Examples illustrating the usage of open data and user generating content building up the real-time web - an important trend we see these days.

1. Trend presentation
From Web 2.0 to Web2?
Telenor Fusion Advisory Board
March 18 - 2010
Hilde Lovett, Senior Researcher
Apps & Content – Services
Telenor Group Business Development & Research
Thanks to my college Beathe Due
for comments and inspiration.

2. From Web 2.0 to Web2?
• Web 2.0
• Harnessing collective information
• Re-use of information through cloud computing/open platforms/APIs
• Virtuous feedback loop: applications become better the more they are used
• Web2
• More devices accessing and producing information + more open data
sensors, mobiles, ebooks, games, …
structured, tagged, face/voice recognition, …
• Closer to real-time
• Closer to real world
 More usage - applications become even better
“As a result, the Web opportunity is no longer growing arithmetically;
it’s growing exponentially”
Inspiration: O´Reilly & Battelle: “Web Squared: Web 2.0 Five Years On”
2 3/26/10
Tim Berners-Lee: “The year open data went world wide”
The Economist: “A special report on managing information”

3. IntentIndex
Source: Min 500 American adults (over 18 years), updated on a quarterly basis.
3 3/26/10 295 proposed reasons/intents to go online.

4. Gary´s Social Media Count
Source: http://www.personalizemedia.com/
4 3/26/10

5. The data behind “Gary´s Social Media Count”;
Non-real-time information gathering
5 3/26/10

6. TweetDeck
Combines Twitter, MySpace & Facebook real-time updates
Preferred search engine for many
6 3/26/10

7. Aftenposten replied on complaint within 8 minutes
and apologized
7 3/26/10

8. Tracked.com: where business information, communications
and connections come together to enhance business life
8 3/26/10

9. Tracked.com: where business information, communications
and connections come together to enhance business life
9 3/26/10 Source:http:http://www.tracked.com/company/salesforcehttp://www.ustream.tv/recorded/2601607

10. Salesforce Chatter: Tailor real-time information
gathering & sharing with colleagues
10 3/26/10

11. UK and US start to open up government data
“On his first full day in office, Barack Obama issued a
presidential memorandum ordering the heads of federal agencies
to make available as much information as possible, urging them
to act “with a clear presumption: in the face of doubt, openness
prevails””.
Source: The Economist: A special report on managing information. The open society.
11 3/26/10 Governments are letting in the light

12. Data.gov.uk+ TimesLabs: It took two days after Directory released
data before Times made a map over accidents-involving-bicycles
Source: http://innovate.direct.gov.uk/2009/03/10/pedalling-some-raw-data/ &
12 3/26/10 http://labs.timesonline.co.uk/

13. Zanesville Ohio: lawyer put together different types of
data and found correlation between which houses were
occupied by white people and which houses had water
13 3/26/10

14. Web, email, Twitter & sms are being used to report news of
disasters, and to coordinate emergency response.
14 3/26/10

15. Skisporet.no use information from GPS, MMS,
Twitter, Statens Kartverk, Yr ….
15 3/26/10

16. Darkslide: shows all public Flickr pictures at a given location
16 3/26/10

17. Wikitude: sweep the phone around
and scan the area for nearby interesting things
17 3/26/10

18. PleaseRobMe.com:
Intention to raise some awareness and have people think about how
they use real-time, location based services like Twitter, Foursquare, etc
18 3/26/10

19. Penguin shows how the future book can look like
Source: http://www.youtube.com/watch?v=0QCAPv-IKuU
20 3/26/10

20. Summing up
• Real-time production, access and sharing information will flavor
relationships between people, organisations and things; citizens,
consumers, customers, suppliers, partners, employees, governments
• Virtuous feed-back loop continue: the more participation the better
applications
• Challenge: being an conscious, active participant with credibility
• How can we continue to fuel this development?
22 3/26/10

21. Thank you for your attention
Hilde Lovett
Telenor Group Business Development & Research
Services, Content & Applications
23 3/26/10