A Brand Voice offers a consistent experience across all of your business touch points with the customer. This is essential in creating a brand image. It lets your audience know who you are and instills trust.

1. A Brand Voice

2. offers a consistent experience

3. across all of your
business touch points
with the customer.

4. This is essential to

5. create a brand image.

6. It lets your audience
know who you are
and instills trust.

7. Consistency is what builds
your brand

8. It is the factor that creates
the image in your
audience's mind that

9. your brand is business-like
or fun, sporty or scientific,
bright or soothing.

10. Your unique brand voice
forces you to make
decisions in your content
creation

11. to make interesting content
that is easily recognizable
as yours.

12. Your brand voice creates

13. an emotional connection
between

14. your business
and your audience
that is established through
your words.

15. Your brand voice can

16. influence your customers
and

17. get them closer to making
a purchase,

18. when they've come to
know you and you've
developed a relationship.

19. So, what's your Brand Voice?

20. Are you humorous, calm,
striking, authority figure,
serious, dry wit, bright,

21. sunny, or socially
conscience?

22. What's your Brand Voice.

23. You want it to shine through

24. all your social media activities

25. 6 Days Build your own Brand
Go to http://jgtips.com/brand
• Identify your Unique Benefits of your Business
• Differentiate your Business from your Competitors
• Identify your Core Market and sub-markets
• Name your Product or Business
• Develop your Brand Messaging
• Measure your Brand effectiveness
• Re-assess and Refine your Message
Once you have your Messaging, you can attract your Ideal Customer