1. Director case study
director x
Julien Christian Lutz also know as little x or
director x was born in toronto canada 1975.
and is of trinidad and swiss decent.
Director X is well known for his high-
budget, visually distinctive music videos for
popular artists ranging from R.kelly to Jay-Z.
He is currently represented by DNA - David
Naylor and Associates, Hollywood, CA.

2. X’s Style
Director X’s music videos are very
contemporary, his music videos are ones
that are likely to appear on music
channels such as MTV base. This has
contributed to his fame and success as a
director as his music videos are very well
know such as the music video on the
right by Nelly Fertardo and
Timberland, this song was number 1 in
the charts for 3 consecutive weeks.
His videos are quiet easy to recognise as
the they tend to be high budget and are
edited to the “T” in his videos he
consistantly uses on beat editing and
quick sharp cuts to match the pace of the
music .

3. X’s energy
 Director X brings the same energetic buzz to all of his music
videos, he does so with a vaiety of commercial Rap, hip-hop
and R&B artist such as Drake, R-kelly, Kanye west, Rihanna
and cassie.
 X makes the star perform in his videos to add a bubbly vibe
and energy to their videos he makes females wear very
voyuristic but comprotable clothing so they can dance and
perform e.g Rihanna is wearing a bra and tracksuit botttoms
 This makes the artist appear stylish as well as comfortable

4. Typical X elements
 As you are beginning to notice director X typically creates a
natural lighting effect in his videos he does this to make his
videos appear realistic and authentic he also tends to shoot
videos on beaches and urban setting in the summer to
express his trinidadian decent. Using a natural and warm
colour scheme subliminally changes the mood of his
audience making them feel better which is one of the
contributing factors to his large fan base.

5. Director X
 I like Director X’s videos because they are always upbeat and
can change the audiences mood, if not calm and relaxing his
music videos are energetic and leave the audience in
amazement he is not afraid to spend big to get big results and
what is most effective is he has his editing done so well that is
consistantly matches the beat/ rhythm of the music.
 I also like how he can make Artist who cannot dance appear as
if they can just by skillful editing and great directing, he brings
out the talent of any music artist be them very well know or fresh
on the scene he is a great director and there are element of his
style I would like to use in my music video .