2. Description of the publishing
industry
• Publishing is the process of production and dissemination of
literature, music, or information, the activity of making
information available to the general public. In some cases,
authors may be their own publishers.
• Meaning originators and developers of content also provide
media to deliver and display the content for the same. Also, the
word publisher can refer to the individual who leads a publishing
company or imprint or to a person who owns a magazine.
3. Size, shape and structure of the
magazine publishing industry in the
UK.
• Industry structure has a strong influence in defining the rules of
the industry its economic and technological structure that shape
the arena in which by potential entrants no matter what their
size and attained economies of scale in the magazine printing
industry.
4. Examples of some companies in this
publishing industry
• In some cases, authors maybe make their own publishers,
meaning: originators and Publishing is now a major industry
with the largest companies Reed Elsevier (e.g. Heat, Vogue,
Men’s Health)
5. Ownership of these companies in the
publishing
•In the publishing industry the companies is responsible for
ensuring the composers receive payment when their compositions
are used commercially. Through an agreement called a publishing
contract, a songwriter or composer assigns the copyright of their
composition to a publishing company. In return, the company
licenses compositions, helps monitor where compositions are used,
collects royalties and distributes them to the composers. They also
secure commissions for music and promote existing compositions
to recording artists, film and television.
6. What other companies/media
interests do these companies own
• Successful media companies usually buy out other companies to
make them more companies high. These big businesses that also
have control over internet usage or the media market choose to
suppress stories that do not serve their interests, the public. The
company currently own more than 60 radio stations across New
South.
7. Magazines often have a presence on
many different platforms What are the
advantages
The advantages of the publishing magazine are:
• Increase magazine distribution on a global scale
• Deliver content across multiple platforms and devices
• Lower production and on-going publishing costs
• Open new sustainable revenue channels through advertising and
ecommerce
• Instantly direct potential customers and traffic to your content
