This presentations covers a few simple questions on how your customers can grow your infrastructure deals substantially in H1. Given the huge cross-sell/upsell opportunity, this breakout will ensure you: - Understand the breadth of the opportunity around upgrading Windows Server 2003/R2 and SQL 2005 - Take inventory of all the great resources at your disposal to expedite the discovery, planning, targeting and execution of a migration. - Arm yourself with Azure as a target destination for your migrations, and transform your practice simultaneously.

1. 2015 – A Year of
Grape Opportunity
Microsoft SMB&D

2. 2
End of Service for Windows Server 2003/R2
3/24/2015
127 Days Remaining

3. 3
End of Service for Windows Server 2003/R2
3/24/2015
127 Days Remaining
Windows Server 2003: A snapshot of the environs.:
Released in April 2003 - a few things to consider…
• 32-bit processors were the standard (x86 servers); x64
processors were just coming to market.
• Server processors were single core and started at 133
Megahertz. (Compare that with your phone and
tablet…)
• Power Management on servers was nearly non-
existent.
• .Net 1.0 was released (we’ve come a long way since
then…)
• Hard drives were measured in megabytes.
• Solid State Disks (SSDs) didn’t exist.
• Virtualization was a science project being used in test
labs. There was no hardware support for virtualization.
• Clouds were described as cumulus, stratus, cirrus and
nimbus, not public, private and hybrid.

4. 4
End of Service for Windows Server 2003/R2
3/24/2015
127 Days Remaining

5. 6
Migration Challenge
Microsoft support for Windows Server
2003 and 2003 R2 ends July 14, 2015
• Server migration: 100+ days
• Application migration: 150+ days
Microsoft Partner Confidential

6. Engage with customers and start planning their migration and modernizing their
datacenter today
Discontinued
support for many
applications
Nowis the time to act
Increased cyber-
security risks
Impact on
Microsoft Small
Business Server
2003
Impact on both
physical and
virtualized
servers
Nosafe haven
Nosafe haven
Windows 2003/R2 servers will not
pass a compliance audit
Nocompliance
Nocompliance
37 critical updates released
in 2013 for Windows Server
2003/R2 – extended support ends
July 14, 2015
Noupdates
Noupdates
What end-of-support means
7

7. Partner opportunity

8. Microsoft Partner Confidential
8M
PHYSICAL INSTANCES | Share of Windows Server 2003
VIRTUAL INSTANCES | Share of Windows Server 2003
1
July 14, 2015 | Windows Server 2003 EOS
Total estimated Windows Server
2003 instances running North
America
It is estimated that 35% of all Windows Server instances in small & medium
businesses are still running Windows Server 20032 (<500 seats)
9

9. 23.8M
Windows Server 2012 R2
SQL Server 2014
Office 365
Microsoft Azure
Estimated Windows Server
2003 instances running
worldwide
Windows Server 2003 represents a major opportunity in software, cloud, hardware, migration & development services
76% of the opportunity represented in 4 workloads
Key Workloads | Windows Server 2003/R2 EOS
TARGETS
7.6M
3.8M 3.6M 3.6M
2.1M
2.1M
1.4M
Line-of-Business (LOB)
Apps
Database Email &
Collaboration
File &
Print
Web
Other
Infra/Ntwk
Source: Microsoft Research July 2014, estimate only that may be revised at any time based on new data

10. Windows Server
2012 R2
Microsoft
Azure
Cloud OS
Network
Evaluate options for each
application and workload
Target your destination
4. Migrate3. Target2. Assess1. Discover

11. Highly virtualized
private and hybrid-
cloud environments
Low-density or non-
virtualized
environments
Cloud-connected
for small business
environments
Entry-level first
server
Full Windows Server
functionality with unlimited
virtual instances.
Full Windows Server
functionality with 2 virtual
instances.
Simpler interface, pre-
configured connectivity to
cloud-based services.
One virtual instance.
25-user limit.
Maximum 2 processors.
An economical way to build
a network foundation to
manage users and secure
business information.
Supports file and print
sharing, remote access.
No virtualization rights.
15-user limit.
Maximum 1 processor.
Feature parity
Licensing model: Processor plus client access licenses
(CALs).

12. Selling Approach:
1. Ask you customers if they have assessed for Server 2003 deployments
2. Upgrade customers to Windows Server 2012 R2 and Azure
3. Cross-sell hybrid cloud solutions like Microsoft Office 365 & Azure

13. Azure in Open

14. • Deploy applications
• Extend networks
• Develop, test, and run applications
• Durable
• Scalable
• Cost-effective
• One common portal
• Broad mobile device support
• Support for Remote App & Remote Desktop
• Flexible licensing models
• Simplify user access
• Help protect sensitive date and applications
• Offer authentication and access management
solution for developers
15
Core Microsoft Azure IaaS Scenarios

15. Azure In Open – key concepts
SKU
• Single Azure Credit SKU on the price list
• Each SKU = $100 in the Azure Portal (or local currency equivalent)
• Can purchase unlimited units & multiple units are issued onto single OSA Key
• No minimum or limit for the number of OSA Keys a customer can activate
Terms
• Prepaid service, can purchase additional credit any time
• Can be used against any eligible consumption-based Azure service
• Azure Credit expires 12 months from activation date
• No returns once service is activated in the Azure Portal
Eligibility
• All Open programs and customer types
• Existing Online Service (OLS) in Open process
• Available in countries with Azure Direct and Open Volume Licensing Program Partners
16

16. Protect data and applications with Azure
Backup Site Recovery
Azure Backup
Efficient backup
and recovery
Reliable offsite
data protection
Simple and
integrated service
Azure Site Recovery
On-prem
VMs & Data
• site-to-site
• to Azure
Health
monitoring
Orchestrated
recovery
Automated
protection

17. You have an insurance policy for your
business. What’s your insurance
policy for your data and IT systems?
Building and hosting a
disaster recovery solution was
too expensive for most small
and midsize businesses, until
now…
18
40% of businesses hit by
a disaster never reopen1
1 Federal Emergency Management Agency, fema.gov
Microsoft Partner Confidential

18. Use Azure as your DR site
Automated VM
protection & replication
Remote health
monitoring
Customizable recovery
plans
No-impact recovery plan
testing
Orchestrated recovery of
tiered applications
Disaster recovery in the cloud with Microsoft
Azure Site Recovery (ASR)
1
On-premises to Microsoft Azure protection
Orchestration
& Replication
Microsoft Azure
Site Recovery
Primary
Site
Windows
Server
InMage
Scout
InMage
Scout
Orchestration
& Replication
Microsoft Azure
Site Recovery
Primary
Site
VMware/
Physical
InMage
Scout H1 2015
Microsoft Partner Confidential

19. Earn recurring revenues by offering disaster
recovery as a service (DRaaS)
Provide site deployment in minutes, remote DR
health monitoring, and customizable recovery
plan
Avoid the massive capital expense
of building your own DR infrastructure
Deliver an initial DR plan and then offer ongoing
testing and reporting services
Selling disaster recovery in the cloud
20
Sell powerful, affordable, and simple
disaster recovery (DR) in the cloud
• Offer your SMB customers peace of mind
with cloud-based disaster recovery
• Use Azure as your DR site and leverage automated
workload recovery
Orchestration
& Replication
Microsoft Azure
Site Recovery
Primary
Site
Windows
Server
Microsoft Partner Confidential

20. Migrating to Azure:
Top Resources

21. Migration process steps
Migrate4Target3Assess2Discover1
Microsoft Partner Confidential

22. Microsoft Assessment and Planning Toolkit




Link to MAPs Toolkit - Here
Microsoft Partner Confidential

23. MAP toolkit can use several different methods for discovering devices:
 Active Directory Domain Services
 Windows networking protocols
 System Center Configuration Manager
 IP address range(s)
 Manual enter of computer names and credentials
 Computer name import file
Microsoft Partner Confidential

24. Inventory Scenario Collector Technology Used
Windows Computers WMI
Linux/UNIX Computers SSH
VMware Computers VMware
Active Devices WMI, Active Directory
Exchange Server WMI, Active Directory
Forefront Endpoint
Protection Server
WMI, PowerShell
SQL Server WMI, SQL Server Authentication (Native), SQL Windows Authentication
Windows Azure™
Platform Migration
WMI, SQL Server Authentication (Native), SQL Windows Authentication
MySQL, Oracle and Sybase WMI, SSH, Oracle
Microsoft Partner Confidential

25. Link to MAP toolkit - Here Microsoft Partner Confidential

26. Link to MAP toolkit - Here Microsoft Partner Confidential

27. Microsoft Virtual Machine Converter
P2V and V2V
MVMC 3.0
Standalone tool to convert and migrate either
physical servers or VMware-based virtual machines
& disks to Hyper-V and Microsoft Azure.
Benefits
• Deployed with minimal dependencies.
• Native support for Windows PowerShell for
powerful automation capabilities
• Wizard-driven GUI for ease of use.
• Simple to download, install and use.
• Fully supported by Microsoft.
• Supports the conversion of the latest Guest OS’s,
along with conversion from the latest vSphere
hosts, to Hyper-V hosts.

28. MVMC
Physical Conversion: Supported Source & Destination Hosts
Physical OS
WS2008 / R2
WS2012 / R2
Windows Vista
Windows 7 / 8
Microsoft Hosts
(with Hyper-V enabled)
WS2008 R2 SP1 (VHD)
WS2012 (VHD)
WS2012 R2 (VHD)

29. MVMC
Virtual Machine Conversion: Supported Source & Destination Hosts
VMware Source
vCenter 4.1
vCenter 5.1
vCenter 5.5
ESX/ESXi 4.1
ESXi 5.1
ESXi 5.5
Microsoft Hosts
(with Hyper-V enabled)
WS2008 R2 SP1 (VHD)
WS2012 (VHD/VHDX)
WS2012 R2 (VHD/VHDX)
Microsoft
Azure
Microsoft Azure
VHD Only

30. Migration Accelerator
Heterogeneous
Supports VMware, AWS, Hyper-V and physical
servers.
One solution to orchestrate Azure cloud adoption
throughout your environment.
Fast, pain-free migrations
From discovery & network reconfiguration through
to Azure VM provisioning, the Migration Accelerator
handles it all
Application consistency
Simplify multi-tier application migrations to Azure,
with the ability to detect and stage most
applications.
Automatically orchestrates the startup order of
applications in Azure
Move physical, VMware, AWS and Hyper-V virtual machines to Azure
PREVIEW

31. Migration Accelerator
Move physical, VMware, AWS and Hyper-V virtual machines to Azure
PREVIEW

32. Which tool, after your MAP assessment?
Migration to Hyper-V or Microsoft Azure?
Migration to…
Hyper-V Azure
MVMC 3.0
5nine V2V Easy Converter
Xtreme VM Migrator
NetIQ PlateSpin Migrate
Vision Solutions Double-Take Move
NetApp Project Shift
Migration Accelerator
MVMC 3.0
Vision Solutions Double-Take Move

33. Options for migrating roles and
applications from Windows Sever 2003
Microsoft Offerings
• Windows Server Migration Tools
• Microsoft Migration Accelerator (MMA)
Partner Offerings
• AppZero (AppZero)
• Asset Manager Discovery Edition (Dell)
• ChangeAuditor (Dell)
• ChangeBASE (Dell)
• Enterprise Reporter (Dell)
• Migration Services (Sogeti)
• Windows Server 2003 End of Support Services (Avanade)
• ShareFile, XenDesktop (Citrix)
• UserActivation (BitTitan)
• Windows 2012 Migration Service (HP)
Special OEM Hardware Offers
• Dell trade-up program
• HP 90 day payment deferral
• Lenovo incentivesMicrosoft Partner Confidential

34. Speed Azure Deployment:
Azure Solution Accelerators
for SMB

35. 41
Solution Accelerator Analogy
Microsoft Partner Confidential

36. Azure Solutions Accelerators
Enable identity integration with
Azure to facilitate seamless
sign-on with On-prem and SaaS
applications
Hybrid Cloud Identity Management
Extending Datacenters to the
Cloud
Public
internet
Browser
Microsoft
Azure AD
Cloud
SaaS
Azure
Office 365Public
cloud
Integrated On-prem and Cloud
sign on
Public
internet
Azure Desktop Hosting
Public
internet
Business Continuity
Microsoft
Azure
Microsoft Partner Confidential
Business Continuity
& Disaster Recovery

37. Azure Solutions Accelerators
Enable identity integration with
Azure to facilitate seamless
sign-on with On-prem and SaaS
applications
Hybrid Cloud Identity Management
Extending Datacenters to the
Cloud
Public
internet
Browser
Microsoft
Azure AD
Cloud
SaaS
Azure
Office 365Public
cloud
Integrated On-prem and Cloud
sign on
Public
internet
Azure Desktop Hosting
Public
internet
Business Continuity
Microsoft
Azure
Microsoft Partner Confidential
Business Continuity
& Disaster Recovery

38. Azure Solutions Accelerators
Enable identity integration with
Azure to facilitate seamless
sign-on with On-prem and SaaS
applications
Hybrid Cloud Identity Management
Extending Datacenters to the
Cloud
Public
internet
Browser
Microsoft
Azure AD
Cloud
SaaS
Azure
Office 365Public
cloud
Integrated On-prem and Cloud
sign on
Public
internet
Azure Desktop Hosting
Public
internet
Business Continuity
Microsoft
Azure
Microsoft Partner Confidential
Business Continuity
& Disaster Recovery

39. Azure Solutions Accelerators
Enable identity integration with
Azure to facilitate seamless
sign-on with On-prem and SaaS
applications
Hybrid Cloud Identity Management
Extending Datacenters to the
Cloud
Public
internet
Browser
Microsoft
Azure AD
Cloud
SaaS
Azure
Office 365Public
cloud
Integrated On-prem and Cloud
sign on
Public
internet
Azure Desktop Hosting
Public
internet
Business Continuity
Microsoft
Azure
Microsoft Partner Confidential
Business Continuity
& Disaster Recovery

40.  Watch the Hybrid Cloud Solution Accelerator
webcast
 Download the Hybrid Cloud Solution
Accelerator
 Watch the Identity Management Solution
Accelerator webcast
 Download the Identity Management Solution
Accelerator.
 Download the Business Continuity & Disaster
Recovery (BCDR)Solution Accelerator
 Register for the BCDR Webinar for further
training
 Check the TS2 Blog for updates
46
Next Steps
Microsoft Partner Confidential

42. www.microsoft.com/learning
http://developer.microsoft.comhttp://microsoft.com/technet
http://channel9.msdn.com/Events/TechEd

43. Microsoft Azure recommended training
• Azure Partner Learning Path (on-demand)
• Grow your SMB cloud practice with Azure
• How to buy & make money with Azure
• Get Internal Use Rights (Got IUR)
• How to assign as Partner of Record (POR)
• Azure Calculator – Video, Calculator
• Azure 5 Minute Quick Start Videos
• Azure Essential Web Series (on-demand)
• Azure Partner Learning Path (on-demand)
• Azure & Hybrid Cloud (live virtual)
• Azure Scenarios tutorials & guides
− Virtual Networks
− Virtual Machines
− Web sites
− Back Up
• Azure Solution Accelerators
− Hybrid Cloud with Azure
− Identity Management with Azure
• New Azure Disaster Recovery Solution
Cloud Platform: For partners who specialize in delivering infrastructure and SaaS solutions on Microsoft Azure
Microsoft Partner Confidential

44. Ingram Cloud University Bootcamps

45. Anything to Ask