SlideShare a Scribd company logo
1 of 30
A – Level Media
Studies
Lesson 2 – Representation (1)
WALT
• Understand the range of different representations that could
appear within the exam.
• Understand the individual representations and there contexts
– Gender.
• Be able to understand the impact of representations from a
critical perspective – Gender.
• Be able to use gender theory to analyse text.
Exam
• The focus of Section A is to identify how technical conventions
are impacting the representation in the extract.
• This requires you to identify the identified technical elements
and use these to justify the way representation has been
created for the film TV drama.
Representations
• The list of potential representations that could appeal in the
exam include:
• Gender
• Age
• Ethnicity
• Sexuality
• Class and status
• Physical ability/disability
• Regional identity
• Audience Theory – We will also explore related audience
theories to evidence the points and representations being
made – Today Gender – Male Gaze
Starter
Gender
• How are women
being portrayed
in this image,
consider if it is a
positive or
negative
representation
and why?
Gender
• How are women
being portrayed in
this image is it a
different or similar
representation?
• Considering the two
images consider what
it could be suggesting
about
representations of
women in
film/media.
Gender
• What does this image
convey about gender and
stereotypes
• Considering the three
images consider what it
could be suggesting
about representations of
women in film/media.
What is gender
• “SEX” refers to the biological and physiological
characteristics that define men and women.
• “Gender” refer to the socially constructed roles,
behaviours and attributes that a given society considers
appropriate for men and women.
• Due to these points the representation of masculinity
and femininity are determined by us and reinforced
through Media products.
Video - Gender
• An introduction of Gender
• https://www.youtube.com/watch?v=NMjL-w57BGo
Gender Identity
• We ‘learn’ gender identity and what is expected from us as
we grow taking in the range of expectations fed to us
through the Media, books, social group school etc.
• The social demand to conform is so strong that individuals
tend to conform so as to fit within society's expectations,
by the time children start school learnt they have learnt
how to be masculine or feminine.
• NOTE – transgender, LGBT are beginning to challenge these
preexisting gender types while still remaining excepted within
society – HAS TAKEN A LONG TIME, mostly due to recent changes in
societies view of this and celebrities – Caitlyn Jenner.
Portrayal of Gender Labels
TASK – Gender Labeling
• Using the gender labels consider one tv shows that challenge
these conventions of gender representation and one that
conforms with them.
Ideologies
• Traditionally men have power and
status and control society this is
called patriarchy.
• This has resulted in a set of
stereotypes where men are seen to
be powerful and superior to female
attributes while women are often
shown as sub servant or objects of
desire / possession for the men.
• This is changing, oldest son inherits
is now eldest sibling NOT SON.
Royal family included.
Femininity in Film
• Women were traditionally within TV and film limited in the
roles they could get. These roles were often as:
• Housewives
• Mothers
• Spinsters
• Objects of Desire
• Why did these stereotypes suited the patriarchy?
Gender Stereotypes
Female
We all know the stereotypes—
the femme fatale, the
supermom, the sex kitten, the
nasty corporate climber.
Whatever the role, television,
film and popular magazines
are full of images of women
and girls who are typically
white, desperately thin, and
made up to the hilt—even
after slaying a gang of
vampires or dressing down a
Greek phalanx.
Male
The Joker is a very popular character with
boys, perhaps because laughter is part of
their own “mask of masculinity.”
The Jock is always willing to “compromise
his own long-term health; he must fight
avoid being soft; and must be aggressive.”
The Strong Silent Type focuses on “being in
charge, acting decisively, containing
emotion, and succeeding with women.”
The Big Shot is defined by his professional
status. The Action Hero is “strong, but not
necessarily silent. He is often angry.
The Buffoon commonly appears as a
bungling father figure in TV ads and sitcoms
Objectification
• The previous stereotypes leads into
objectification the way women are often
portrayed on screen.
• Women are made to look / dress alluring in
film ad tv to appeal to male audience.
• Defining women as sex objects – something
males are viewing for their pleasure.
• Definition of voyeurism – erotic pleasure
gained from looking at a sexual object.
Male Gaze – Laura Mulvey
• Mulvey wrote this theory in 1975.
• She states that women are objects to be observed
by the audience and that the camera is the male
perspective viewing them, often why the camera
will linger on female curves etc.
• She argued that women took the passive part of
film while the male were the active part of the film.
• It denies women an identity other than as an
object.
• Scopophilia - It is an act of voyeurism where the
female is viewed as of visual pleasure both for
characters and actors.
• In cinema the women are viewed from the
perspective of a heterosexual male and that women
are viewed unequally and sexualised for the viewers
pleasure.
The masculinisation of the viewer
Gender - Example
• Misfits – Episode 1 – end scene.
• Question
• How is gender represented within this sequence?
• The question is always open to encourage debate!
Prepare a plan of how you would answer this question.
Keep this Plan the essay is soon.
Additional Reading
• An interesting study on male to female screen time – the invisible
women theory - https://seejane.org/research-informs-
empowers/data/
• Also look at Media Representation stereotypes
http://mediasmarts.ca/digital-media-literacy/media-
issues/gender-representation
Sexuality
• Sexual orientation is a pattern of emotional,
romantic, and/or sexual attractions to men,
women, both genders, neither gender, or
another gender
Stereotypes
Heterosexual male =
Tough, protector and
leaders. They are usually
higher in society as
Strauss' idea of dominant
figures state the men who
are around their 40's who
have high paying jobs
dominate in the general
public.
Heterosexual
woman= Weak,
girly, feminine,
damsel-like and
emotional.
Strauss' idea of
binary opposites is
evident as they
are typically seen
as subordinate
figures.
Stereotypes about
Homosexuals
It’s just a phase
All gay men will die of AIDS
All gay men are feminine
All gay women are butch
Gay men can’t marry or have children
Stereotypes about Bisexuals
People deny that bisexuality is real
They are confused, undecided, dabblers, insecure,
experimenting or “just going through a phase”.
People are either ‘gay, straight or lying’
They are promiscuous
They are greedy
Stereotypes about Heterosexuals
• They are always monogamous
• It is the ‘norm’
• ‘There is nothing at all wrong with
heterosexuality’
• Male partners are the abusers
• Straight couples always have children
Stereotypes
Homosexual male= Camp,
girly, promiscuous, feminine
looking clothes and loud.
Homosexual female=
Butch, feminist, short hair
and hate men.
Examples of how homosexual males
and females are portrayed in TV
Drama:
Gay Men: Kurt Hummel
Kurt Hummel in Glee is conforms to the Stereotype of a
homo-sexual man in Glee.
This is due to his costume consisting of over-the-top,
glittery outfits, he has quite a feminine face and cares a lot
about the way his hair is styled and the products he uses in
general.
He also is very outgoing as he is an avid member in the
school's Glee club and is not afraid to express his sexuality
and is very naive when it comes to typical male likes such as
sport.
Kurt conforms to the stereotype to add drama to the show
and create situations that can be humorous (e.g. his
ignorance of American football) to make his character more
comedic as a person. However his sexuality isn't a gimmick
as he is a regular lead character and his very manly father is
supportive of his sexuality thus he isn't just categorised by
his sexuality.
http://www.youtube.com/watch?v=J8EDvoAvhkI
Examples of how homosexual males and
females are portrayed in TV Drama:
Gay Men: Thomas Barrow
Thomas Barrow in Downton Abbey does not conform
to the stereotype of a typical gay man.
This is because due to his job of being high up in the
housekeeping ranks; he wears a formal costume every
day and speaks with no exaggerated tone and makes
no reference to his sexuality of tries to show off as a
person.
He does not conform as Downton Abbey is a period
time and in the era it was set, being homosexual was
illegal. Thus Thomas defies the stereotype as he is
represented to be ashamed of his sexuality as he has
to hide it and furthermore this shows how the
stereotype/s have developed with the more
welcoming view in society.
http://www.youtube.com/watch?v=hhwCH4spKjg
Examples of how homosexual males
and females are portrayed in TV
Drama:
Lesbians: Shane Mccutcheon
Shane Mccutcheon in the US drama The L
Word conforms to the stereotype of a
homosexual woman.
This is seen in one clip as she has quite a
deep voice; her costume consists of quite
baggy male clothes (including a bowler hat)
and is seen to be uninterested with typically
girly activities such as shopping and taking
great care in materialistic appearance.
This shows that she conforms to the
stereotype of being quite butch and manly
yet because she's in a show which is centred
on a group of lesbian/bi people, her
characteristics are most likely present to
show that there is variation in sexuality and
some people can conform to stereotypes.
http://www.youtube.com/watch?v=eug1s01
2Rlw
Examples of how homosexual males and
females are portrayed in TV Drama:
Lesbians: Sophie Webster
Sophie Webster in Coronation Street goes against the
typical stereotype of homosexual women.
This is because she appears to be very feminine looking
with long brown hair, she wears a fair amount of
makeup and wears costumes that consist of fashionable
clothes of the latest trends.
She is considered to fit in as she has both male and
female friends and has a job at the local corner shop
and gets on with everyone in the street without
controversy.
Moreover she is a Christian meaning she defies the
stereotype that all lesbians are against religion as she
believes in faith herself.
Overall Sophie Webster represents what would typically
be a 'normal' heterosexual girl with the only difference
being her sexuality.
http://www.youtube.com/watch?v=jI9G-gKpxQ4
Sexuality
• Prepare a short presentation identifying a show which
challenges the traditional values sexuality or gender.
• Half of you will present sexuality and the other half gender –
Friday.
• Include a video extract of your show – Youtube to high light
the points you are making – No more than four slides. It could
compare the represesentations of differing characters. Are
they positive or negative.

More Related Content

What's hot

AS Lesson 5 - age
AS Lesson 5 -  ageAS Lesson 5 -  age
AS Lesson 5 - ageElle Sullivan
 
Media gender presentation
Media gender presentationMedia gender presentation
Media gender presentationhillyld
 
Representation of gender and stereotypes
Representation of gender and stereotypesRepresentation of gender and stereotypes
Representation of gender and stereotypesLiz Davies
 
Ethnic stereotypes
Ethnic stereotypesEthnic stereotypes
Ethnic stereotypesjonreigatemedia
 
Representation 7 areas intro
Representation 7 areas introRepresentation 7 areas intro
Representation 7 areas introhammonda
 
Representation overview 2013 ppt
Representation overview 2013 pptRepresentation overview 2013 ppt
Representation overview 2013 pptLiz Davies
 
Age REpresentation YOUNG
Age REpresentation YOUNGAge REpresentation YOUNG
Age REpresentation YOUNGUxbridge College
 
AS Lesson 2 gender and stereotypes
AS Lesson 2   gender and stereotypesAS Lesson 2   gender and stereotypes
AS Lesson 2 gender and stereotypesElle Sullivan
 
Stereotypes in media
Stereotypes in mediaStereotypes in media
Stereotypes in mediaMohamed Media
 
AS Media - Representation Gender
AS Media - Representation GenderAS Media - Representation Gender
AS Media - Representation Gender_aeviternity
 
AS Lesson 3 - misogyny and feminism
AS Lesson 3 -  misogyny and feminismAS Lesson 3 -  misogyny and feminism
AS Lesson 3 - misogyny and feminismElle Sullivan
 
Representations: Gender
Representations: Gender Representations: Gender
Representations: Gender jude.holmes
 
Lesson 2 - Representation - Gender and stereotypes
Lesson 2 - Representation - Gender and stereotypesLesson 2 - Representation - Gender and stereotypes
Lesson 2 - Representation - Gender and stereotypesElle Sullivan
 
Representation of women in magazine
Representation of women in magazineRepresentation of women in magazine
Representation of women in magazinerooneys27
 
TV Drama - Representation & Gender Introduction
TV Drama - Representation & Gender IntroductionTV Drama - Representation & Gender Introduction
TV Drama - Representation & Gender IntroductionZoe Lorenz
 
Representation of gender
Representation of genderRepresentation of gender
Representation of genderEmma Leslie
 
Magazines and gender
Magazines and genderMagazines and gender
Magazines and genderzoe currie
 

What's hot (20)

AS Lesson 5 - age
AS Lesson 5 -  ageAS Lesson 5 -  age
AS Lesson 5 - age
 
Media gender presentation
Media gender presentationMedia gender presentation
Media gender presentation
 
Media and gender politics
Media and gender politicsMedia and gender politics
Media and gender politics
 
Representation of gender and stereotypes
Representation of gender and stereotypesRepresentation of gender and stereotypes
Representation of gender and stereotypes
 
Ethnic stereotypes
Ethnic stereotypesEthnic stereotypes
Ethnic stereotypes
 
Representation 7 areas intro
Representation 7 areas introRepresentation 7 areas intro
Representation 7 areas intro
 
Representation overview 2013 ppt
Representation overview 2013 pptRepresentation overview 2013 ppt
Representation overview 2013 ppt
 
Age REpresentation YOUNG
Age REpresentation YOUNGAge REpresentation YOUNG
Age REpresentation YOUNG
 
AS Lesson 2 gender and stereotypes
AS Lesson 2   gender and stereotypesAS Lesson 2   gender and stereotypes
AS Lesson 2 gender and stereotypes
 
Stereotypes in media
Stereotypes in mediaStereotypes in media
Stereotypes in media
 
Age
AgeAge
Age
 
Gender & media
Gender & media Gender & media
Gender & media
 
AS Media - Representation Gender
AS Media - Representation GenderAS Media - Representation Gender
AS Media - Representation Gender
 
AS Lesson 3 - misogyny and feminism
AS Lesson 3 -  misogyny and feminismAS Lesson 3 -  misogyny and feminism
AS Lesson 3 - misogyny and feminism
 
Representations: Gender
Representations: Gender Representations: Gender
Representations: Gender
 
Lesson 2 - Representation - Gender and stereotypes
Lesson 2 - Representation - Gender and stereotypesLesson 2 - Representation - Gender and stereotypes
Lesson 2 - Representation - Gender and stereotypes
 
Representation of women in magazine
Representation of women in magazineRepresentation of women in magazine
Representation of women in magazine
 
TV Drama - Representation & Gender Introduction
TV Drama - Representation & Gender IntroductionTV Drama - Representation & Gender Introduction
TV Drama - Representation & Gender Introduction
 
Representation of gender
Representation of genderRepresentation of gender
Representation of gender
 
Magazines and gender
Magazines and genderMagazines and gender
Magazines and gender
 

Viewers also liked

Media powerpoint camera op
Media   powerpoint camera opMedia   powerpoint camera op
Media powerpoint camera ophollywoodheathpark
 
Sucicide squad script
Sucicide squad script Sucicide squad script
Sucicide squad script sambrazier23
 
Production script
Production script Production script
Production script chrispoole1999
 
Media portrayal of Disability
Media portrayal of DisabilityMedia portrayal of Disability
Media portrayal of DisabilityBethani Dunlap
 
Donnie darko-script-extract unit 11
Donnie darko-script-extract unit 11Donnie darko-script-extract unit 11
Donnie darko-script-extract unit 11sambrazier23
 
Brain storm
Brain storm Brain storm
Brain storm sambrazier23
 
Img 20161114 0001
Img 20161114 0001Img 20161114 0001
Img 20161114 0001sambrazier23
 
Presentation3
Presentation3Presentation3
Presentation3sambrazier23
 
Script for unit 11 pdf
Script for unit 11 pdfScript for unit 11 pdf
Script for unit 11 pdfsambrazier23
 
Script for unit 11 exported vison
Script for unit 11 exported visonScript for unit 11 exported vison
Script for unit 11 exported visonsambrazier23
 
Physical properties of minerals
Physical properties of mineralsPhysical properties of minerals
Physical properties of mineralsPrashant Katti
 
Buffy script-s01-e01 (1)
Buffy script-s01-e01 (1)Buffy script-s01-e01 (1)
Buffy script-s01-e01 (1)sambrazier23
 
My initial ideas
My initial ideasMy initial ideas
My initial ideasAnandToora
 
Cell Macro-Analysis
Cell Macro-AnalysisCell Macro-Analysis
Cell Macro-AnalysisBrownBoiii
 
Location recce
Location recceLocation recce
Location recceBrownBoiii
 
Microanalysis - Annabelle
Microanalysis - AnnabelleMicroanalysis - Annabelle
Microanalysis - AnnabelleBrownBoiii
 
Lighting plans
Lighting plansLighting plans
Lighting plansBrownBoiii
 
Production script
Production scriptProduction script
Production scriptAnandToora
 
Storyboard for Film
Storyboard for FilmStoryboard for Film
Storyboard for FilmMystxfy
 

Viewers also liked (20)

AS media lesson 1
AS media   lesson 1 AS media   lesson 1
AS media lesson 1
 
Media powerpoint camera op
Media   powerpoint camera opMedia   powerpoint camera op
Media powerpoint camera op
 
Sucicide squad script
Sucicide squad script Sucicide squad script
Sucicide squad script
 
Production script
Production script Production script
Production script
 
Media portrayal of Disability
Media portrayal of DisabilityMedia portrayal of Disability
Media portrayal of Disability
 
Donnie darko-script-extract unit 11
Donnie darko-script-extract unit 11Donnie darko-script-extract unit 11
Donnie darko-script-extract unit 11
 
Brain storm
Brain storm Brain storm
Brain storm
 
Img 20161114 0001
Img 20161114 0001Img 20161114 0001
Img 20161114 0001
 
Presentation3
Presentation3Presentation3
Presentation3
 
Script for unit 11 pdf
Script for unit 11 pdfScript for unit 11 pdf
Script for unit 11 pdf
 
Script for unit 11 exported vison
Script for unit 11 exported visonScript for unit 11 exported vison
Script for unit 11 exported vison
 
Physical properties of minerals
Physical properties of mineralsPhysical properties of minerals
Physical properties of minerals
 
Buffy script-s01-e01 (1)
Buffy script-s01-e01 (1)Buffy script-s01-e01 (1)
Buffy script-s01-e01 (1)
 
My initial ideas
My initial ideasMy initial ideas
My initial ideas
 
Cell Macro-Analysis
Cell Macro-AnalysisCell Macro-Analysis
Cell Macro-Analysis
 
Location recce
Location recceLocation recce
Location recce
 
Microanalysis - Annabelle
Microanalysis - AnnabelleMicroanalysis - Annabelle
Microanalysis - Annabelle
 
Lighting plans
Lighting plansLighting plans
Lighting plans
 
Production script
Production scriptProduction script
Production script
 
Storyboard for Film
Storyboard for FilmStoryboard for Film
Storyboard for Film
 

Similar to As media lesson 2 representation

Sexuality in TV Drama
Sexuality in TV DramaSexuality in TV Drama
Sexuality in TV Dramanpamediastudies
 
6 sexuality representation dp
6 sexuality representation dp6 sexuality representation dp
6 sexuality representation dpppermaul
 
Lesson 3 - Representation - Misogyny and feminism
Lesson 3  - Representation - Misogyny and feminismLesson 3  - Representation - Misogyny and feminism
Lesson 3 - Representation - Misogyny and feminismElle Sullivan
 
Lesson 4 misogyny and feminism
Lesson 4   misogyny and feminismLesson 4   misogyny and feminism
Lesson 4 misogyny and feminismElle Sullivan
 
Science fiction representation
Science fiction representationScience fiction representation
Science fiction representationshaniajay
 
Analysis science fiction representation
Analysis science fiction representationAnalysis science fiction representation
Analysis science fiction representationhanaa_m
 
Sci fi Representation
Sci fi RepresentationSci fi Representation
Sci fi RepresentationEllieSchool123
 
Representation of Sexuality
Representation of SexualityRepresentation of Sexuality
Representation of SexualityNicola Naisbett
 
Representation of gender 2014
Representation of gender 2014Representation of gender 2014
Representation of gender 2014Naamah Hill
 
Gender Representation
Gender RepresentationGender Representation
Gender Representationmissvfarrimond
 
Sexualitylesson1
Sexualitylesson1Sexualitylesson1
Sexualitylesson1Emma Leslie
 
Gender stereotype difination, effects, causes, and solutions
Gender stereotype  difination, effects, causes, and solutions Gender stereotype  difination, effects, causes, and solutions
Gender stereotype difination, effects, causes, and solutions DolehKhan
 
How does your media product represent particular social groups?
How does your media product represent particular social groups?How does your media product represent particular social groups?
How does your media product represent particular social groups?joshmanley98
 
How does your media product represent particular social groups?
How does your media product represent particular social groups?How does your media product represent particular social groups?
How does your media product represent particular social groups?joshmanley98
 
Media amber josh ollie
Media amber josh ollie Media amber josh ollie
Media amber josh ollie amberbush
 

Similar to As media lesson 2 representation (20)

Sexuality in TV Drama
Sexuality in TV DramaSexuality in TV Drama
Sexuality in TV Drama
 
6 sexuality representation dp
6 sexuality representation dp6 sexuality representation dp
6 sexuality representation dp
 
Lesson 3 - Representation - Misogyny and feminism
Lesson 3  - Representation - Misogyny and feminismLesson 3  - Representation - Misogyny and feminism
Lesson 3 - Representation - Misogyny and feminism
 
Lesson 4 misogyny and feminism
Lesson 4   misogyny and feminismLesson 4   misogyny and feminism
Lesson 4 misogyny and feminism
 
Science fiction representation
Science fiction representationScience fiction representation
Science fiction representation
 
Analysis science fiction representation
Analysis science fiction representationAnalysis science fiction representation
Analysis science fiction representation
 
Sci fi Representation
Sci fi RepresentationSci fi Representation
Sci fi Representation
 
Question 2
Question 2Question 2
Question 2
 
Representation of Sexuality
Representation of SexualityRepresentation of Sexuality
Representation of Sexuality
 
Representation of gender 2014
Representation of gender 2014Representation of gender 2014
Representation of gender 2014
 
Question 2
Question 2Question 2
Question 2
 
Gender key words
Gender key wordsGender key words
Gender key words
 
Gender Representation
Gender RepresentationGender Representation
Gender Representation
 
Gender in tv
Gender in tvGender in tv
Gender in tv
 
Sexualitylesson1
Sexualitylesson1Sexualitylesson1
Sexualitylesson1
 
Gender stereotype difination, effects, causes, and solutions
Gender stereotype  difination, effects, causes, and solutions Gender stereotype  difination, effects, causes, and solutions
Gender stereotype difination, effects, causes, and solutions
 
EQ2
EQ2EQ2
EQ2
 
How does your media product represent particular social groups?
How does your media product represent particular social groups?How does your media product represent particular social groups?
How does your media product represent particular social groups?
 
How does your media product represent particular social groups?
How does your media product represent particular social groups?How does your media product represent particular social groups?
How does your media product represent particular social groups?
 
Media amber josh ollie
Media amber josh ollie Media amber josh ollie
Media amber josh ollie
 

More from hollywoodheathpark

Film Editing Techniques.pptx
Film Editing Techniques.pptxFilm Editing Techniques.pptx
Film Editing Techniques.pptxhollywoodheathpark
 
Mise en-scene analysis - BTEC Level2
Mise en-scene analysis - BTEC Level2Mise en-scene analysis - BTEC Level2
Mise en-scene analysis - BTEC Level2hollywoodheathpark
 
Mise en-scene - terminology breakdown
Mise en-scene -  terminology breakdownMise en-scene -  terminology breakdown
Mise en-scene - terminology breakdownhollywoodheathpark
 
Introudction to cinematography
Introudction to cinematographyIntroudction to cinematography
Introudction to cinematographyhollywoodheathpark
 
Any conv.com 005 (2020) (digital)
Any conv.com  005 (2020) (digital) Any conv.com  005 (2020) (digital)
Any conv.com 005 (2020) (digital) hollywoodheathpark
 
Any conv.com six 04 (of 04) (2019) (digital)
Any conv.com six 04 (of 04) (2019) (digital) Any conv.com six 04 (of 04) (2019) (digital)
Any conv.com six 04 (of 04) (2019) (digital) hollywoodheathpark
 
Any conv.com 015 (2020) (digital)
Any conv.com 015 (2020) (digital)Any conv.com 015 (2020) (digital)
Any conv.com 015 (2020) (digital)hollywoodheathpark
 
Any conv.comflash 085 (2020) (digital)
Any conv.comflash 085 (2020) (digital) Any conv.comflash 085 (2020) (digital)
Any conv.comflash 085 (2020) (digital) hollywoodheathpark
 
Any conv.com (digital) (zone-empire)
Any conv.com (digital) (zone-empire)Any conv.com (digital) (zone-empire)
Any conv.com (digital) (zone-empire)hollywoodheathpark
 
Representation and Star Appeal
Representation and Star AppealRepresentation and Star Appeal
Representation and Star Appealhollywoodheathpark
 
C4 recommended-terms-30.07.18-.pdf-updated (1)
C4 recommended-terms-30.07.18-.pdf-updated (1)C4 recommended-terms-30.07.18-.pdf-updated (1)
C4 recommended-terms-30.07.18-.pdf-updated (1)hollywoodheathpark
 
Production branch-proposed-rate-card-08-04-2018
Production branch-proposed-rate-card-08-04-2018Production branch-proposed-rate-card-08-04-2018
Production branch-proposed-rate-card-08-04-2018hollywoodheathpark
 

More from hollywoodheathpark (20)

Film Editing Techniques.pptx
Film Editing Techniques.pptxFilm Editing Techniques.pptx
Film Editing Techniques.pptx
 
Unit 2 posters
Unit 2   postersUnit 2   posters
Unit 2 posters
 
Mise en-scene analysis - BTEC Level2
Mise en-scene analysis - BTEC Level2Mise en-scene analysis - BTEC Level2
Mise en-scene analysis - BTEC Level2
 
Mise en-scene - terminology breakdown
Mise en-scene -  terminology breakdownMise en-scene -  terminology breakdown
Mise en-scene - terminology breakdown
 
Introudction to cinematography
Introudction to cinematographyIntroudction to cinematography
Introudction to cinematography
 
Star appeal
Star appealStar appeal
Star appeal
 
Any conv.com 005 (2020) (digital)
Any conv.com  005 (2020) (digital) Any conv.com  005 (2020) (digital)
Any conv.com 005 (2020) (digital)
 
Any conv.com six 04 (of 04) (2019) (digital)
Any conv.com six 04 (of 04) (2019) (digital) Any conv.com six 04 (of 04) (2019) (digital)
Any conv.com six 04 (of 04) (2019) (digital)
 
Any conv.com 015 (2020) (digital)
Any conv.com 015 (2020) (digital)Any conv.com 015 (2020) (digital)
Any conv.com 015 (2020) (digital)
 
Any conv.comflash 085 (2020) (digital)
Any conv.comflash 085 (2020) (digital) Any conv.comflash 085 (2020) (digital)
Any conv.comflash 085 (2020) (digital)
 
Any conv.com (digital) (zone-empire)
Any conv.com (digital) (zone-empire)Any conv.com (digital) (zone-empire)
Any conv.com (digital) (zone-empire)
 
Editing
Editing   Editing
Editing
 
Micro Analysis Booklet
Micro Analysis BookletMicro Analysis Booklet
Micro Analysis Booklet
 
Sound
SoundSound
Sound
 
Propps Character Theory
Propps Character TheoryPropps Character Theory
Propps Character Theory
 
Representation and Star Appeal
Representation and Star AppealRepresentation and Star Appeal
Representation and Star Appeal
 
Narrative
NarrativeNarrative
Narrative
 
Target Audience
Target AudienceTarget Audience
Target Audience
 
C4 recommended-terms-30.07.18-.pdf-updated (1)
C4 recommended-terms-30.07.18-.pdf-updated (1)C4 recommended-terms-30.07.18-.pdf-updated (1)
C4 recommended-terms-30.07.18-.pdf-updated (1)
 
Production branch-proposed-rate-card-08-04-2018
Production branch-proposed-rate-card-08-04-2018Production branch-proposed-rate-card-08-04-2018
Production branch-proposed-rate-card-08-04-2018
 

Recently uploaded

Types of Journalistic Writing Grade 8.pptx
Types of Journalistic Writing Grade 8.pptxTypes of Journalistic Writing Grade 8.pptx
Types of Journalistic Writing Grade 8.pptxEyham Joco
 
How to Configure Email Server in Odoo 17
How to Configure Email Server in Odoo 17How to Configure Email Server in Odoo 17
How to Configure Email Server in Odoo 17Celine George
 
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher EducationIntroduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Educationpboyjonauth
 
ROOT CAUSE ANALYSIS PowerPoint Presentation
ROOT CAUSE ANALYSIS PowerPoint PresentationROOT CAUSE ANALYSIS PowerPoint Presentation
ROOT CAUSE ANALYSIS PowerPoint PresentationAadityaSharma884161
 
ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...
ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...
ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...JhezDiaz1
 
Influencing policy (training slides from Fast Track Impact)
Influencing policy (training slides from Fast Track Impact)Influencing policy (training slides from Fast Track Impact)
Influencing policy (training slides from Fast Track Impact)Mark Reed
 
ACC 2024 Chronicles. Cardiology. Exam.pdf
ACC 2024 Chronicles. Cardiology. Exam.pdfACC 2024 Chronicles. Cardiology. Exam.pdf
ACC 2024 Chronicles. Cardiology. Exam.pdfSpandanaRallapalli
 
EPANDING THE CONTENT OF AN OUTLINE using notes.pptx
EPANDING THE CONTENT OF AN OUTLINE using notes.pptxEPANDING THE CONTENT OF AN OUTLINE using notes.pptx
EPANDING THE CONTENT OF AN OUTLINE using notes.pptxRaymartEstabillo3
 
Introduction to AI in Higher Education_draft.pptx
Introduction to AI in Higher Education_draft.pptxIntroduction to AI in Higher Education_draft.pptx
Introduction to AI in Higher Education_draft.pptxpboyjonauth
 
Atmosphere science 7 quarter 4 .........
Atmosphere science 7 quarter 4 .........Atmosphere science 7 quarter 4 .........
Atmosphere science 7 quarter 4 .........LeaCamillePacle
 
DATA STRUCTURE AND ALGORITHM for beginners
DATA STRUCTURE AND ALGORITHM for beginnersDATA STRUCTURE AND ALGORITHM for beginners
DATA STRUCTURE AND ALGORITHM for beginnersSabitha Banu
 
Keynote by Prof. Wurzer at Nordex about IP-design
Keynote by Prof. Wurzer at Nordex about IP-designKeynote by Prof. Wurzer at Nordex about IP-design
Keynote by Prof. Wurzer at Nordex about IP-designMIPLM
 
Framing an Appropriate Research Question 6b9b26d93da94caf993c038d9efcdedb.pdf
Framing an Appropriate Research Question 6b9b26d93da94caf993c038d9efcdedb.pdfFraming an Appropriate Research Question 6b9b26d93da94caf993c038d9efcdedb.pdf
Framing an Appropriate Research Question 6b9b26d93da94caf993c038d9efcdedb.pdfUjwalaBharambe
 
How to do quick user assign in kanban in Odoo 17 ERP
How to do quick user assign in kanban in Odoo 17 ERPHow to do quick user assign in kanban in Odoo 17 ERP
How to do quick user assign in kanban in Odoo 17 ERPCeline George
 
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
Earth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatEarth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatYousafMalik24
 
Difference Between Search & Browse Methods in Odoo 17
Difference Between Search & Browse Methods in Odoo 17Difference Between Search & Browse Methods in Odoo 17
Difference Between Search & Browse Methods in Odoo 17Celine George
 
Gas measurement O2,Co2,& ph) 04/2024.pptx
Gas measurement O2,Co2,& ph) 04/2024.pptxGas measurement O2,Co2,& ph) 04/2024.pptx
Gas measurement O2,Co2,& ph) 04/2024.pptxDr.Ibrahim Hassaan
 

Recently uploaded (20)

Types of Journalistic Writing Grade 8.pptx
Types of Journalistic Writing Grade 8.pptxTypes of Journalistic Writing Grade 8.pptx
Types of Journalistic Writing Grade 8.pptx
 
How to Configure Email Server in Odoo 17
How to Configure Email Server in Odoo 17How to Configure Email Server in Odoo 17
How to Configure Email Server in Odoo 17
 
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher EducationIntroduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Education
 
TataKelola dan KamSiber Kecerdasan Buatan v022.pdf
TataKelola dan KamSiber Kecerdasan Buatan v022.pdfTataKelola dan KamSiber Kecerdasan Buatan v022.pdf
TataKelola dan KamSiber Kecerdasan Buatan v022.pdf
 
ROOT CAUSE ANALYSIS PowerPoint Presentation
ROOT CAUSE ANALYSIS PowerPoint PresentationROOT CAUSE ANALYSIS PowerPoint Presentation
ROOT CAUSE ANALYSIS PowerPoint Presentation
 
ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...
ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...
ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...
 
Influencing policy (training slides from Fast Track Impact)
Influencing policy (training slides from Fast Track Impact)Influencing policy (training slides from Fast Track Impact)
Influencing policy (training slides from Fast Track Impact)
 
ACC 2024 Chronicles. Cardiology. Exam.pdf
ACC 2024 Chronicles. Cardiology. Exam.pdfACC 2024 Chronicles. Cardiology. Exam.pdf
ACC 2024 Chronicles. Cardiology. Exam.pdf
 
EPANDING THE CONTENT OF AN OUTLINE using notes.pptx
EPANDING THE CONTENT OF AN OUTLINE using notes.pptxEPANDING THE CONTENT OF AN OUTLINE using notes.pptx
EPANDING THE CONTENT OF AN OUTLINE using notes.pptx
 
Introduction to AI in Higher Education_draft.pptx
Introduction to AI in Higher Education_draft.pptxIntroduction to AI in Higher Education_draft.pptx
Introduction to AI in Higher Education_draft.pptx
 
Atmosphere science 7 quarter 4 .........
Atmosphere science 7 quarter 4 .........Atmosphere science 7 quarter 4 .........
Atmosphere science 7 quarter 4 .........
 
9953330565 Low Rate Call Girls In Rohini Delhi NCR
9953330565 Low Rate Call Girls In Rohini  Delhi NCR9953330565 Low Rate Call Girls In Rohini  Delhi NCR
9953330565 Low Rate Call Girls In Rohini Delhi NCR
 
DATA STRUCTURE AND ALGORITHM for beginners
DATA STRUCTURE AND ALGORITHM for beginnersDATA STRUCTURE AND ALGORITHM for beginners
DATA STRUCTURE AND ALGORITHM for beginners
 
Keynote by Prof. Wurzer at Nordex about IP-design
Keynote by Prof. Wurzer at Nordex about IP-designKeynote by Prof. Wurzer at Nordex about IP-design
Keynote by Prof. Wurzer at Nordex about IP-design
 
Framing an Appropriate Research Question 6b9b26d93da94caf993c038d9efcdedb.pdf
Framing an Appropriate Research Question 6b9b26d93da94caf993c038d9efcdedb.pdfFraming an Appropriate Research Question 6b9b26d93da94caf993c038d9efcdedb.pdf
Framing an Appropriate Research Question 6b9b26d93da94caf993c038d9efcdedb.pdf
 
How to do quick user assign in kanban in Odoo 17 ERP
How to do quick user assign in kanban in Odoo 17 ERPHow to do quick user assign in kanban in Odoo 17 ERP
How to do quick user assign in kanban in Odoo 17 ERP
 
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
call girls in Kamla Market (DELHI) 🔝 >༒9953330565🔝 genuine Escort Service 🔝✔️✔️
 
Earth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice greatEarth Day Presentation wow hello nice great
Earth Day Presentation wow hello nice great
 
Difference Between Search & Browse Methods in Odoo 17
Difference Between Search & Browse Methods in Odoo 17Difference Between Search & Browse Methods in Odoo 17
Difference Between Search & Browse Methods in Odoo 17
 
Gas measurement O2,Co2,& ph) 04/2024.pptx
Gas measurement O2,Co2,& ph) 04/2024.pptxGas measurement O2,Co2,& ph) 04/2024.pptx
Gas measurement O2,Co2,& ph) 04/2024.pptx
 

As media lesson 2 representation

  • 1. A – Level Media Studies Lesson 2 – Representation (1)
  • 2. WALT • Understand the range of different representations that could appear within the exam. • Understand the individual representations and there contexts – Gender. • Be able to understand the impact of representations from a critical perspective – Gender. • Be able to use gender theory to analyse text.
  • 3. Exam • The focus of Section A is to identify how technical conventions are impacting the representation in the extract. • This requires you to identify the identified technical elements and use these to justify the way representation has been created for the film TV drama.
  • 4. Representations • The list of potential representations that could appeal in the exam include: • Gender • Age • Ethnicity • Sexuality • Class and status • Physical ability/disability • Regional identity • Audience Theory – We will also explore related audience theories to evidence the points and representations being made – Today Gender – Male Gaze
  • 5. Starter Gender • How are women being portrayed in this image, consider if it is a positive or negative representation and why?
  • 6. Gender • How are women being portrayed in this image is it a different or similar representation? • Considering the two images consider what it could be suggesting about representations of women in film/media.
  • 7. Gender • What does this image convey about gender and stereotypes • Considering the three images consider what it could be suggesting about representations of women in film/media.
  • 8. What is gender • “SEX” refers to the biological and physiological characteristics that define men and women. • “Gender” refer to the socially constructed roles, behaviours and attributes that a given society considers appropriate for men and women. • Due to these points the representation of masculinity and femininity are determined by us and reinforced through Media products.
  • 9. Video - Gender • An introduction of Gender • https://www.youtube.com/watch?v=NMjL-w57BGo
  • 10. Gender Identity • We ‘learn’ gender identity and what is expected from us as we grow taking in the range of expectations fed to us through the Media, books, social group school etc. • The social demand to conform is so strong that individuals tend to conform so as to fit within society's expectations, by the time children start school learnt they have learnt how to be masculine or feminine. • NOTE – transgender, LGBT are beginning to challenge these preexisting gender types while still remaining excepted within society – HAS TAKEN A LONG TIME, mostly due to recent changes in societies view of this and celebrities – Caitlyn Jenner.
  • 12. TASK – Gender Labeling • Using the gender labels consider one tv shows that challenge these conventions of gender representation and one that conforms with them.
  • 13. Ideologies • Traditionally men have power and status and control society this is called patriarchy. • This has resulted in a set of stereotypes where men are seen to be powerful and superior to female attributes while women are often shown as sub servant or objects of desire / possession for the men. • This is changing, oldest son inherits is now eldest sibling NOT SON. Royal family included.
  • 14. Femininity in Film • Women were traditionally within TV and film limited in the roles they could get. These roles were often as: • Housewives • Mothers • Spinsters • Objects of Desire • Why did these stereotypes suited the patriarchy?
  • 15. Gender Stereotypes Female We all know the stereotypes— the femme fatale, the supermom, the sex kitten, the nasty corporate climber. Whatever the role, television, film and popular magazines are full of images of women and girls who are typically white, desperately thin, and made up to the hilt—even after slaying a gang of vampires or dressing down a Greek phalanx. Male The Joker is a very popular character with boys, perhaps because laughter is part of their own “mask of masculinity.” The Jock is always willing to “compromise his own long-term health; he must fight avoid being soft; and must be aggressive.” The Strong Silent Type focuses on “being in charge, acting decisively, containing emotion, and succeeding with women.” The Big Shot is defined by his professional status. The Action Hero is “strong, but not necessarily silent. He is often angry. The Buffoon commonly appears as a bungling father figure in TV ads and sitcoms
  • 16. Objectification • The previous stereotypes leads into objectification the way women are often portrayed on screen. • Women are made to look / dress alluring in film ad tv to appeal to male audience. • Defining women as sex objects – something males are viewing for their pleasure. • Definition of voyeurism – erotic pleasure gained from looking at a sexual object.
  • 17. Male Gaze – Laura Mulvey • Mulvey wrote this theory in 1975. • She states that women are objects to be observed by the audience and that the camera is the male perspective viewing them, often why the camera will linger on female curves etc. • She argued that women took the passive part of film while the male were the active part of the film. • It denies women an identity other than as an object. • Scopophilia - It is an act of voyeurism where the female is viewed as of visual pleasure both for characters and actors. • In cinema the women are viewed from the perspective of a heterosexual male and that women are viewed unequally and sexualised for the viewers pleasure. The masculinisation of the viewer
  • 18. Gender - Example • Misfits – Episode 1 – end scene. • Question • How is gender represented within this sequence? • The question is always open to encourage debate! Prepare a plan of how you would answer this question. Keep this Plan the essay is soon.
  • 19. Additional Reading • An interesting study on male to female screen time – the invisible women theory - https://seejane.org/research-informs- empowers/data/ • Also look at Media Representation stereotypes http://mediasmarts.ca/digital-media-literacy/media- issues/gender-representation
  • 20. Sexuality • Sexual orientation is a pattern of emotional, romantic, and/or sexual attractions to men, women, both genders, neither gender, or another gender
  • 21. Stereotypes Heterosexual male = Tough, protector and leaders. They are usually higher in society as Strauss' idea of dominant figures state the men who are around their 40's who have high paying jobs dominate in the general public. Heterosexual woman= Weak, girly, feminine, damsel-like and emotional. Strauss' idea of binary opposites is evident as they are typically seen as subordinate figures.
  • 22. Stereotypes about Homosexuals It’s just a phase All gay men will die of AIDS All gay men are feminine All gay women are butch Gay men can’t marry or have children
  • 23. Stereotypes about Bisexuals People deny that bisexuality is real They are confused, undecided, dabblers, insecure, experimenting or “just going through a phase”. People are either ‘gay, straight or lying’ They are promiscuous They are greedy
  • 24. Stereotypes about Heterosexuals • They are always monogamous • It is the ‘norm’ • ‘There is nothing at all wrong with heterosexuality’ • Male partners are the abusers • Straight couples always have children
  • 25. Stereotypes Homosexual male= Camp, girly, promiscuous, feminine looking clothes and loud. Homosexual female= Butch, feminist, short hair and hate men.
  • 26. Examples of how homosexual males and females are portrayed in TV Drama: Gay Men: Kurt Hummel Kurt Hummel in Glee is conforms to the Stereotype of a homo-sexual man in Glee. This is due to his costume consisting of over-the-top, glittery outfits, he has quite a feminine face and cares a lot about the way his hair is styled and the products he uses in general. He also is very outgoing as he is an avid member in the school's Glee club and is not afraid to express his sexuality and is very naive when it comes to typical male likes such as sport. Kurt conforms to the stereotype to add drama to the show and create situations that can be humorous (e.g. his ignorance of American football) to make his character more comedic as a person. However his sexuality isn't a gimmick as he is a regular lead character and his very manly father is supportive of his sexuality thus he isn't just categorised by his sexuality. http://www.youtube.com/watch?v=J8EDvoAvhkI
  • 27. Examples of how homosexual males and females are portrayed in TV Drama: Gay Men: Thomas Barrow Thomas Barrow in Downton Abbey does not conform to the stereotype of a typical gay man. This is because due to his job of being high up in the housekeeping ranks; he wears a formal costume every day and speaks with no exaggerated tone and makes no reference to his sexuality of tries to show off as a person. He does not conform as Downton Abbey is a period time and in the era it was set, being homosexual was illegal. Thus Thomas defies the stereotype as he is represented to be ashamed of his sexuality as he has to hide it and furthermore this shows how the stereotype/s have developed with the more welcoming view in society. http://www.youtube.com/watch?v=hhwCH4spKjg
  • 28. Examples of how homosexual males and females are portrayed in TV Drama: Lesbians: Shane Mccutcheon Shane Mccutcheon in the US drama The L Word conforms to the stereotype of a homosexual woman. This is seen in one clip as she has quite a deep voice; her costume consists of quite baggy male clothes (including a bowler hat) and is seen to be uninterested with typically girly activities such as shopping and taking great care in materialistic appearance. This shows that she conforms to the stereotype of being quite butch and manly yet because she's in a show which is centred on a group of lesbian/bi people, her characteristics are most likely present to show that there is variation in sexuality and some people can conform to stereotypes. http://www.youtube.com/watch?v=eug1s01 2Rlw
  • 29. Examples of how homosexual males and females are portrayed in TV Drama: Lesbians: Sophie Webster Sophie Webster in Coronation Street goes against the typical stereotype of homosexual women. This is because she appears to be very feminine looking with long brown hair, she wears a fair amount of makeup and wears costumes that consist of fashionable clothes of the latest trends. She is considered to fit in as she has both male and female friends and has a job at the local corner shop and gets on with everyone in the street without controversy. Moreover she is a Christian meaning she defies the stereotype that all lesbians are against religion as she believes in faith herself. Overall Sophie Webster represents what would typically be a 'normal' heterosexual girl with the only difference being her sexuality. http://www.youtube.com/watch?v=jI9G-gKpxQ4
  • 30. Sexuality • Prepare a short presentation identifying a show which challenges the traditional values sexuality or gender. • Half of you will present sexuality and the other half gender – Friday. • Include a video extract of your show – Youtube to high light the points you are making – No more than four slides. It could compare the represesentations of differing characters. Are they positive or negative.