Esaplling corp deck
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1) ESAPLLING Private Limited is an electronics company that aims to be recognized as a people's brand and part of everyone's life by 2025 through high quality, affordable products and future technologies. 2) The company's roadmap shows plans for nationwide expansion through new facilities, markets, and product lines like air conditioners, refrigerators, and washing machines. 3) By 2025, the company aims to achieve a revenue target of 1000 crore rupees to facilitate an initial public offering and global recognition for its innovative consumer electronic solutions.
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Esaplling corp deck
- 1. ESAPLLING PRIVATE LIMITED MISSION 2025 ESAPLLING
- 2. VISION TO BE PART OF EVERYONE’S LIFE ESAPLLING
- 3. Mission : To be recognized as Peoples Brand1 Product and Technology for future2 Building satisfaction with High quality products at affordable price.3 ESAPLLING The Journey
- 4. Ideation Technology and Platform Innvoation & Competative suppliments Release Plan Road map for Implementation. ESAPLLING Complex Ideas to Simplified Solutions
- 5. Roadmap Incorporation IPO Production and Recognition Achievement 2018 2017 Aiming a revenue target of 1000 Cr to go listing 2025 • Incorporated • Completed 250TR Chilling system for Go-Air & Bombay dyeing • Awarded Govt Tender • Pharmaceutical - Cillicant • HVAC Projects 2016 • Undertaken Ventilation projects • Land and Factory acquisition and Wiring Harness Production for Automotive • Recognition by The CEO as innovation driver in CE space • Production : LED TV, Coolers, Washing Machine • Market : Odisha, Chennai, Maharashtra • Due diligence by : CRISIL, CARE • TEV • PAN India sales enablement • Production and Facility set up : Baddi, AP, Noida • Production : Air Condition, Refrigerator, Visi Cooler LED TV, Coolers, Washing Machine • Market : PAN India, Exported to Singapore, Bangladesh, UAE ESAPLLING
- 6. “We do stand out of creed only because we think out of the box and we deliver best in Class.” Satya Patri Founder Director ESAPLLING Electronics & Telecom engineering professional from top-notch institute with over decades of rich cross-functional experience and distinguished achievements in managing and architecting solutions, Profit Centre Operations, Domestic & International Marketing, Research, Business Development, Key Account Management, Customer Services, Technical Support functions, Strategic & Tactical Planning, Budgeting & Cost Optimization, Diversification / Expansion and comprehensive Web Business Strategies and execution in new and emerging businesses needs for future on technology, automation, O&M. Awarded & Recognized • Kalinga Putra Sanman by CRDO • THE CEO • THE CIO review • Sillicon India Management has been cofounder and Investor for Technology and Platforms like Impetech IT Solution Pvt Ltd , Glazerocks Pvt Ltd , Contango Energy Pvt Ltd and many other Companies. Expertise:-Business transformation through technology (managing the RUN, GROW & TRANSFORM), Change Management & Cultural integration cutting across geographies and countries. Management
- 7. Target Focus Product Owner • Responsible for mass production • Aggressive Service & Support • Organized Brand presence with complete basket offering Finance • Retail Finance Model • Miniature Direct sales model • HDB, Bajaj, TVS for customer finance CEO • Research & Development • Strong product forte • Affordable price range
- 8. SWOT Analysis S W TO • Quality Product • Loyalty program for customer • High Margin for Dealer & Distributors • Incentive & Sales Promotion program for Sales representative • Incentive scheme for Service • Complete product Offering Strengths • Low Investment • Marketing & Branding • Decentralized Warehouse • Centralized Warehouse • High logistic cost Weaknesses • Can easily tab market • Increasing demand • Absence of brand Opportunities • Early entry will enable decent sales • Delay in infusion will lead decrease in sales forecast for the year. Threats SWOT Analysis ESAPLLING
- 9. Design Innovation Process Feasibility TECHNO- LOGY Viability BUSINESS Usability, Desirability HUMAN VALUES DESIGN & INTERACTIVITY ORGANIZATION BEHAVIOR MANUFACTURING Design Innovation ESAPLLING
- 11. Marketing 7c Compass Model Corporation (Competitor) N E S W Convince Co National And International CircumstancesConsumer Economic Social and cultural Weather ESAPLLING
- 12. Traffic Enabler Low Credit Offering to Dealer & Distributors Centralized Logistic : Causing Delay High Quality Product & Committed Service Qualified Sales Resources ESAPLLING
- 13. Unique Sales Points Cost 2 Quality • High Margin for distributor • Sales Training to SO • Service representative in every pin code • Loyalty program for customer • Bonus for counter sales representative • Hassel free digital Warranty • Service Support Sales enablement via daily incentification ESAPLLING
- 14. Demand Supply Funnel Order Size Production Capacity Inventory Supply & Logistic • Order Size due to quality and committed service support • Product Basket is large hence capital to be raised • Centralized wire house has to be decentralized to cater quick orders. Situation Market ESAPLLING
- 15. Daily scrum and PPM for continuous improvement in product an service Daily Achievement and Promotional offers Logistic sign up for PAN India to cater products Strong Dealer Network SLA driven protocol Customer Friendly Support model. Sr Players in the Team Aggressive Plans for 2025 – public listing Lucrative investment returns High Profit margin for Dealer Efficient Planning Quick Turn around time in service ESAPLLING
- 17. Aiming to create Global foot print Committed to Implement technology for emerging customer needs. Customer centric service approach Products Electronics & Electromotive
- 18. 18
- 19. ESAPLLING • Best Product • Price is too high • Not performing well because of dealer margin • Moderate quality • Loosing market Share • Good Product • Moderate Margin • Decent Warehouse & Logistic arrangement • Good Product • Low Margin • Standard Product • High Margin Service Satisfaction Cost to Quality The War Zone
- 22. Translate Branding & Awareness Enrich Knowledge Product Service PAN INDIA Presence accomplished ATL & BTL Branding Service at door step for all PINCODE Leadership Framework 1 2 3 ESAPLLING The Next move
- 27. FINANCIAL HEALTH IPO MADE IN INDIA & ACCEPTED GLOBALLY ESAPLLING
- 28. 2-Step Platform Step ONE 1 Product Placement Step TWO 2 Sales Acceleration ESAPLLING
- 29. Strategy Pyramid Presence Awareness Accelerate Lead by example Serve with Passion ESAPLLING • Every sales Counts • Tertiary sales driven framework • Daily Incentive model for counter sales representative
- 30. Success Diagram Quality Network Identification & Placement Decentralized warehouse Lead techno integration ATL & BTL Presence 20% 40% 60% 100% 80% ESAPLLING Retail Finance – End point sales Channel Finance BG, LC for production
- 31. Business Canvas for PowerPoint Key Partners Key Activities Value Proposition Customer Relationships Customer Segments Key Resources Channels Cost Structure Revenue Streams • Management • Advisory • Service • Retail Sales • Consumer Finance • Cost to Quality • Retail Finance and Loyalty program • Every PINCODE service at your door step • Made in India • BTL and ATL • Brand Value & Loyalty Program ESAPLLING • Management • R & D Team • Institution • Retail
- 32. Consumer Electronics : Growth Amplification The Indian Electronics industry is being driven by macro factors such as growing middle-class population and rising disposable income. In addition, declining electronics prices and adoption of high-end technology devices is leading to an uptick in consumption of electronics devices. • One of the largest electronics markets in the world anticipated reaching $ 400 bn by 2025 • The Consumer Electronics and Appliances Industry in India is expected to become the fifth largest in the world by 2025. • The electronics market is projected to grow at a CAGR of 17% during 2014-2020 • The Electronic component industry was valued at $ 13.5 bn in 2015; of which Electro-mechanical segment had the highest share at 30%. Passive and active segments handled 27% and 22% share, respectively, while remaining market of 20% was handled by the Others segment. • Nearly 70-80% of the electronic components market is imports-driven. BUSINESS REVIEW BUSINESS DEVELOPMENT ESAPLLING LED Air Condition Cooler Washing Machine Refrigerator
- 34. Current Valuation • Plant & Machinery • Share Capital Assets • Product engineering • Value creation • Service SOP Engineering IntangibleTangible Bridge Diagrams for Valuation
- 35. Combination Lock Shapes 360 10 60 Interlinked Process Flow- Business Process Management
- 36. Branding – Slow and steady 1 2 Primary sales focus from TR-2, 3 and Urban Placement in Larger Counter’s in TR - 1 End point consumer finance enablement No special working for MT or Channel, cash n carry discount only 3 4 Visibility Brand Creation Uniform Pricing Finance enablement
- 37. Leadership Info graphics for manpower 05 04 03 02 01 Achievement & Recognize Performance Track Mentor Train
- 38. Corporate Office Facility Esaplling Pvt Ltd 513, Floor 5, Impetech Global Business Centre, Rainbow Plaza, Pimple Saudagar Pune - 411 027 Toll-Free No. 18002331116/(+91) 7447708999 Phone:(+91)7558566662 Email:info@esaplling.com Esaplling Pvt Ltd Nijore,Opp Volkas Wagen Material Gate III, Pune, Maharashtra 411057 Sales Office Esaplling Pvt Ltd Pune - 411 027 Toll-Free No. 18002331116/(+91) 7447708999 Phone:(+91)7558566662 Email:info@esaplling.com Esaplling Pvt Ltd 13th Floor, Satara Plaza, Palm Beach, Rd Phase 2 Sector 14, 19D, Vashi, Navi Mumbai, Maharashtra 400703. Regional Office – East- WB Facility Plot # 15, Phase 1, Hinjewadi Rajiv Gandhi Infotech Park, Pune, Maharashtra 411057 Facility Regional Office – East - OD Esaplling Pvt Ltd E-20, Gajapati Nagar, Press Chhak, Bhubaneswar. Esaplling Pvt Ltd E-20, Gajapati Nagar, Press Chhak, Bhubaneswar.
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