Revised 2019

1. The Connected World
The rise of internet video

2. Last week
We looked at the different ways we can can interact with
interactive video. What were they?
● Changing the narrative
● Changing the view (or camera angle)
● Choosing the content we want to watch

3. Last week
What different types of interactive video did we look at?
● Choose your own adventure films (eg. Bandersnatch)
● 360 videos (eg. national geographic documentary)
● Online e-learning videos (eg. Adobe Audition tutorial
series)
● Clickable music videos (eg. ASOS)

4. Last week
You began to think about the different uses of interactive
video:
● To entertain us
● To empower us (by putting us in control of the story)
● To engage us (by making us feel like we’re really there)
● To educate us (by helping us to understand a subject)

5. This week
You will think about the
different platforms &
devices we can access
digitial video on, and how
that has changed over the
years.

6. By the end of the lesson, you
MUST understand the evolution of internet video.
SHOULD identify the key features of a Video-On-Demand
service.
COULD explain the difference between streaming and
downloading.

7. The places where we access video has changed
over the years.
When you were born (circa 2002) where did people access
video?

8. The main platform people for watching video was
called “Broadcast TV”.

9. Who recognises this?
This is a TV schedule.
What does it tell you?

10. When broadcast TV was our main source of video:
● You could only watch what was on TV at
that given moment.
● You could choose to switch channels
(there were only 5)
● You could choose to put on a DVD or
VHS tape (if you owned any)
● There was no catch-up
● There was no ‘on-demand’
● You couldn’t hire a movie over the TV,
you needed to go to Blockbuster.
● In short, you had very limited options over
what you could watch.

11. What changed?

12. Internet video changed everything: it changed how
we consume films & TV, & how we make films & TV.

13. The beginning: Dial-Up Internet
In the late 1990’s dial-up internet
meant that suddenly everyone had
access to the internet.
Suddenly everyone was able to play
video games against their friends, and
watch funny cat videos.
EXCEPT....

14. BUT dial-up internet could only send a small amount
of data at a time…

15. Why is that a problem for video broadcasting?

16. You know that video file sizes are BIG

17. Dial-Up internet was good for reading articles
...but you couldn’t
watch video over it.

18. From the early 2000’s
broadband started to become
more popular. It was capable
of sending more data, faster.
By 2006 half the homes in the
UK had broadband.

19. The internet revolutionised the way video is
broadcast and consumed.

20. What different devices
do you watch video on?

21. When can you watch
video?

22. What can we watch?

23. In 2005 was launched, one of the 1st VOD
streaming sites launched.
What is VOD?
Video-On-Demand is a service that lets the viewer pick
what video they want to watch, and when they want to
watch it.
How is that different from traditional Broadcast TV?

24. So… how has VOD & YouTube changed the world?

25. How does YouTube work?

26. YouTube & video streaming.
YouTube works by streaming videos. What is video streaming?

27. Video streaming.
Video streaming involves continuously sending the video file as small packets of
data, which are opened and played by the user as they are being received; this
means the viewer does not have to wait for the entire video to download before
playing it.

28. Why is video streaming so useful to modern
viewers?

29. What are the weaknesses of video streaming?

30. What is the other way we can play videos from the
internet?

31. What are the benefits of downloading a video?

32. What are the weaknesses of downloading a video?

33. What different devices can we watch VOD services
on?

34. Task: Online Video research.
● Why is online video so important to young video producers? What
opportunities and challenges do you face, when most video is consumed
online?
● Explain what video streaming is, and how it works. What are its strengths &
weaknesses?
● Explain what downloading is, and how it works. What are its strengths &
weaknesses?
● What is VOD, and what are its strengths & weaknesses? Why do you think it
is so popular with viewers?
● What different VOD services can you think of? Compare the strengths &
weaknesses of 2 (eg. Netflix vs YouTube)