iShop is a tool that allows Instagram users to monetize their accounts by linking products in their photos to an online shop, making purchases possible directly from Instagram. It provides analytics to measure audience engagement and revenue generated for brands. The user journey involves clicking a link in the Instagram bio to an iShop gallery of photos, selecting a photo to learn more about or purchase a featured product. Products are tagged to photos in the back office tool, which also provides analytics on return on investment and digital impact. The tool aims to bridge the gap between Instagram marketing and e-commerce sales.

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iShop
Measure the audience and conversions you generate through
your Instagram account

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How to encourage brands to trust you?
What if you could know how many people buy the products
that you promote with your Instagram account?
Through iShop, valuate and estimate the revenue you generate for brands

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Benefits
Powerfull
Get the most out of one of
the best social Social Apps
Monetize Instagram
Save time and generate
profit
Engage your customers
The best solution for your
customers to purchase directly
from Instagram
Measure your ROI
Measure your return on
investment
iShop is a clickable gallery that bridges the gap between your Instagram account and e-commerce pages
relating to products on your photos

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User journey
It takes 3 clicks for a user to purchase from your Instagram account

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User journey
Anna likes products on this picture
She clicks the link in the biography of the Instagram
account to access the iShop
Instagram
shop.headoo.com/fancy

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Fevad
User journey
iShop
In iShop, she selects the photo that she likes
She buys or discover more information by clicking on
products that appear in the photo

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User journey
On the e-shop
She buys directly from the product page of brand website
Product page

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On your side
Operation and setting in backoffice

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Back office
All publications of your account are automatically displayed in back office
You choose the content you want to appear in the gallery of your shop
and associate a reference product for each photo (tag)

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Back office
Measure your ROI and your digital impact through Headoo dashboard :

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Mentions légales :
Cette présentation établie par HEADOO a été rédigée à titre strictement confidentiel et dans le seul but de permettre aux clients de Headoo d’évaluer l’intérêt de la solution proposée.
Le client limitera la diffusion de la présentation aux seuls salariés ayant à la connaitre pour les besoins de l’évaluation, et s’interdit de divulguer directement ou indirectement à un tiers, tout ou une partie de la présentation et des
informations qu’elle contient sans l’accord préalable de HEADOO.
HEADOO se réserve l’intégralité des droits d’usage, de reproduction, de représentation et d’adaptation relatifs à cette présentation.
Copyright © Headoo 2016 - all rights reserved
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