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END SEMESTER PROJECT
                                      PRODUCT AND BRAND MANAGEMENT



TITLE: Branding the product

.

FACULTY: Gunjan A Rana



GUIDELINES FOR PROJECT FORMULATION:
The students are expected to take any international brand from any sector. Study the branding process of the same.
Discuss the challenges that are faced by the product in the domestic and international market. Explain the brand
mantra, brand positioning and brand extensions that are taken up by the brand. Discuss the success and failures in
these extensions. Suggest a strategy for that brand to be successful in the market.

OBJECTIVES


The objective of the project is to make the students, understand the process of branding. By the end of the project
the student would be able to understand all the concepts related to branding.

TYPE OF PROJECT

The project needs to be a combination of Primary and secondary research
END SEMESTER PROJECT
                             COLLECTIVE BARGAINING AND WAGE POLICY


TITLE

Role of Trade Unions in shaping compensation policy in an organisation/sector

FACULTY

Ruchika Gupta

GUIDELINES FOR PROJECT FORMULATION

Your project report should make clear what you have attempted and why you have attempted it; the methods that
you have used to collect, collate and analyze the information obtained; and how you have evaluated it. Any
recommendations made should be supported by the evidence presented and by logical argument using deductive
and inductive reasoning

OBJECTIVES

The objective of the project is to help the student develop the ability to understand the importance of trade unions in
deciding compensation in any organisation

TYPE OF PROJECT

The students are expected to prepare the project taking an organisation/sector as case study and doing the in-depth
analysis about the impact of trade unions on compensation in that particular organisation/sector.
END SEMESTER PROJECT
                        INTERNATIONAL HUMAN RESOURCE MANAGEMENT

TITLE: Training program for expatriates


FACULTY: Ruchika Gupta


OBJECTIVES: To understand cultural differences and importance of training to bridge the gap between culture of
two countries


TYPE OF PROJECT: The students are expected to choose any country (except India) and prepare a training
         program to be given to an expatriate going to work in that particular country.
END SEMESTER PROJECT
                                   MANAGEMENT CONTROL SYSTEM




TITLE: Relevance of Modern Methods of Management Control
.

FACULTY: Sumesh Kumar




GUIDELINES FOR PROJECT FORMULATION: Give introduction of management control system and
         explain the modern methods of management control with their relevance.


OBJECTIVES: To understand the Modern Techniques of Management control

TYPE OF PROJECT: Group
END SEMESTER PROJECT
                                 PROJECT EVALUATION AND IMPLEMENTATION


TITLE: Project Appraisal of a Hypothetical Project

.

FACULTY: Sumesh Kumar




GUIDELINES FOR PROJECT FORMULATION: Project appraisal should be done on the basis of market demand
             analysis, technical analysis and financial analysis.



OBJECTIVES: to understand the various project appraisal Techniques



TYPE OF PROJECT: Group
END SEMESTER PROJECT
                                          Project of IT for Final Semester

GUIDELINES FOR PROJECT FORMULATION

The Project work constitutes a major component in most professional programmes. It needs to be carried out with due care,
and should be executed with seriousness by the students.

OBJECTIVES

The objective of the project is to help the student develop the ability to apply theoretical and practical tools /
techniques to solve real life problems related to industry, academic institutions and research laboratories.
After the completion of this project work, the student should be able to:

•   Describe the Systems Development Life Cycle (SDLC).
•   Evaluate systems requirements.
•   Complete a problem definition.
•   Evaluate a problem definition.
•   Determine how to collect information to determine requirements.
•   Perform and evaluate feasibility studies like cost-benefit analysis, technical feasibility, time feasibility and Operational
    feasibility for the project.
•   Work on data collection methods for fact finding.
•   Construct and evaluate data flow diagrams.
•   Construct and evaluate data dictionaries.
•   Evaluate methods of process description to include structured English, decision tables and decision trees.
•   Evaluate alternative tools for the analysis process.
•   Create and evaluate such alternative graphical tools as systems flow charts and state transition diagrams.
•   Decide the S/W requirement specifications and H/W requirement specifications.
•   Plan the systems design phase of the SDLC.
•   Distinguish between logical and physical design requirements.
•   Design and evaluate system outputs.
•   Design and evaluate systems inputs.
•   Design and evaluate validity checks for input data.
•   Design and evaluate user interfaces for input.
•   Design and evaluate file structures to include the use of indexes.
•   Estimate storage requirements.
•   Explain the various file update processes based on the standard file organizations.
•   Decide various data structures.
•   Construct and evaluate entity-relationship (ER) diagrams for RDBMS related projects.
•   Perform normalization for the unnormalized tables for RDBMS related projects
•   Decide the various processing systems to include distributed, client/server, online and others.
•    Perform project cost estimates using various techniques.
•    Documentation requirements and prepare and evaluate systems documentation.
•    Perform various systems testing techniques/strategies to include the phases of testing.
•    Systems implementation and its key problems.
•    Generate various reports.
•    Be able to prepare and evaluate a final report.
•    Brief the maintenance procedures and the role of configuration management in operations.
•    To decide the future scope and further enhancement of the system.
•    Plan for several appendices to be placed in support with the project report documentation.


TYPE OF PROJECT

The students are expected to prepare a project preferably in some industry / Educational Institution / Software
Company. Students are encouraged to work in the areas of IT covered in their 3rd & 4th Semester. The student can
formulate a project problem and submit the project on the same.

PROJECT REPORT FORMULATION

The project should clearly state the project objectives and the environment of the proposed project to be undertaken.
The project should contain complete details in the following form:

1.   Title of the Project
2.   Introduction and Objectives of the Project
3.   Project Category (RDBMS/OOPS/Networking/Multimedia etc.)
4.   Analysis (DFDs, ER Diagrams/ Class Diagrams etc. as per the project requirements).
5.   A complete structure which includes:
     • Number of modules and their description to provide an estimation of the student’s effort on the project.
     • Data Structures as per the project requirements for all the modules.
     • Reports generation.
6.   Tools / Platform, Hardware and Software Requirement specifications
7.   Security mechanisms
8.   Future scope and further enhancement of the project.

The project documentation may be about 70 to 100 pages The project documentation details should not be too
generic in nature. Appropriate project report documentation should be done, like, how you have done the analysis,
design, use of testing techniques / strategies, etc., in respect of your project. To be more specific, whatever the
theory in respect of these topics is available in the reference books should be avoided as far as possible. The
project documentation should be in respect of your project only. The project documentation should include the
topics given below. Each and every component shown below carries certain weightage in the project report
evaluation.
        ♦ Table of Contents / Index with page numbering
        ♦ Introduction / Objectives
        ♦ System Analysis
          ♦ Identification of Need
♦  Preliminary Investigation
    ♦  Feasibility Study
    ♦  Project Planning
    ♦  Project scheduling
    ♦  Software requirement specifications (SRS)
    ♦  Software Engineering Paradigm applied
    ♦  Data model, Control Flow diagrams, State Diagrams / Sequence diagrams ERD’s / Class Diagrams/
       CRC Models / Collaboration Diagrams / Use-case Diagrams/ Activity Diagrams depending upon
       your project requirements
♦   System Design
    ♦ Modularization details
    ♦ Data integrity and constraints
    ♦ Database design / Procedural Design / Object Oriented Design
    ♦ User Interface Design
♦   Testing
    ♦ Testing techniques and Testing strategies used
♦   System Security measures (Implementation of security for the project developed)
    ♦ Database / data security
    ♦ Creation of User profiles and access right
♦   Cost Estimation of the Project
♦   Reports
♦   Future scope and further enhancement of the Project
♦   Bibliography
♦   Appendices (if any)
♦   Glossary.
END SEMESTER PROJECT
                                            RURAL MARKETING


FACULTY
Gunjan A Rana

TITLE

Spurious Market
GUIDELINES FOR PROJECT FORMULATION

The students are expected to take up spurious brands from any rural market. Discuss the process through which
these brands are successful in the market. What are the challenges for the marketer in the rural market to fight
spurious brands? Explain the process that can be taken up by marketer to fight these spurious brands.

OBJECTIVES

The objective of the project is to make the students, understand the process how spurious brands are operating in
the market? By the end of the project the student would be able to understand all the concepts related to rural
marketing.


TYPE OF PROJECT

The project needs to be a combination of Primary and secondary research
END SEMESTER PROJECT
                                                  STRATEGIC MANAGEMENT

Subject: STRATEGIC MANAGEMENT

Description of the Project

You have been appointed as a Management Consultant by PVR chain of Multiplexes (movie theatres) operating
in metro cities of India.
    1. Explain the underlying pattern of demand fluctuation that is likely to occur at the multiplexes and the
       challenges it would present.
    2. Explain the strategies that you might use to manage demand and capacity.
    3. Suggest some ways of managing waiting lines.

Guidelines for Project Formulation
The Project work needs to be carried out individually and should be executed with seriousness by the students. The students are
encouraged to bring new ideas and views to comprehend the solution of the problem.

Objectives of the Project

    1.   How well the student is able to relate theory with practical aspects.
    2.   Comprehensiveness of the project in all respects and analysis.


Evaluation Criteria

Presentation of Answer 50%
Knowledge of Concept 50%
END SEMESTER PROJECT
                                                  SEMESTER IV


SUBJECT: INTERNATIONAL MARKETING

FACULTY: Dr. KVN


TITLE: India’s Trade Relation with ‘your country name’

GUIDELINES FOR PROJECT FORMULATION: Student need to conduct proper environmental (Economic,
         demographic, political, legal, socio-cultural, geographical, technological and international relation)
         study for the country appearing in front of their names in the following table. A proper bibliography
         and also while compiling project report, student need mention within the text pointers, from where the
         information has been taken
THE INFORMATION EXPRESSED IN THE PROJECT REPORT SHOULD BE IN POINTERS AND NOT
         PARAGRAPHED. ALSO THERE SHOULD BE A CONCLUSION SEPARATELY MENTIONED AT
         THE END OF THE REPORT.

OBJECTIVES: the objective of this project is to help the student to develop the ability of a student to identify the
aspects of different trade related environment which has a role in determining trading relations between any two
countries
TYPE OF PROJECT: Strictly INDIVIDUAL

   List of Topics with student first names Alphabet; e.g. If Name is Abhishek then the country for this topic would be Angola;
   and If the name is Suraj then also the country would be Angola

                    A              G              M              S               Y            Angola
                    B              H              N              T               Z             Chad
                    C              I              O              U                           Ethiopia
                    D              J              P              V                            Sudan
                    E              K              Q              W                           Tanzania
                    F              L              R              X                             India
END SEMESTER PROJECT
                                                        CAPITAL BUDGETING


Risk analysis of capital investment projects is one of the most complex and controversial area in finance. Explain
END SEMESTER PROJECT
                                            ADVANCE INDUSTRIAL PSYCHOLOGY


Q1- How can a HR Manager bring about Ability-Job-fit condition while keeping in mind the individual differences?
End Semester Examination
                                               WORKING CAPITAL MANAGEMENT

Attempt the following questions:

Q1. What is credit policy? What are the elements of credit policy?

Q2. What is factoring? What are the types of factoring? Explain the benefits of factoring?

Q3. Write short notes on:
    a) ABC Analysis of inventory control
    b) Economic order quantity

Q4. Examine the importance of trade credit and accrued expenses as a source of working capital financing.

Q5. What do you mean by implicit cost of trade credit? How is it calculated?
Final projects

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Final projects

  • 1. END SEMESTER PROJECT PRODUCT AND BRAND MANAGEMENT TITLE: Branding the product . FACULTY: Gunjan A Rana GUIDELINES FOR PROJECT FORMULATION: The students are expected to take any international brand from any sector. Study the branding process of the same. Discuss the challenges that are faced by the product in the domestic and international market. Explain the brand mantra, brand positioning and brand extensions that are taken up by the brand. Discuss the success and failures in these extensions. Suggest a strategy for that brand to be successful in the market. OBJECTIVES The objective of the project is to make the students, understand the process of branding. By the end of the project the student would be able to understand all the concepts related to branding. TYPE OF PROJECT The project needs to be a combination of Primary and secondary research
  • 2. END SEMESTER PROJECT COLLECTIVE BARGAINING AND WAGE POLICY TITLE Role of Trade Unions in shaping compensation policy in an organisation/sector FACULTY Ruchika Gupta GUIDELINES FOR PROJECT FORMULATION Your project report should make clear what you have attempted and why you have attempted it; the methods that you have used to collect, collate and analyze the information obtained; and how you have evaluated it. Any recommendations made should be supported by the evidence presented and by logical argument using deductive and inductive reasoning OBJECTIVES The objective of the project is to help the student develop the ability to understand the importance of trade unions in deciding compensation in any organisation TYPE OF PROJECT The students are expected to prepare the project taking an organisation/sector as case study and doing the in-depth analysis about the impact of trade unions on compensation in that particular organisation/sector.
  • 3. END SEMESTER PROJECT INTERNATIONAL HUMAN RESOURCE MANAGEMENT TITLE: Training program for expatriates FACULTY: Ruchika Gupta OBJECTIVES: To understand cultural differences and importance of training to bridge the gap between culture of two countries TYPE OF PROJECT: The students are expected to choose any country (except India) and prepare a training program to be given to an expatriate going to work in that particular country.
  • 4. END SEMESTER PROJECT MANAGEMENT CONTROL SYSTEM TITLE: Relevance of Modern Methods of Management Control . FACULTY: Sumesh Kumar GUIDELINES FOR PROJECT FORMULATION: Give introduction of management control system and explain the modern methods of management control with their relevance. OBJECTIVES: To understand the Modern Techniques of Management control TYPE OF PROJECT: Group
  • 5. END SEMESTER PROJECT PROJECT EVALUATION AND IMPLEMENTATION TITLE: Project Appraisal of a Hypothetical Project . FACULTY: Sumesh Kumar GUIDELINES FOR PROJECT FORMULATION: Project appraisal should be done on the basis of market demand analysis, technical analysis and financial analysis. OBJECTIVES: to understand the various project appraisal Techniques TYPE OF PROJECT: Group
  • 6. END SEMESTER PROJECT Project of IT for Final Semester GUIDELINES FOR PROJECT FORMULATION The Project work constitutes a major component in most professional programmes. It needs to be carried out with due care, and should be executed with seriousness by the students. OBJECTIVES The objective of the project is to help the student develop the ability to apply theoretical and practical tools / techniques to solve real life problems related to industry, academic institutions and research laboratories. After the completion of this project work, the student should be able to: • Describe the Systems Development Life Cycle (SDLC). • Evaluate systems requirements. • Complete a problem definition. • Evaluate a problem definition. • Determine how to collect information to determine requirements. • Perform and evaluate feasibility studies like cost-benefit analysis, technical feasibility, time feasibility and Operational feasibility for the project. • Work on data collection methods for fact finding. • Construct and evaluate data flow diagrams. • Construct and evaluate data dictionaries. • Evaluate methods of process description to include structured English, decision tables and decision trees. • Evaluate alternative tools for the analysis process. • Create and evaluate such alternative graphical tools as systems flow charts and state transition diagrams. • Decide the S/W requirement specifications and H/W requirement specifications. • Plan the systems design phase of the SDLC. • Distinguish between logical and physical design requirements. • Design and evaluate system outputs. • Design and evaluate systems inputs. • Design and evaluate validity checks for input data. • Design and evaluate user interfaces for input. • Design and evaluate file structures to include the use of indexes. • Estimate storage requirements. • Explain the various file update processes based on the standard file organizations. • Decide various data structures. • Construct and evaluate entity-relationship (ER) diagrams for RDBMS related projects. • Perform normalization for the unnormalized tables for RDBMS related projects • Decide the various processing systems to include distributed, client/server, online and others.
  • 7. Perform project cost estimates using various techniques. • Documentation requirements and prepare and evaluate systems documentation. • Perform various systems testing techniques/strategies to include the phases of testing. • Systems implementation and its key problems. • Generate various reports. • Be able to prepare and evaluate a final report. • Brief the maintenance procedures and the role of configuration management in operations. • To decide the future scope and further enhancement of the system. • Plan for several appendices to be placed in support with the project report documentation. TYPE OF PROJECT The students are expected to prepare a project preferably in some industry / Educational Institution / Software Company. Students are encouraged to work in the areas of IT covered in their 3rd & 4th Semester. The student can formulate a project problem and submit the project on the same. PROJECT REPORT FORMULATION The project should clearly state the project objectives and the environment of the proposed project to be undertaken. The project should contain complete details in the following form: 1. Title of the Project 2. Introduction and Objectives of the Project 3. Project Category (RDBMS/OOPS/Networking/Multimedia etc.) 4. Analysis (DFDs, ER Diagrams/ Class Diagrams etc. as per the project requirements). 5. A complete structure which includes: • Number of modules and their description to provide an estimation of the student’s effort on the project. • Data Structures as per the project requirements for all the modules. • Reports generation. 6. Tools / Platform, Hardware and Software Requirement specifications 7. Security mechanisms 8. Future scope and further enhancement of the project. The project documentation may be about 70 to 100 pages The project documentation details should not be too generic in nature. Appropriate project report documentation should be done, like, how you have done the analysis, design, use of testing techniques / strategies, etc., in respect of your project. To be more specific, whatever the theory in respect of these topics is available in the reference books should be avoided as far as possible. The project documentation should be in respect of your project only. The project documentation should include the topics given below. Each and every component shown below carries certain weightage in the project report evaluation. ♦ Table of Contents / Index with page numbering ♦ Introduction / Objectives ♦ System Analysis ♦ Identification of Need
  • 8. ♦ Preliminary Investigation ♦ Feasibility Study ♦ Project Planning ♦ Project scheduling ♦ Software requirement specifications (SRS) ♦ Software Engineering Paradigm applied ♦ Data model, Control Flow diagrams, State Diagrams / Sequence diagrams ERD’s / Class Diagrams/ CRC Models / Collaboration Diagrams / Use-case Diagrams/ Activity Diagrams depending upon your project requirements ♦ System Design ♦ Modularization details ♦ Data integrity and constraints ♦ Database design / Procedural Design / Object Oriented Design ♦ User Interface Design ♦ Testing ♦ Testing techniques and Testing strategies used ♦ System Security measures (Implementation of security for the project developed) ♦ Database / data security ♦ Creation of User profiles and access right ♦ Cost Estimation of the Project ♦ Reports ♦ Future scope and further enhancement of the Project ♦ Bibliography ♦ Appendices (if any) ♦ Glossary.
  • 9. END SEMESTER PROJECT RURAL MARKETING FACULTY Gunjan A Rana TITLE Spurious Market GUIDELINES FOR PROJECT FORMULATION The students are expected to take up spurious brands from any rural market. Discuss the process through which these brands are successful in the market. What are the challenges for the marketer in the rural market to fight spurious brands? Explain the process that can be taken up by marketer to fight these spurious brands. OBJECTIVES The objective of the project is to make the students, understand the process how spurious brands are operating in the market? By the end of the project the student would be able to understand all the concepts related to rural marketing. TYPE OF PROJECT The project needs to be a combination of Primary and secondary research
  • 10. END SEMESTER PROJECT STRATEGIC MANAGEMENT Subject: STRATEGIC MANAGEMENT Description of the Project You have been appointed as a Management Consultant by PVR chain of Multiplexes (movie theatres) operating in metro cities of India. 1. Explain the underlying pattern of demand fluctuation that is likely to occur at the multiplexes and the challenges it would present. 2. Explain the strategies that you might use to manage demand and capacity. 3. Suggest some ways of managing waiting lines. Guidelines for Project Formulation The Project work needs to be carried out individually and should be executed with seriousness by the students. The students are encouraged to bring new ideas and views to comprehend the solution of the problem. Objectives of the Project 1. How well the student is able to relate theory with practical aspects. 2. Comprehensiveness of the project in all respects and analysis. Evaluation Criteria Presentation of Answer 50% Knowledge of Concept 50%
  • 11. END SEMESTER PROJECT SEMESTER IV SUBJECT: INTERNATIONAL MARKETING FACULTY: Dr. KVN TITLE: India’s Trade Relation with ‘your country name’ GUIDELINES FOR PROJECT FORMULATION: Student need to conduct proper environmental (Economic, demographic, political, legal, socio-cultural, geographical, technological and international relation) study for the country appearing in front of their names in the following table. A proper bibliography and also while compiling project report, student need mention within the text pointers, from where the information has been taken THE INFORMATION EXPRESSED IN THE PROJECT REPORT SHOULD BE IN POINTERS AND NOT PARAGRAPHED. ALSO THERE SHOULD BE A CONCLUSION SEPARATELY MENTIONED AT THE END OF THE REPORT. OBJECTIVES: the objective of this project is to help the student to develop the ability of a student to identify the aspects of different trade related environment which has a role in determining trading relations between any two countries TYPE OF PROJECT: Strictly INDIVIDUAL List of Topics with student first names Alphabet; e.g. If Name is Abhishek then the country for this topic would be Angola; and If the name is Suraj then also the country would be Angola A G M S Y Angola B H N T Z Chad C I O U Ethiopia D J P V Sudan E K Q W Tanzania F L R X India
  • 12. END SEMESTER PROJECT CAPITAL BUDGETING Risk analysis of capital investment projects is one of the most complex and controversial area in finance. Explain
  • 13. END SEMESTER PROJECT ADVANCE INDUSTRIAL PSYCHOLOGY Q1- How can a HR Manager bring about Ability-Job-fit condition while keeping in mind the individual differences?
  • 14. End Semester Examination WORKING CAPITAL MANAGEMENT Attempt the following questions: Q1. What is credit policy? What are the elements of credit policy? Q2. What is factoring? What are the types of factoring? Explain the benefits of factoring? Q3. Write short notes on: a) ABC Analysis of inventory control b) Economic order quantity Q4. Examine the importance of trade credit and accrued expenses as a source of working capital financing. Q5. What do you mean by implicit cost of trade credit? How is it calculated?