4. MILLENNIALS
& MEDIA
90% own a home computer
85% spend 1 hour a day
online
75% have a TV in their
bedroom
55% own a cell phone
Kaiser Family Foundation. “Generation M: Media in the Lives of 8-18 year olds.”
January 2010. http://www.kff.org/entmedia/mh012010pkg.cfm
17. Don’t Use
• Real name
Age
Phone number
Zip code/location
Suggestive word
Obscene words
Derogatory terms
BethGallaway
cutiepie15
john5551212
Adam39201
Hotmama6969
star@#$!er
…etc