Creativity

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An apresentation about creativity and relevance.

Published in: Business, Technology
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Creativity

  1. 1. Creativity Steve Pereira DM9 DDB
  2. 2. creativity is not just a word
  3. 3. creativity is not just a way
  4. 4. creativity is not just the solution
  5. 5. creativity is a word, a way and the solution!
  6. 6. creativity is not just a
  7. 7. but, when it brights , it makes difference
  8. 8. creativity is look
  9. 9. Like no one looked before.
  10. 10. Make the difference
  11. 11. BE the difference!
  12. 12. Do not look just to the numbers
  13. 13. Look to the pers ns
  14. 14. and find
  15. 15. Where they are
  16. 16. and what they are doing
  17. 17. Fin d
  18. 18. and be found
  19. 19. your brand needs to be found
  20. 20. It’s the answer to the grouth in the search media
  21. 21. In the USA, 51% of the budget in the online campaings goes to search media
  22. 22. If the brand is creative and is being found. It makes the difference.
  23. 23. If the brand is making the difference, it has relevance !
  24. 24. So, our brand needs Creativity Be found Relevant Make the difference To be
  25. 25. Have relevance means: be part of the content that costumers search
  26. 26. that means that your brand has more visibility
  27. 27. That reflects on sales
  28. 28. So, be creative
  29. 29. Not just to be creative
  30. 30. Be creative with a goal
  31. 31. Be creative to be relevant
  32. 32. Be creative to sell
  33. 33. Be creative to satisfy your client and your costumers
  34. 34. Like they could not wait
  35. 35. Do not wait, be creative!

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