HGST explains how they are reshaping storage infrastructure to combine mass storage and performance.

1. Smarter Storage Solutions for the Cloud
and Enterprise Data Centers
Davide Villa
EMEA Business Development Manager

2. © 2015 HGST, INC 2
Our Heritage
 HGST and WD are independent subsidiaries of Western Digital Corporation
 Both subsidiaries are realizing superior financial performance
Hard Drive
Division
Storage Technology
Division
Storage Technology
Division

3. 40% DATA GROWTH
4.4 ZB in 2013, 44 ZB in 2020
Source: IDC
THE
EXPLODING
DIGITAL
UNIVERSE

4. INCREASING
GROWTH OF
VALUABLE
DATA
Data is the Currency
of the New Economy 2013
22%
Useful Data
In 2013, 22% of the
digital universe was
thought to be useful

5. INCREASING
GROWTH OF
VALUABLE
DATA
Data is the Currency
of the New Economy 2020
37%
Useful Data
Data growth presents a
sizable opportunity, if the
data can be stored and
accessed effectively.

6. CTOs SURVEYED
ARE NOT
SAVING ALL
AVAILABLE DATA
48% NOT SAVING and
NOT HARNESSING
the Power of Data

7. STORAGE #1
DRIVER OF IT
INVESTMENTS
Top Priorities Driving IT

8. HGST Smarter Storage
Solutions for Cloud
and Enterprise Data
Centers
BIG DATA.
YOUR WAY.
Velocity
Volume
Longevity
Value

9. Purpose-built for
High-Scale Cloud
Data Centers
Volume
Velocity
Value
Longevity
HGST
ULTRASTAR®
HE8

10. 8TB
PMR
33%
capacity boost
23%
lower power
works
anywhere
HGST
ULTRASTAR®
HE8
World’s highest capacity
mainstream enterprise HDD

11. © 2015 HGST, INC 11
CABLESFLOOR SPACEPOWERHDDsEnclosures
6TB 3.5”
AIR HDDs
8TB 3.5”
Ultrastar® He8 HDDs
160 1,920 13.6 KW 128sqft >350
120 1,440 7.3 KW 96sqft >250
Ultrastar He8 8TB Reduces TCO
Using 3.5”
AIR
6TB HDDs
Using 3.5”
Ultrastar® He8
8TB HDDs
46% less power
(Idle, HDD only)
25% less space
Less Complexity
Example 11 petabytes
11-7-14

12. Delivering Performance
without Compromise
Volume
Velocity
Value
Longevity
HGST
VIRIDENT
SOLUTIONS &
FLASHMAX®
PCIe SSDs

13. Up to
1.6TB
MLC NAND
2-10-25DWPD
endurance tuned to requirements
>100K
Read/write IOPS
HGST
UltraStar®
12Gb/s SAS
SSDs
Industry most widely adopted SAS SSD

14. © 2015 HGST, INC 14
SAS Use
cases

15. Up to
4.8TB
MLC NAND
<30μs
DRAM-like
latencies
HHHL
low-profile
form factor
>500K
IOPS
HGST
FLASHMAX®
PCIe SSDs
Supercharged Flash storage for the
hottest applications in the data center

16. Shared Flash
Pools
High
Availability
Reduced
TCO
HGST
VIRIDENT
SOLUTIONS
Flash Enabled Architecture

17. © 2015 HGST, INC 17
PCIe
Solutions
Single Instance
Caching
Accelerate existing SAN
Boosts any environment
Simple to deploy &
support
RAC: Caching + Share
Accelerate existing RAC
Does not replace SAN
3x IOPs Boost w/ >1ms
latency
RAC: All Flash + Share
Best Performance & Latency
Disruptive approach
6x performance @ 1/3 SAN
cost
SQL Server Cluster
All-Flash or Caching
2x performance @ ½
cost
SAS or PCIe SSDs
Unlimited Flash Pool Size
Hyper-V Cluster
VSAN Alternative
All-Flash or Caching
2x performance @ ½ cost
SAS or PCIe SSDs
HA for MySQL
Fully Synchronous
60% Faster
2:1 server consolidation
ClusterCache for
MySQL
3x IOPs Boost
No SAN Replacement
6x Latency Reduction
Flash Pools for MySQL
Disruptive Technology
38% Server Consolidation
60% Performance Boost

18. © 2015 HGST, INC 18
Travel Site: 3 to 1 Server Consolidation
After
• 3:1 server consolidation & 6:1 rack consolidation
• 3x increase in performance
• Accommodates higher user growth and increased revenue
• Excellent user response times
• Reduced capital expenses
Before
• MySQL using disk form-factor SSDs
• Exponential growth driving massive server sprawl
• Escalating space/power and operations expense
• Large storage infrastructure drove high management costs

19. Purpose-built for High
Density Active Archiving
Volume
Velocity
Value
Longevity
ACTIVE
ARCHIVE
PLATFORM

20. enables
MultiPBper rack
5Xstorage density and power efficiency
compared to common scale-out storage
increase
ACTIVE
ARCHIVE
PLATFORM
Storage platform for
Petabyte-scale data centers

21. © 2015 HGST, INC 21
HGST Storage Portfolio (come to our booth for more)
Capacity Enterprise
Performance Enterprise
Cloud & Datacenter Mobile External Storage
Computing Creative Professional
G-Technology™
7200 RPM &
CoolSpin
HDDs
Consumer Electronics
5400 & 7200 RPM
HDDs
9.5mm
7mm
9.5mm 7mm
5400 & 7200 RPM
HDDs
Automotive & Industrial
Ultrastar™
Ultrastar ™
Ultrastar He
MegaScale DC™ Embedded Flash & Endurastar™
CinemaStar™
Travelstar™
10K & 15K
HDDs
Enterprise SSD
4200 RPMHDDs
& Flash Modules
9.5mm
Service
Flash Management & Analysis
Customer Verification Center
Active Archive
• Profiler
• Virident Space
>32TB of Flash
across 128 Servers
• Device Affinity
Elastic Storage Products
Software
• Enabling >10 PB
per Rack
Consumer
Touro™

22. #LongLiveData
Helping the World Harness the
Power of Data with Smarter
Storage Solutions.