The document discusses the global jewelry market, highlighting major importers such as the USA, EU, Japan, and Hong Kong, as well as the contributions of luxury brand Swarovski in precision-cut crystals and lighting. It outlines the historical and technological advancements of Swarovski, including collaborations with Philips and innovations in glass manufacturing. Additionally, the document emphasizes the strategies for enhancing the jewelry industry's market presence and competitiveness.

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2. IP DOME work – At the intersection of
LAB
LAW
MARKET

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5. USA, EU, Japan
and Hong Kong
are the leading
importers of
major gems and
jewellery
products from
Hong
Kong, China, Ital
y, USA, Germany
and UK. USA, UK
and Germany
are importers as
well as
exporters.
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7. Processing
mining and retail
fabrication
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8. The brand name for a range of
precisely-cut crystal (a particular
type of glass) and related luxury
products produced by
Swarovski AG of Wattens, Austria.
POETRY of PRECISION: Swarovski is the synonym for crystal.
In 1895, Daniel Swarovski pursued his dream of creating a crystal so perfect that it
captured both the eye and the heart.
.
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9. Swarovski, now the undisputed world leader in cut crystal has remained fully
independent since its foundation in Wattens, Austria. The company employs
26,000 people and maintains a presence in more than 120 countries worldwide.
The company draws its richness of expression from the cultural heritage of Central
Europe and its talents from forging links between the arts, science and economics.
.
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10. In 2007 Swarovski formed a Patented Xilion Cut
partnership with electronics giant
Philips to produce the "Active-
Crystals" consumer electronics
range. This includes six USB
Memory keys, four in-ear
headphones, and Bluetooth
wireless earpieces with some
form of Swarovski crystal on them
as decoration.
Swarovski Innovations for
12/2/2012
Spring/Summer 2013
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11. Swarovski has become the world-leading producer of precision-cut crystal
lighting. The Swarovski philosophy is
that crystal reveals its full beauty and array of colours only
in proper combination with light. So those who know how to handle crystal
have the power to control light as well.
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12. With expertise in glass production and finishing technologies already
used to manufacture jewellery
stones, Wilhelm Swarovski developed a novel prism fabrication and
grinding process that he applied in constructing his first 6x30 binocular
and founded SWAROVSKI OPTIK in 1949. His company’s first serial
product, the Habicht 7x42, is still an industry standard in the field of
hunting optics, followed by the first telescope, rifle scope with shock
absorber and extendable telescope
In 1892, Daniel Swarovski patented an electric cutting machine
that facilitated the production of crystal glass. Swarovski
markets the grinding and dressing tools it has developed under
the brand name of TYROLIT. In 1919 the TYROLIT company
is founded and the brand registered and protected.
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13. • SWAREFLEX was founded in 1950 to exploit their
expertise in glass elements. They produce reflectors
and road marking studs with glass elements in a
variety of sizes and designs ever since.
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14. Every new era offers new possibilities for
action and development. One must remain
alert at all times, always ready to make the
very best use of what emerges.
"constantly improve on what is good."
DANIEL SWAROVSKI I
(1862 - 1956)
Daniel J. Cohen, head of Swarovski's North
American division, situated outside of
Providence, R.I. Says: "The luxury aspect is
important, but the money is made in the
everyday product.”
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15. designs patents
trademarks GI
Supply
COPYRIGHT chain
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16. End User
Retailer
Employees
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17. End user Dealer employees
communication Negotiation Incentives
Contractual
sophistication Transaction IP and mutual
obligations
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18. Lab
Law Market
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19. Advanced adhesive technology for their Hotfix
glue. The new Hotfix glue brings improved
benefits gives the best possible sparkle to the
cut crystals; flexible application temperatures
9from 120° to 170° Celsius); shorter
application times; improved adhesion
increased quality
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20. The Lindsay
PalmControl™ can
increase the speed of
learning compared to
foot pedal engraving.
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21. http://www.google.co.in/patents?id=HtzLAAA
AEBAJ&pg=PA9&dq=jewellery+making&hl=en
&sa=X&ei=RFRfT6n_OIOurAfHy8nzBQ&ved=0C
DMQ6AEwAA#v=onepage&q=jewellery%20ma
king&f=false
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23. Solidscape Patternmaster, t66, t612 and modelmaker
machines deliver crisp direct cast models.
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24. Exploring global
markets
Back-ended
retailers
ODM (with
branding)
OEM
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25. Develop demand for jewellery as a category
Promote jewellery as a category instead of distinct
metals and stones
Identify new product and consumer segments
Manage the portfolio of markets
Re-establish value proposition in developed
markets
Maximise potential of emerging markets; Identify
markets of the future
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26. Strengthen industry-level capabilities
Enhance image of the industry in the eyes of
governments, regulators and consumers:
Publish information & Promote transparency in business
Professionalize and transform family-owned businesses
Attract talent from luxury goods industries; Reduce the cost
of financing;
Players to select strategic position and enhance individual
capabilities
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27. Compete on one of the four strategic positions:
Big brother (presence across the value chain)
Volume player (large scale operations in a single segment)
Specialist (possession of skills)
Straddler (presence in adjacent segments)
Critical capabilities for segments:
Mining
Sourcing and processing
Jewellery fabrication
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28. swapna@ipdome.in
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