard for the boys of Bravo Company. What had originally started as short–term overnight patrol bases turned into fortified
traffic control points with the exception of any form of fortification other than in notion only. Despite the fact that platoon–level leadership requested
for supplies they were repeatedly turned down. A major breakdown in the communication between the leadership created a loss in faith in the higher
leadership for the lower–enlisted soldiers on the ground. Very soon into deployment, Bravo Company began to experience contact with unseen enemy
forces. The enemy was able to engage and plant IED's and cause casualties while remaining elusive. After the first few casualties within the company,
the mission to start set up traffic control points was to begin. While conducting patrols down the road time and time

Bus Law of Bangladesh
CASE 4пљє4 National Ofп¬Ѓce Machines–Motivating
Japanese Salespeople: Straight Salary or Commission?
National Ofп¬Ѓce Machines of Dayton, Ohio, manufacturer of cash registers, electronic data processing equipment, adding machines, and other small
ofп¬Ѓce equipment, recently entered into a joint venture with Nippon Cash Machines of Tokyo, Japan. Last year,
National Ofп¬Ѓce Machines (NOM) had domestic sales of over $1.4 billion and foreign sales of nearly $700 million. In addition to the
United States, it operates in most of western Europe, the Mideast, and some parts of the Far East. In the past, it had no signiп¬Ѓcant sales or sales
force in Japan, though the company was represented there by a small trading company until a few years ago. ... Show more content on Helpwriting.net
...
The tradition of spending a lifetime with a single employer survives today mainly because most workers like it that way. The very foundations of
Japan's management system are based on lifetime employment, promotion through seniority, and single–company unions. There is little chance of
being п¬Ѓred, pay raises are regular, and there is a strict order of job–protecting seniority.
Japanese workers at larger companies still are protected from outright dismissal by union contracts and an industrial tradition that some personnel
specialists believe has the force of law. Under this tradition, a worker can be dismissed after an initial trial period only for gross cause, such as theft or
some other major infraction.
As long as the company remains in business, the worker isn't discharged, or even furloughed, simply because there isn't enough work to be done.
Besides the guarantee of employment for life, the typical Japanese worker receives many fringe beneп¬Ѓts from the company.
Bank loans and mortgages are granted to lifetime employees on the assumption that they will never lose their jobs and therefore the ability to repay.
Just how paternalistic the typical Japanese п¬Ѓrm can be is illustrated by a statement from the Japanese Ministry of
Foreign Affairs that gives the example of A, a male worker who is employed in a fairly representative company in Tokyo.
To begin with, A lives in a house provided by his company, and the rent he pays is amazingly low when

Marketing Strategy Of Acme Widget Company
TABLE OF CONTENTS
I.Project Summary2
II.Audience profile3
III.Competitive Positioning4
IV.Targeted Message5
V.Tone and Messaging5
VI.Integrated Communication Strategy6
VII. Conclusion6
VIII. References7
I.PROJECT SUMMARY
As Acme Widget Company has released the new type of its toy products called "Generations", the main purpose of this project is to publicly announce
the Generations in order raise its awareness positively in the public eye. Besides the project's purposes, the project also has some specific goals that
align with the purpose; therefore, those goals are:
Increasing Generations' public awareness by 90% at the end of the year
Increasing Generations' engagement in terms of purchases ... Show more content on Helpwriting.net ...
In fact, the target market should want the offering because it is kid friendly which will engage their children. In addition, the target audience should
want Acme's offerings because they offer complete safety to children because they are wooden made rather than plastic made, which sometimes contain
harmful chemicals and toxins (Eco Toys, 2015). Above all, the target market should want Acme's new offerings because they are durable and last
longer which can save the money spent buying toys frequently because they are plastic made.
Based on Acme Company Profile, customers perceive Acme as an experienced Company that delivers top–notch–quality products coupled with
excellent customer services that give clients a pleasant experience (CfA, 2015, p. 1). Therefore, this perception has intensively built Acme's good
reputation in the public eye.
Furthermore, the following positioning map demonstrates how Acme Widget Company offer unique offering comparing to its competitors such as
"Eastern Mountain Sports, Green Toys, and Performance Bicycle" (CfA, 2015, p.

Sample Resume : Performance Management Process Essay
Name: Instructor: Course: Date: Performance management process Identify the purpose of rating I am proposing the Behavioral Anchored Rating
scales (BARS). This method mainly bases its evaluations on key and specific behaviors that are required for each employee position in the
organization. BARS technique is designed to show the benefits of the quantitative and qualitative data in the performance appraisal process. BARS
mainly compare an employee performance against the specific behavior that is anchored to the numerical ratings (Zaffron, Feb 2009). BARS method is
presented in a vertical distribution, with scale points to represent different ratings. Development of BARS requires an in–depth understanding of each
task along the understanding of the range of behaviors that an individual should display (Monga, 1983). The behaviors rate for each employee and then
they are matched with the points on the rating scale that shows whether the behavior is exceptional (5), excellent (4), competent (3), satisfactory (2) or
unsatisfactory (1) performance. Example; 5– Exceptional performance; Employee completes and submits all work assigned within a short period and
is very accurate. 4– Excellent performance; Employee completes all work assigned and verifies with the requesting supervisor or manager before
submitting. 3– Fully competent performance; Employee completes all work assigned by the end of the working day. These are average employees. 2–
Satisfactory or marginal performance;

The Secret Of Japan 's Success
Around sixty years ago the United States was the world leader in manufacturing. They led the frontier in production after World War II when they
converted all the facilities they had used to produce war machines into factories for cars and other domestic products. However, in the past few
decades a new company has risen up and passed the United States on the leaderboard for most successful manufacturing capabilities. Ironically, this
company is Japan, the company whose economy was completely destroyed by the United States during World War II. With its economy completely
wiped out, Japan had nothing to lose in trying out a new cost management strategy that was actually designed by an American that had actually been
laughed out of the United States for his ideas. Japan gave this man's methods a shot, and they are now currently more profitable than the majority of
United States based companies. The secret to Japan's success lies in two areas, one being the way Japan goes about cost management, and the second
being how they train and manage their employees. If the United States were to modify their business's to follow Japanese businesses in these two
aspects they would see much higher profitability. Unfortunately, they do not comprehend how these two aspects create such a difference in
profitability, which is why it is important to properly understand that. The biggest problem in American businesses is that they do not understand that
"the company's long–term financial

Television And Radio Ratings Data
Television and radio ratings data are used primarily to assist decision making with regard to advertising, programming, financial analysis, and policy
making, all of which have significant economic or social implications. It is important to realise that audience measurement is a business; the firms
involved are intent on using their analysis to make money. This essay will discuss why ratings are used, what ratings actually measure, specific to radio
audience ratings, and the extent to which this information provides a satisfactory understanding of broadcast audiences. It will be seen that ratings do
not usually generate any deep understanding of why people are listening to particular programmes, but do capture audience size and make up
reasonably well. It is the responsibility of broadcasters to understand their audience in order to effectively grow it. Radio and television ratings measure
various aspects of the broadcast audience, from how many people are in an audience, their demographic make up and sometimes their preferences, with
the objective of gaining understandings which will help the broadcaster to grow audience participation and loyalty. The reality is, though, that little true
understanding of audience preferences is gained. The understandings which are gained are often superficial, but sufficient to support business decision
making, particularly around advertising. As will be seen, the extent to which ratings generate understanding of audience is all

To What Extent Is Csr Beneficial to a Company's Performance
To What Extent is CSR Beneficial to a Company's Performance?
Corporate social responsibility (CSR), which is a popular debate topic over decades, has divided into five major dimensions over time. They are known
as the stakeholder dimension, the social dimension, the economic dimension, the voluntariness dimension and the environmental dimension in research
(Dahlsrud, 2008). The relationship between CSR and company's performance, which is classified as the stakeholder dimension, aroused a controversial
discussion among different research studies. Some research reported positive relationship in CSR and company's performance (Mirvis, 2012), some
research found negative results (Karnani, 2010), while there are also other research view CSR as ... Show more content on Helpwriting.net ...
In this way, those impact brought by those omitted aspects would be included in the CSR's relationship with company's performance by mistake.
Despite the influence of omitted factors, CSR neither benefit nor harm company's performance. For those cases reported positive relationship above,
they are very likely to be the result of a good marketing strategy and aggressive advertisement (for restaurant and airlines), successful management (for
employees' willingness to work in a responsible company), an efficient R&D and politic strategies (for DuPont's case), etc. However, research
reaching a negative relationship can also be blamed to other stuffs related to CSR, rather than CSR itself. For example, the agency problem appears
when there's a conflict between company's goal and the agent's personal goal, not only in CSR; and the profit issue is just a matter of choice. Thus,
while measuring CSR's influence on company's performance, we should first "identify or select the dimensions of corporate social responsibility" (Ruf,
1998, as cited in Foote, Gaffney, &Evans, 2010). Nothing can we truly measure before a clear identification. After a clear identification, we will
be able to figure out whether it is the impact brought by CSR, and therefore eliminate the interference from R&D, advertising, or political efforts,
etc.
It's not simply

Hrm 590 Compendstion Decisions Essay
HRM590: Compensation Decisions
Your job now is to pull together all the information you've completed so far in class and make salary decisions for your team. You have completed
Cathy's evaluation and received assignment feedback. This is the first year that you've made salary decisions for this team. Be sure to carefully
review the information provided. You may simply type in the cells as the text will automatically wrap. You are required to: 1. Enter Cathy's appraisal
rating (she is last on the list); 2. Within your budget dollars, make your salary decisions based on performance for your team taking into consideration
their Salary Grade and the Pay Ranges identified for the Salary Grades (fill in the Salary Decision ... Show more content on Helpwriting.net ...
Even though he has not worked with us for too long, we were able to give him at 4 rating which shows that he|
|is doing exceptional job in his position. Normally, employees with ratings of 4 would earn a 5% salary raise, but since Calvin has only worked for us
for 9mths, we pro–rated his bonus and percentage to 3.75%. |
|Jane is a 32YO white female with 12 years' service. Jane joined the company as an A3. Her work is |A3 |$19,100 |86.8% |3 |3% |400 |
|satisfactory, nothing to brag about, but she's been with the company awhile and can be dependable. | | | | |$573 | |
|Substantiation and Risk Analysis: Jane does get her job done but has not shown any more exceptional work. She is reliable and dependable in her
work and there has been no complaints or issues. She earned a 3 rating|
|which is average; this gave her a 3% raise and a small bonus. |
|Beth is a 64YO Asian female with 41 years' service. Beth stated she would probably retire this year, |A3 |$19,700

Lacie's Speech In The Real World
In Lacie's world, her words and deeds in her social life all serves the exchange of 5 stars between her and other people, mostly the grassroots workers
she communicate with everyday. However, as her reputation counselor suggests, she needs a "boost" of 5 stars from some "high–range people" that are
weighted much more, in order to get the high rating she desires. Fortunately, her childhood friend Naomi, with a high 4.8, invites her to be the maid
of honor and give a speech to her "upper class" friends. Such an opportunity could easily pull up her score. Actually, it turns out later that Lacie and
Naomi were never good friends, and everything they do for each other is out of their own interest. This is also the case in the real world:... Show more
content on Helpwriting.net ...
Had her tried so, she could still slowly earn back her lost scores and get the discounted house. But instead, she decides to risk it all, which makes all
the difference, causing everything to develop in a much darker direction. After twists and turns, she finally arrives at the town near Naomi's
wedding place. Like a bolt from the blue, she gets a call from Naomi, telling her that she is no longer welcomed due to her current low rating.
Wrathfully, Lacie breaks into Naomi's wedding and completely ruins it by talking gibberish and threatening people from taking her microphone
away. Finally, with 0 rating, she ends up in jail next to a man. They break into a meaningless quarrel, and eventually swear at each other; yet they
seem to really enjoy it. Ironically, it is the first time in the episode that she has ever worn an authentic smile. The outburst of profanity marks the
collapse of her pursuit of instant gratification from social approval. The jail strips away her pretense, and becomes her shelter from the greedy world
outside. For me, the shelter is my dorm room. Although I tried to be civil and cautious in public, when I went back to my dorm and complained to my
roommates about the frustrating and lousy experience I had in the classroom, sometimes I used the F–word when I got really enraged, while my
roommates didn't charge me of saying it. Although we all have the freedom of speech, it is only in our comfort zones that we have no fear of being
judged for whatever we say. We can be cynical, reckless, and even a little politically incorrect. We can embrace our genuine selves, and do not worry
about the consequences of our thoughts and

Disadvantages Of Configurable Rationality
4.3.8 Configurable Rationality: Structural Distributive Rationality represents distributive aspect of assessment. Rating is viewed as an outcome
itself. It is an input to administrative decisions. Configurable rationality can be applied by considering the way in which rating decisions reflect
several criteria. These are presented in Table 1. Content of ranges representing Configurable Rationality is presented in Table 2. TABLE
1:CONFIGURABLE RATIONALITY CRITERIA Accuracy of Ratings п‚§Rating is based on work, п‚§Rating reflects how much work ratee does,
п‚§Rating is based on things that aid at work, п‚§Rating is based on effort put into the task, and п‚§Rating is based on things ratee is responsible.
Concern over Ratings п‚§Rater gives rating that... Show more content on Helpwriting.net ...
Rater does not invade privacy. Rater does not make hurtful statements. Rater is usually polite. Rater is sensitive to feelings. Rater treats with dignity.
Rater shows concern for rights. Rater treats with respect. Rater treats with kindness. Rater is courteous. 4.3.9 Informational Rationality: Sometimes,
raters may be unprepared or insufficiently trained for providing candid feedback. For example, ratees are often victims of output syndrome. This occurs
when raters do not provide feedback but surprise ratees with poor ratings. This type of behavior diminishes ratee satisfaction. This erodes the trust in the
system and dampens enthusiasm. Absence of performance documentation leads to erratic ratings. This frustrates the ratee and creates a perception of
unfairness. TABLE 4:INFORMATIONAL RATIONALITY Clarifying Expectations Rater clearly explains expectations, Rater gives chance to question
how to meet expectations, Rater regularly explains what he expects, and Ratee has understanding of expectations. Providing

Baseball Is Not Dying?
Baseball is not dying. This phrase may be hard to believe because of the many assumptions made by sports journalist that say that the sport is dying, but
the fact is that most of these assumptions, and the reasonings that they provide are dead wrong. Low national Television ratings, declining attendance, a
dwindling number of youth participants, and a shrinking revenue are just a few of the reasons that they cite for baseball's deaths. The sad thing about
theses assumptions is that the majority of them are all wrong, and not well researched. Baseball may have low national television ratings, but there has
been a recent success in the national ratings, and constant growth at the regional level. Attendance has not been declining, but has in ... Show more
The only problem with using this as a reason for baseball's death is that both of these reasonings are not just far beyond on reasonable, but are
downright atrocious. To begin the comparison between the NFL and MLB should just not be made in general. The MLB plays a completely
different style game with a season ten times as long as the NFL's. Also the NFL really only aires games twice a week, but you can almost find an
MLB game on any day of the week. Only airing games twice a week makes it a lot easier for the casual fan to keep up with what is going on in the
league, then having to watch a game every day of the week. The other comparison of Baseball's old ratings to now is also a terrible comparison. A
common comparison to hear is the 2013 World Series to the 1971 world series. Game three of the 2013 world series is often referred to as the
"third lowest world series game ever". The only problem with this is that comparison like this can't be made. Part of the reason is for the many
changes is that has occurred in the television landscape since the late 70's. Maury Brown explains it well when he says "there were approx. 800 cable
systems serving 850,000 subscribers(in the 1970's). According to The National Cable & Telecommunications Association (NCTA), there are now 5,208
cable systems in the U.S. with the estimated total of channels offered at over 900." (Brown). Another reason that

The Case Management Team Hold A Press Conference Essay
Objective #1 (Sharing Information– Knowledge)– Inform the public especially Snapchat users of the specifics of the hack.
Strategy 1a: Inform all employees about the hack, detailing exactly what happened and informing them how to respond when asked about it. Strategy
1b:Release a formal press release outlining the specifics of the incident and negating any rumors that may be perpetuated.
Strategy 1c: Post the press release on all social media pages (Facebook and Twitter) to ensure all of our publics have access to the information in the
press release.
Strategy 1d: Have the Snapchat Crisis Management Team hold a press conference within 24 hours of the leak with representatives from various news
outlets. PERSON 2–Evaluation #1 (observe/measure attitudes): One of the most important things that we to monitor is how much of the public is our
message getting out to. There are a few strategies that our team has in mind to get an accurate number of users who tuned in to the press release and
is knowledgeable of the situation. By posting our press conference on Facebook live, we can get the exact number of people who viewed the the press
release. Our team is assuming that many news sources are going to broadcast the press release on television. We plan to negotiate with these news
networks about viewership through Nielson ratings. Neilson ratings gives us valuable information about not only the size of the audience viewing the
press conference but also the population

Rating Transformation Of Digital Time
Rating Transformation in Digital time
Fei Yang (Kurt)
0740261
Content
1.
2.When Rentrak and ComScore meet Nielsen
a)Company Information
b)Different measurements in digital rating market.
Nielsen's tracking process: Total audience measurement
Rentrak and ComScore's tracking process
3.Conclusion: The future of digital rating and room for competitors On September 29th Rentrak and ComScore announced their merge. According to
the deal the companies have an equity value of about $2.4 billion while Nielsen has a market capitalization of about $16.7 billion. Still, Nielsen
dominates the rating market, however, is Rentrak and ComScore a strong competitor? What is Nielsen doing in digital rating business?
1.Company Information
Rentrak is a company focusing on measuring what people are watching on television with set–top boxes and ComScore has been measuring people's
use of online media since 1999. Combined, the two companies are seeking to provide a new rating currency which shows people's watching habits
across TV, web, tablet, mobile and more. "It's an ideal combination to deal with the offline and onlinemeasurement issues our clients and both legacy
and new media owners face," Serge Matta, chief executive of comScore, who will lead the combined company said in an email on the merging day.
2.Different Tracking Processes
a)Nielsen's tracking process: Total audience measurement
"Since the 1950s, Nielsen has dominated television ratings with its measurement

Is Handpresso A Product Designed For Coffee Lovers?
Handpresso is a product designed for coffee lovers. Inspired by the quote "Simplicity is the ultimate sophistication", Handpresso's is developed as a
simple small portable espresso machine. It is invented by Nielsen Innovation which specializes in creating new–to–the–world products. Nielsen
Innovations, founded in 2000, designed and developed several innovative products such as Wi–Flow technology for a vacuum cleaner and Reelight –
battery–free bicycle lights. Handpresso started as a self–financing product design project. Upon completion of the basic design, Nielson Innovation
approached a couple of leaders from the espresso market to obtain a licensing agreement. The companies were happy with the portability offered by the
Handpresso but they were not interested to purchase the product. Since there were no direct substitutes in the market, Nielsen Innovation decided to
develop the product in–house and take it directly to market. Today, after the product development is almost complete, there are many questions that
need to be answered for developing a business around this innovation. The biggest question posed is what next?
Recommendation1: Setup a subsidiary under Neilson Innovations to manage Handpresso as a separate business
Nielson Innovations is an innovation management company. Henrik Nielson's vision was to create a simple, portable and frugal machine capable of
making coffee on the go. The existing appliances were complex, heavier and expensive. Thus the idea of

What 's Next? The Evolution Of Business
Chapter 20: What's next? The Evolution of Business from Adaptive to Predictive.
In this chapter Solis has discussed about the need for transforming business from adaptive to predictive. Business Strategies in today 's era need not be
adaptive to situation, boss, employee, market or the market but they strongly need to be predictive, about their work force and work area. The kind of
services or products a particular firm is providing is needed to be innovation, new and creative not that its been selling off since last so many years
and will continue now also, no it won 't because as the people are changing, mindsets are changing, people are becoming more aware about to buy
what not to buy. Likes dislikes are growing; major population today demands different items not the longer awaken ones, Antonique Koning &
Monique Cohen (November, 2013). The corporate sector, IT sector or may be any other sector are adapting new technologies and ideas in their works
and therefore transforming their workforce in a much quantified area. In order to achieve the adequate growth one needs to have customer satisfaction
and customer centricity, for them and for every other firm customer are not just buyers of their product but god to them, because it 's through them we
the company and its employees are able to live and eat their livelihood is just because of them so for them, customers need to be god and they should
serve them with the same inhabitance. The above mentioned scenario can only

The Politics Of The 1960s And 1960s
As political climates change, so do the themes found within cinema. The 1960s and 1970s were a time of change for America. Feminism, civil
rights movements, and gay rights movements were all progressing, and liberal values were becoming more and more prevalent among the younger
generation. For conservatives, the 60s and 70s were seen as a time of decline; as a low point in American history, and a time of regression in
American society. The progressive and liberal values were not positive changes for all Americans, but the changes were coming about nonetheless.
However, in the late 1970 's and the 1980 's there was a dramatic shift in the themes found in American cinema that reflected the neo–conservative
political changes. With the... Show more content on Helpwriting.net ...
312) Stallone 's character is the archetypal male hero–– tough, confident, and above the law (though it 's alright because he is the hero saving the day).
On the other hand, the female lead (played by Brigitte Nielson) is the archetypal damsel in distress–– beautiful, but unable to take care of herself as she
is rescued in the end by the male lead. The scene where Brigitte Nielson is saved by Sylvester Stallone as a masculine, patriotic song plays behind them
reflects the patriarchal ideals of the 1950s. The idea that men are above women; the idea that women need to be saved; the idea that women cannot help
themselves. These demonstrated ideals set back the progress in feminism that was established throughout the 60s and 70s. Furthermore, in terms of
attacking the audience, Needham puts an emphasis on the opening credits of this film, and for good reason. The opening credits are used as a tactic to
manipulate the American audience; to make them feel as if they are being threatened. The film begins with a barrel of a gun being pointed at the
audience, as Sylvester Stallone 's voice is listing American crime statistics in the background. At the end of the credits, the gun fires a slow–motion
bullet towards the audience. On this, Needham says, "we, the audience, America, are quite literally under attack." (Needham, 2016, p. 313) This
symbolism reappears at the end of the film, where the American audience is once again

The Fashion Channel Case Study
The Analysis of TFC Case
Answer 1:
Shoppers/Planners segmentation
Pros:
Firstly, this segmentation focuses on the cluster audience, also aim to maintain the 18–to–34 year old female, who are the main targeting audience of
TFC, and could give return to the advisor; because of their ability of purchasing and their desire of make/dress up. So the focusing of this scenario
does not miss the main customer by the broad appeal based audience segment.
Secondly, it increases the rating from 1.0% to 1.2%. The increase could be interpreted as more audience watching THC at a same timing; this shows the
support of increase opportunity of the advertising information attached to more customer. Meanwhile, it could help the TFC increase the ... Show more
There still much more competition from competitor provide more specific targeting program.
Answer 2
As shown by the exhibit 4 and 5, the expected outcome of each of the targeting scenarios is as the following:
Scenario I could get a net income as flat as last year's, even with the increase of most generation operation fees. Without the additional investment, this
scenario tries to use getting more audience (increase rating) and sale more advertising (decrease price) to make revenue growth.
Scenario II try to get more income with risky investment in additional programming fee and more narrow specific audience targeting. This could make
TFC more professional and make the advertising information more efficiency.
Scenario III expect the revenue growth by increase the viewer and sale more advertising even in high prices. The expensive programming investment
was flatted by the larger group of audience subscribe fee and higher advertising price sale.
Answer 3
Decision
The fashion channel should choose the marketing plan focus on the Fashionistas and the Shopper/Planners segmentation. Even this scenario calls for
the highest additional programming fee (20 million dollar), the highest returns (net income estimate in this scenarios in 2007 should be 168.9 million
dollar, 180 percent of 2006's) should bring the first the reason why should choose this scenario. The income is 8 times of the risky additional

`` Twilight Zone Of The Digital Age ``
A block feature that reduces an individual's presence to the crystallized static of no–signal white noise; an electronic chip implant that records all visual
and auditory experiences and replays personal memories on screen; a digital copy of one's consciousness configured by code; and an app that
assembles the internet personas of the dead in order to recreate them–these are some of the futuristic devices portrayed in the hit British television
series Black Mirror. Created by British broadcaster and writer Charlie Brooker, Black Mirror premiered on the United Kingdom's Channel 4
network in 2011 and gained a global following and mass critical acclaim after its debut on Netflix in 2014 (). Referred to by critics as the "Twilight
Zone of the digital age," the show employs satire, black humor, and science fiction elements while offering a profound look at the consequence of
technology, its dystopic bearings, and its parallels with our own modern social and cultural realities (). As an anthology series, each episode of Black
Mirror is a self–contained story that nevertheless fits into the show's larger thematic narrative of cultural alienation due to the shifting role of
technology and its transformation of social relations. Despite the disconnection of each particular episode from the others, the narrative unfolds in each
creative universe via distinct plot devices and storytelling patterns, making for a viewership experience that is discomforting, eerie, and ultimately,

Benefits Of Big Data Analytics On Business Performance
The benefits of big–data analytics on business performance
"Why Big–Data Is a Big Deal". Big–data is a logo used to describe a massive volume of both structured (is information already managed by the
organization in relational databases ) and unstructured data (is information that is unorganized and does not fall into a pre–determined model) that is
so large it is difficult to process using traditional database and software techniques. In most companies, the volume of data is too big or it moves too
fast or it exceeds current processing capacity. Despite these problems, big–data has the potential to help companies improve operations and make faster,
more intelligent decisions.
Moreover companies that implement Big–data analytics application gain tangible benefits in their finance department, sales department, and human
resources department. Financial statements (i.e. Balance Sheet, Cash Flow, and income statement) are the summarized results of the company's
operations. To produce those statements, large volumes of structured and nanostructured data which come from multiple heterogeneous sources must
be swiftly linked, connected, and correlated. However, those activities can't be done by using traditional databases. For that reason, the company
implemented an advanced technology called big–data analytical tool (Business Object). For example, Financial Statements must be displayed on the
CEO dashboards instantly all the time. To be able to achieve his requirement, Business

Traning and Placement Project Report on Asp.Net
CHAPTER 1
1. ABSTRACT
The Campus Recruitment database project has been specially designed to handle the recruitment needs before the start of recruitment. This project can
be considered as a digital diary with many other features embedded in it. This project is used to keep records of candidate, companies and colleges and
provide other useful information. The main emphasis is given about the candidate record. In this project we store the all information undergoing at the
time of campus recruitment program .There is mainly three users are company, collage and candidate. company comes in the collage for recruitment
and the collage organize the campus recruitment program for the candidate .The company contact to the TPO of the ... Show more content on
Helpwriting.net ...
FEASIBILITY STUDY
Feasibility reports describe one or more design solutions to a specific problem and determine if the proposed solution is practical and feasible.
Preferably, more than one solution is offered, in which case the report compares the various designs and determines which option is best. Design and
feasibility reports are essentially the same type of document, differing only in the amount of emphasis placed on practical and economic viability of the
design in comparison with other possible solutions. A design report, often very similar to an internal proposal, focuses on describing one specific
implementation. A feasibility study, on the other hand, also emphasizes the investigation and comparison of alternative solutions. Design reports and
feasibility reports are crucial for decision making and product development in almost any technical organization. They document an engineer's thinking
through a solution to a problem, a description of the solution, and the reasons why that solution should be implemented. Managers need accurate and
comprehensive feasibility and design reports to decide where to commit scarce resources. In addition, an accurate and comprehensive design report
helps in developing other documents, such as formal proposals, specifications, and work plans.
3.1 OPERATIONAL FEASIBILITY
In this project we are providing the help to the company for selection process and tpo to maintain the all record which are record the company for

The Importance Of A Speech On The Audience
When making a speech, it is important that the speaker understands who their audience is. By understanding the characteristics of their listeners, the
speaker is able to tailor their speech so that it involves topics that interest the audience. The listeners will then be more attentive and interest in listening
to the message. In this Communication class, my classmates are my audience because they are the ones who will be listening and giving me feedback.
In order to make effective speeches, there are specific characteristics that I must take into consideration to make sure that I modify my speeches
according to their values and interests so that they will listen attentively.
Knowing the demographics of my audience beforehand can really help me prepare for the message of my speech. Therefore, a characteristic of my
listeners is that they are all young adults between the ages of seventeen and twenty–one. In order to appeal to this age group, I must make sure that the
topic that I choose to present must be something that this age group values so that they 'll show interest. Also, I must make sure any references or
words I use must be something that they all can understand or relate to. If I am using a reference or word that they do not understand, I have to make
sure that I include enough explanation or content for them to understand. By providing sufficient amount of explanation or examples, my listeners will
not be lost or confused.
Another characteristic of my audience

Ath Technologies Inc.: Making the Numbers
ATH Technologies Inc.: making the Numbers
The case of ATH is centered on management taking particular strategic paths in order to achieve the desired organization objective(s).
Beginning with the strategy of acquiring market share, Scepter implemented very attractive (personal) incentives in order to achieve this goal. These
"earn out" incentives did indeed push for innovation, growth and market segment but it didn't put any controls on the amount of spending, thus
ultimately leading to major losses. The incentives focused more on personal gain i.e.: "Make the company look good at what ever cost so I can get the
pay out" sort of notion. It is a good scheme in terms of promoting for continuous developments and to share know–how and make ... Show more content
on Helpwriting.net ...
It would have been good if this fundamental vision was in place right at the very beginning of the company's formation. In the end it is the customers
that make the company, so it makes sense to work towards satisfying this customer relationship. To become profitable and achieve market share are
secondary objective that can be measured on a annual basis and overall company well being targets can be rewarded with incentives that link into the
company's performance as opposed to individual contribution to the company's success.
Instead of jumping to different achievement goals as problems arise, the visions and beliefs should have been determined first and that would help
shape the overall goal of the company. While working towards goals such as profitability and growth, the visions and beliefs help keep employees in
line and to some extent control the minimum expectations of the development of products, thus possibly lessen or avoid problems that did arise. The
incentive scheme were not properly designed to take into account effects of employee actions and the impact it would have on the company as a
whole and other stakeholders. It should some what reflect and reiterate these visions instead of promoting and motivating employees to be self
interested in their own affairs and achieving the targets at "all costs". All in all, there were minimal controls and checks in place, it was more of a one
way push towards the goals and not looking back

Gender And Prime Time From An Early Age
Gender and Prime Time From an early age we learn the differences between girls and boys. Girls like pink, boys like blue. Girls play with dolls,
boys play in the dirt. While these definitions seem harmless they become much more complex as girls and boys grow to women and men. Women
become emotional mothers and housekeepers while men become firm professionals. Where do we get these stereotypes? Many would argue that one of
the most influential sources of gender stereotyping is television, the main cultural storyteller in the United States (Emons, Wester, and Scheepers 40).
In most developed countries television has the widest reach of any medium and it can, and does, intensely influence opinions of all ages of viewers.
The average time per person per week spent involved with television is around 31 hours in the US. That is a number higher than most European
countries like Britain, France, and Germany (Furnham and Bitar 297). Female characters on TV are depicted as younger, unemployed, and are more
likely to be married while male characters reveal much less information about family and marital status and are more likely to be seen in
occupational roles. One popular trend in television right now is crime TV. CSI in particular was the top rated show in the US from 2002 to 2005
according to Nielsen Media Research and is the only crime drama to ever top the Nielsen ratings (Lavigne 385). Gender and sexuality are not the main
focus of CSI but their ambiguity could perhaps be

ASIC's Investigation of Kleenmaid Group
Research on ASIC's investigation about the continuation of trade by Queensland's sunshine coast based national importer and distributor of
whitegoods, also the operator of Kleenmaid brand of kitchen appliances, Kleenmaid Group, despite becoming insolvent from March 2008.
The Fact:
Three former directors of national whitegoods distributor Kleenmaid, Andrew Eric Young, Bradley Wendell Young and Gary Colleyer Armstrong were
accused of 20 criminal charges including a $13 million fraud and insolvent trading, following an ASIC investigation. The trio were charged with 18
counts of criminal insolvent trading of debts totalling more than $4 million and a $13 million fraud committed on Westpac Bank (ASIC 2012).
Gary Armstrong and Andrew Eric... Show more content on Helpwriting.net ...
(1A)For the purposes of this section, if a company takes action set out in column 2 of the following table, it incurs a debt at the time set out in column 3.
When debts are incurred| | | | Action of company| When debt is incurred| 1| paying a dividend| when the dividend is paid or, if the company has a
constitution that provides for the declaration of dividends, when the dividend is declared| 2| making a reduction of share capital to which Division 1
of Part 2J.1 applies (other than a reduction that consists only of the cancellation of a share or shares for no consideration)| when the reduction takes
effect| 3| buying back shares (even if the consideration is not a sum certain in money)| when the buyback agreement is entered into| 4| redeeming
redeemable preference shares that are redeemable at its option| when the company exercises the option|
5| issuing redeemable preference shares that are redeemable otherwise than at its option| when the shares are issued| 6| financially assisting a person to
acquire shares (or units of shares) in itself or a holding company| when the agreement to provide the assistance is entered into or, if there is no
agreement, when the assistance is provided| 7| entering into an uncommercial transaction (within the meaning of section 588FB) other than one that a
court orders, or a prescribed agency directs, the company to enter into| when the transaction

KRZ Research Paper
WKRZ, known to listeners as 98.5 KRZ, follows a Contemporary Hit Radio – Pop/Dance format. The station plays almost exclusively pop music
including hits from the last six months, current hits, and new releases. At night, the music line–up includes more remixes and mash–ups to incorporate
a dance format and appeal to its audience. The station is licensed to Freeland, Pennsylvania and serves the Scranton, Wilkes–Barre, and Hazelton areas.
The show hosts have developed identities and have become household names within the local area. Jeff and Amanda, Rocky and Lissa, and Fishboy
are the host of KRZ's three unique and primary shows. The hosts do not come off as sources of information, respected journalists, or music
connoisseurs, instead they seem like average people. The hosts' personalities fit into the stations format, as they are candid and create a friendship
with the listener. They are someone the listener connects to and would like to hang out with. Because of their relatable hosts and Top 40's music, 98.5
KRZ is classified as a Contemporary Radio Station. The stations appears to use a clock... Show more content on Helpwriting.net ...
The music played on KRZ are from trending artists like Justin Bieber, Drake, Rihanna, and Sia. Furthermore, they often play "one–hit– wonders" that
are popular in the ratings. For teenagers, this is the channel that plays summer hits, music that will be played at prom, and the newest jam. The station
boosts their younger viewership by hosting contests to win tickets to concerts. Currently, they are advertising for their winter concert, "Let It Show."
This is a concert intended to draw in younger viewers as it features Lukas Graham, Shaggy, Jacob Whitesides, and Daya. Typically, these are artists
with one or two popular songs, which is why the younger audience is attracted to them. At that age, most kids only know what they hear on the radio,
and do not follow a particular

Duty Of Care And Diligence
|Duty of Care and diligence |
Concepts and standards of duty of care and diligence have changed significantly in contemporary society and these are regulated in the general law
and corporate legislation with slightly difference (Ramsay, 1997). Legislation focuses on the appropriateness of the practice of directors, while
general law concentrates on the foreseeability of the consequent damage. As per s 180 (1) of Corporations Act 2001 (Cth) defines, directors or other
officers must exercise their rights and undertake their responsibilities with a duty of care and diligence, otherwise, they are negligent of duty. It is
hardly feasible to create a uniform standard of care because directors in different companies are various. Daniels v Anderson (1995) 37 NSWLR 438 is
an important case in understanding the care standards.
|Duty not to trade while insolvent|
In s 588G of Corporations Act 2001 (Cth), directors have the responsibility to cease any trading that could incur debts when the company is in
bankruptcy protection or is likely to be insolvent. This rule is set to protect the benefits of creditors (Jiang, 2015). Besides, liquidator or individual
creditors can also sue the directors for the breach of this duty. S 588G is only applicable at the time of the insolvency of company and a debt has been
incurred. Officers or employees are not affected by this section.
2. Evolution of director's duties and responsibilities
2.1 A short history of director's duties
Company law in

Judging Abercombie & Fitch for Their Hiring Practices Essay
Looks and first impressions are key points for many things in our lifes. Now a days people are deep into fashion and everything is about looking
presentable and well. This has made clothing companies compete even more day by day and do everything in their power to attract more people.
To bring more people to the bussiness and sell as much as they can they have been using a method of prioritizing and aiming to certain group of
poeple to sell to. This has lead companies such as Abercombie & Fitch to be seen as a store with a high profile of racism and discrimination. Aiming to
a natural classic amarican style and to hiring only certain type of people has caused them to be sued multiple times. Abercombie & Fitch is a private
company and there ... Show more content on Helpwriting.net ...
According to the constitution the company discriminates and excludes a group of people but at the same time this is a private company and it
should be their choice who they hire or not. In my personal opinion Abercombie & Fitch should not be judged or sued. Companies across the
world do exactly the same thing. I mean, I live in Los Angeles where montly the population is mexican. Some mexicans like dressing up with boots
and big belts, they have a certain look which now people call "Paisa Look". When I go to the mall there are many "paisa" stores where the people
who work there obviously look mexican and dress up with the look they sell. When I say mexican looking, I mean dark skined, mustache, the boots,
the belts, the Ed Hardy things, the hats and of course their music. This exact same thing happens in Abercombie & Fitch. The only difference is that
caucasians are not the minority in this country. I find very hypocritical the fact that people judge Abercombie, Hollister, Express and other stores in
that range for who they hire. This is a duble standard and very unfair way of looking at things. In the article "Going for the look, but risking
discrimination" by Steven Greenhouse; Tom Lenox, Abercombie's communicatons director said: "Brand representatives are embassadors to the brand.
We want to hire brand representatives that will represent the abercombie & Fitch

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