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Representation, Star
Appeal, Target
Audience
Media Studies
Starter
• Here are two different images of the same star.
• How is she being represented within these images, what are
the differences?
Todays Objectives
• WALT
• What are the different methods of representation and why are
they used.
• The positive and negatives implications of representation.
• Why star appeal is very important to movies
• WILF
• Apply a range of different representation to the images we are
going to view, such as gender, age ethnicity.
• Identify using examples of how representation can be used and
depending on the audience how this could be positive and
negative.
• Using a range of stars why they are important to the success of
film, considering the gross of the film at the box office.
Representation
• This will focus on any of the points from the list below:
• AGE
• GENDER
• RACE
• FINANCIAL STATUS
• JOB
• CULTURE / NATIONALITY
• Representation is used because you can not explore
everything about a within a film so certain areas are expanded
and focused on when exploring character to make them
obvious to the audience.
Representation
What can you tell about these character from their costumes?
Who would we expect the jobs of these characters to be?
Age
• Age can be represented in a variety of ways both in a positive
and negative way consider the setting and message of the film
and why age is shown in that manner.
• Focusing on youth how and why are children shown in
different ways in these clips.
• Questions
• Are these positive or negative representations of youth?
• Why are thy different consider the genre of the film and the
reality it is creating?
• Films: Kidulthood and Son of Rambo
Age
• Old age can be viewed in different ways as well:
• From the list of words select the right words and explain why
they explain the character in the film clips
Caring, power, knowledge, respect, strength, crime
Grandfather, loving, money, violence, frailty
• Films
• Godfather
• Jurassic Park
Screening
• You are going to see two extracts that are focused on the
representation of women.
• How are the women being represented in the film are they?
• Strong female characters
• Damsels in distress
• Femme Fatale
• Last Girl
• How do you know consider the use of costume make –up etc
• Films are: Aliens and Halloween
Ethnicity
• This scene from Friday.
• It is funny and a representation of youth.
• Could the scene also be a negative representation of ethnicity
as well as age. Consider the actors and their activities in the
scene.
• Different audiences may perceive the scene differently:
• Who is this scene aimed at?
• Does this then make the representation negative?
Key points
• These are the key questions when considering representation:
• Who is being represented and who is the target audience?
• What are they doing?
• Why are they in the film? Whats there purpose?
• Where are they? Do they belong there or not?
• Audience and who the film is intended for will play a major
impact on the film.
Star
• What is a STAR – in terms of an actor?
• Name three famous male Stars
• Name three famous female stars
• Not the one in the photograph
Star Appeal
• Stars will often have a certain image of who they are:
• Will Smith plays strong, independent, quick witted likeable characters in
all of his films, lots of charisma.
• Stars are important because they have fans, fans who lie one
film will often go to see another film with them in.
• When producers make a film the stars are bankable assets, the
producer will assume having them in will make the film
successful.
• Will Smith is the tenth most bankable star in the world his
films collectively have grossed $2.5 billion dollars
Task
• Below are three actor/actress names think about the roles
they have played can you name three films where the role is
very similar to each other.
• Sandra Bullock
• The Rock
• Tom Cruise

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Representation and Star Appeal

  • 2. Starter • Here are two different images of the same star. • How is she being represented within these images, what are the differences?
  • 3. Todays Objectives • WALT • What are the different methods of representation and why are they used. • The positive and negatives implications of representation. • Why star appeal is very important to movies • WILF • Apply a range of different representation to the images we are going to view, such as gender, age ethnicity. • Identify using examples of how representation can be used and depending on the audience how this could be positive and negative. • Using a range of stars why they are important to the success of film, considering the gross of the film at the box office.
  • 4. Representation • This will focus on any of the points from the list below: • AGE • GENDER • RACE • FINANCIAL STATUS • JOB • CULTURE / NATIONALITY • Representation is used because you can not explore everything about a within a film so certain areas are expanded and focused on when exploring character to make them obvious to the audience.
  • 5. Representation What can you tell about these character from their costumes? Who would we expect the jobs of these characters to be?
  • 6. Age • Age can be represented in a variety of ways both in a positive and negative way consider the setting and message of the film and why age is shown in that manner. • Focusing on youth how and why are children shown in different ways in these clips. • Questions • Are these positive or negative representations of youth? • Why are thy different consider the genre of the film and the reality it is creating? • Films: Kidulthood and Son of Rambo
  • 7. Age • Old age can be viewed in different ways as well: • From the list of words select the right words and explain why they explain the character in the film clips Caring, power, knowledge, respect, strength, crime Grandfather, loving, money, violence, frailty • Films • Godfather • Jurassic Park
  • 8. Screening • You are going to see two extracts that are focused on the representation of women. • How are the women being represented in the film are they? • Strong female characters • Damsels in distress • Femme Fatale • Last Girl • How do you know consider the use of costume make –up etc • Films are: Aliens and Halloween
  • 9. Ethnicity • This scene from Friday. • It is funny and a representation of youth. • Could the scene also be a negative representation of ethnicity as well as age. Consider the actors and their activities in the scene. • Different audiences may perceive the scene differently: • Who is this scene aimed at? • Does this then make the representation negative?
  • 10. Key points • These are the key questions when considering representation: • Who is being represented and who is the target audience? • What are they doing? • Why are they in the film? Whats there purpose? • Where are they? Do they belong there or not? • Audience and who the film is intended for will play a major impact on the film.
  • 11. Star • What is a STAR – in terms of an actor? • Name three famous male Stars • Name three famous female stars • Not the one in the photograph
  • 12. Star Appeal • Stars will often have a certain image of who they are: • Will Smith plays strong, independent, quick witted likeable characters in all of his films, lots of charisma. • Stars are important because they have fans, fans who lie one film will often go to see another film with them in. • When producers make a film the stars are bankable assets, the producer will assume having them in will make the film successful. • Will Smith is the tenth most bankable star in the world his films collectively have grossed $2.5 billion dollars
  • 13. Task • Below are three actor/actress names think about the roles they have played can you name three films where the role is very similar to each other. • Sandra Bullock • The Rock • Tom Cruise