What are the 4 characteristics of CTAs that convert?
Expert Copywriter & Marketer with 25+ Years Experience
1. J A N E T A R E E N
www.pph.me/janetareen
SUMMARY
An MBA qualified marketing professional with over 25 years’ experience,
competencies include copywriting, creative copy production, ghost-writing, editing
and proofreading. I regularly produce superb SEO keyword copy for articles and
blogs, web content and all forms of marketing documents. I also provide 1st
class
telemarketing services and am an excellent communicator who builds good client
relationships, being extremely self-motivated and determined.
STRENGTHS & CAPABILITIES
Ability to take charge and responsibility of telesales & telemarketing projects and
see through to completion, recording all data as required.
Superb sales & marketing skills that can be applied to any type of organisation.
Excellent time management and organisational skills.
Skilled in composition of all marketing material i.e. proposals, letters, emails,
eBooks etc.
Skilled in creative copy production: web text, newsletters, SEO keyword articles
and blogs etc. Used to working under pressure without deterioration to final
output.
Excellent copywriter/ghost-writer, editor and proof-reader.
Ability to always see the big picture and take stock of daily situations and events,
making immediate decisions and judgements to achieve pro-active rather than
reactive management style.
Advanced working knowledge of Excel and all Microsoft packages Inc.
PowerPoint, Publisher.
Excellent creative skills
FREELANCE
BACKGROUND
August 2009 – Present Self-employed
Freelance Copywriter/Marketing professional
An experienced and professional copywriter/ghost-writer, I also
produce e-Books & blogs, web copy and SEO articles. My work also
includes editing/proofreading. I have produced web content for many
sites, including: www.allethical.com; www.globalecommercegroup.com;
www.eco-vegan-shoes.com;
www.paradex.co.uk;www.creativeideaz.co.uk;
2. www.easychoicepropertymanagement.com;
www.extraordinarydomain.com;www.nu-u-centre.co.uk
www.changes-hypnotherapy.co.uk
www.daborngroup.com;www.gastrolondon.co.uk;
http://visualartistics.sg; http://www.selachii.co.uk;
http://www.independentpictures.it/portofino-wedding-photographers
http://phoenix-one.co.uk; http://morenacapital.co/; http://owl.sg/;
Editing of novels & books has included: “Where waters meet: Beneath the
great divide” by Coral Boucher (currently available on Amazon)
Various world-wide freelance sales/marketing roles, both from this site
& from my own networking. Advertising and media sales clients have
included: The Fostering Network (www.fostering.net), Uncovered
magazine (www.uncoveredmagazine.co.uk), Human Potential
Development magazine (www.yourhpd.com) and Ludlow Festival. Also
www.whatswhatmagazine.co.uk.; www.marketing4results.co.uk.
General telesales/marketing & business development for various
industries Inc. training, IT, recruitment, media organisations, etc. Recent
projects have included www.euresearcher.com.
• 2001 - 2009 Employed position
Editorial and copywriting duties plus sales for local Publisher
Duties included: Using online content management systems, liaising with
clients, producing copy for advertisements & articles, editing, writing,
creating online content and managing Sales Office/Telemarketing Dept.
EDUCATION
2001 – 2004 Leicester University via Distance Learning
MBA (Masters in Business Administration)
General – Graduation Summer 2004 – Electives were:
1) Management Information System Development and 2)
Marketing Management
3. Testimonials/References from Freelance Clients (full details at www.peopleperhour.com)
• Deniz A. Italy
Exceptional work, very professional and quick delivery. If you are considering a press release for
Your business, then make sure consider Jane as your writer!
• Bilal N. Folkestone, GB
Superb written work. Constantly kept me up to date with the work progression. I have bookmarked
Jane as a favourite. Looking forward to the next one.
• Duncan C. GB
Awesome, really appreciate your hard work. Would absolutely recommend Jana for any copywriting
work
• Sean & Christine. USA
Jane was attentive, professional, timely, on-spot-accurate and hands down the BEST experience our
company has had on PPH!!! We were on a pressed timeline and Jane stepped up and provided use
with QUALITY information unmatched by any vendor we've dealt with in the past I would
recommend Jane ANYTIME, to ANYONE serious about getting the JOB DONE and getting it DONE
RIGHT!!!!
• Sachin Nandha. GB
She was a pleasure to work with. Worked very effectively
• Paul D. GB
Hi Jane - superb job - really impressed with your input but also how quickly you turned this around
for us - from some ideas on a Saturday evening to a document ready to use on Monday morning.
Shakeel R. India
• Jane’s work allowed me to work towards answering very difficult questions on our service offerings
and what will give us an edge against the competition. Very well done, exactly what I was looking
for.
Zalman F. GB
• Jane took a great interest at the work given, used her own initiative on the little information that I
provided to create a creative detailed web content which flows with enthusiasm and style. Highly
recommended.
• Andrew H. Warrington, GB
Jane is great for our business and her work is always on brief. She has completed a few projects for
us now and each one has been absolutely spot on.
• Geoff J. Plymouth, GB
It was a pleasure to work with Jane; she adjusted to our workflow and process with ease and
completed work quickly and effectively.
• Nimi R. Chennai, IN
Wonderful work done by Jane for us. Very prompt in response.