Strengthening it sm es´ productivity, stand out from the crowd v1


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Description of IT Mark and Cluster Approach Project presented in Quatic 2010 Conference in Oporto, Portugal. By TECNALIA.

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  • TI alineada con el negocio Objetivo: ganar en competitividad Negocio en red en clusters empresariales Plataformas abiertas de colaboración Nueva economía de servicios Internet de los servicios Servicios altamente personalizados Modelo “Software as a service” Despliegue de entornos inteligentes Sistemas de Sistemas Dispositivos inteligentes en red: hacia una Internet de las cosas Sensibilidad hacia la seguridad y la confianza Políticas de seguridad como soporte al negocio. Servicios de confianza TICs clave en ámbitos estratégicos de la economía: Desarrollo sostenible Seguridad Turismo, ocio y mayores Para hacer frente a estos retos: Necesitamos una industria de software madura, productiva y excelente.
  • Solid homogeneus assessment methodology enabling benchmarking across region and sectors ITMark Apraissers Network qualified, monitored and backed by the European Software Institute
  • Increase the competitiveness of the IT SMEs in a region Solution: Cluster Approach Project A Cluster Approach Project groups the interests of a number of SMEs , coordinated by a local organisation (IT association or cluster, regional innovation or technology centre, technology park, etc.), that can receive financial and political support from a government in order to improve the quality of their software development A Cluster Approach Project is one that groups the interests of a series of SMEs coordinated by a local intermediary organisation , that receives governmental support (political and financial) , and whose objective is to increase the competitiveness of the IT Sector. A CAP is a context: that measures the technological excellence of the companies of a region that awakens the industry to the improvement opportunity being offered to participate in a guided initiative to achieve a recognised value to compete
  • Identifying the Right Players – Government Characteristics Open to hearing about new initiatives and really supporting companies Funding decision capacity Preferable to identify a person with technical understanding Interests and motivation Gaining political visibility Creating a regional brand Positioning the region as a quality region Supporting initiatives with measurable results Increasing competitiveness of companies Pre-defined project with tested methodology Identifying the Right Players – Association Characteristics Sectorial (IT) association with SME members Very active (push) Have recognition of associates Wide territorial coverage Interests and motivation Offering associates value added services Complementary services to those being offered Position the association locally and globally Increasing competitiveness of companies, usually interesting because of increase in export capacity Increasing their own technological knowledge Identifying the Right Players – Companies Characteristics SMEs from the IT sector Some culture of quality or knowledge of quality standard, desirable Stable enough to invest time and money Interested and committed to such an improvement programme Conscious of the investment and effort required Interests and motivation Increasing individual productivity and efficiency Becoming more attractive than local competitors, through international collaboration and recognition Usually reticent to share information with other local companies, sees danger in the project in this sense
  • Roles & responsibilities ESI provides: Cluster Approach Project Methodology & experience Technology Training and Consulting to companies * Certification The ESI@net Partner provides: Project management & search for funds Find companies to participate in the project Local implementation support Public Authorities Recognition of the initiative and work being done by companies Project funding
  • Building an adequate environment to develop SPI programmes for SMEs in order to improve their competitiveness through: Building of “culture of quality” Increase of product and service quality in IT SMEs Software processes improvement adapted to the SME reality (resources, size, expertise, environment…) Encourage local IT agents to promote SPI in the region with technological support Be a Quality model for the public authorities. Costs and Risks reduction.
  • En esta parte el objetivo es demostrar que IT Mark, a pesar de contar con 3 patas basadas en 3 modelos internacionalmente reconocidos, no siginifica que su coste sea mayor. En sólo un paso disponemos de lo que en otros casos se realizaría en tres (mayor inversión en tiempo, dincero, recursos…) El objetivo es dejar claro que IT Mark tiene un precio muy competitivo: calidad-precio inmejorable º
  • Strengthening it sm es´ productivity, stand out from the crowd v1

    1. 1. Strengthening IT SMEs´ productivity: stand out from the crowd
    2. 2. SME SME SME SME SME SME SME SME SME SME SME SME SME SME SME SME SME SME SME SME More than 90% of the world IT market is made up of SMEs But most extended models were designed with big companies in mind
    3. 3. scoped for SME's affordable internationally recognised flexible is a quality certificate for SME's in the field of Information Technology
    4. 4. scoped for SME's
    5. 5. scoped for SME's Soon Soon Information Security Management Business Management Ten-Squared Software and Systems Processes
    6. 6. affordable
    7. 7. affordable LIMITED company dedication reduced COST performed in ONE WEEK
    8. 8. internationally recognised
    9. 9. internationally recognised <ul><li>Solid homogeneous assessment methodology enabling benchmarking </li></ul><ul><li>Based on internationally </li></ul><ul><li>recognised models & standards </li></ul><ul><li>ITMark Appraisers Network </li></ul><ul><li>qualified and backed by the </li></ul><ul><li>European Software Institute </li></ul><ul><li>Currently applied in 16 countries </li></ul>ESI trademark since 2005
    10. 10. flexible
    11. 11. flexible Compatible with main national models Extendable areas like IT services management Synthesizes needs from SME in various regions
    12. 12. IT Mark benefits
    13. 13. IT Mark benefits 79% of the companies have improved their competitiveness more than 20% 89% of the companies have improved their business processes more than 30% of the companies have increased their customer’s satisfaction 81% of the companies have reduced their delivery time between 20 and 50% 60%
    14. 14. Improvement Roadmap 3. Defined 1. Initial 2. Managed CMMI DEV Business DEV SVC
    15. 15. Our customer’s opinion Pedro María Arce “ Key initiative for business improvement” TecniNorte CEO “ It allow us to work with best practices and lead our business to other level of management”. Javier Celada ISG4 CEO “ It helps to reduce duplication of work (because of errors)” Juan García Comex CIO “ A service that provides a good balance between CMMI® and agile work necessary for SMEs” Paco Gracia Net2U CIO “ An opportunity to be proactive in the market” Emiliano García Goitek CIO
    16. 16. international
    17. 17. International Relais Project Regional Competences Initiative Regional Competences
    18. 18. Cluster Approach Projects
    19. 19. Objective Cluster Approach Projects Group of SMEs
    20. 20. Players Cluster Approach Projects Association/Cluster Region 1 SMEs Region 2 SMEs Region 3 SMEs Needs & Goals Set Up Government Ask for funding CAP
    21. 21. Phases Cluster Approach Projects Weaknesses Initial Diagnosis & Improvement Plan Improvements Establishment Formal Appraisal Support along the project Phase I Diagnosis Phase II, III, IV Development,Pilot,Deployment Phase V Certification Review Checkpoint Review Checkpoint Review Checkpoint Training Standard Project for each Company ESI ESINet Mentoring Weaknesses Initial Diagnosis & Improvement Plan Improvements Establishment Formal Appraisal Phase I Diagnosis Phase II, III, IV Development,Pilot,Deployment Phase V Certification Review Checkpoint Review Checkpoint Review Checkpoint ESI Association/Cluster
    22. 22. Benefits Cluster Approach Projects Sharing common interests … C.A.P. Becoming a reference region for its competitive IT sector Government Increasing local competencies and service to SMEs Local Partner SMEs Improving competitiveness in SW development
    23. 23. Cluster Approach Projects Competitiveness Pyramid: Competitiveness Pyramid IMPROVEMENT SPI INITIATION HIGHER COMPEITIVENESS REGIONAL CAPACITY Cluster Approach: ITMark/CMMI/ISO/… LEADERSHIP Best Practices Higher Maturity Levels (CMMI, ITMark Premium/Elite) NATIONAL CAPACITY & IMORPVEMENT READINESS JOINT CAPACITY, READINESS FOR REGIONAL “ COOPETITION” SUSTAINABILITY, REGIONAL BRAND Regional competitiveness National perspective AWARENESS LOCAL CAPACITY & TRAINING Industry, Customers/Clients, State, Donors Professional Training, Universities
    24. 24. Cluster Approach Projects International References Mexico Colombia Perú Brazil
    25. 25. Cluster Approach Projects International References Spain France Croatia Bosnia Serbia Albania Macedonia Bulgaria Romania Hungary Moldova Poland Ukraine Georgia Armenia
    26. 26. Cluster Approach Projects Your Company
    27. 27. Cluster Approach Projects
    28. 28. Félix Nanclares Business Development Manager [email_address]