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Genre: Thriller




This slide show will briefly project and prove the data that I have
collected from my target audience survey. There were many methods
available in which I could use my survey but I chose to create mine on
the school VLE; this is because it was easy to use monitor and create.
1. All of the respondents are teenagers; this is due to me putting the questionnaire on
   the school website and therefore is something I should have thought about before
   conducting the questionnaire.
2. Almost equal amount of boys and girls filled in the questionnaire, this is good
   because it means I can get a good sample (average representation) of the
   population.
3. 70% of respondents answered that they watch films with their family and friends,
   therefore I shall think about making my short film appropriate for both these
   audiences.
4. the only 2 valid answers are: Shutter Island And The Book Of Eli, therefore I shall
   consider making the storyline of the short film based around a mystery as this is a
   concept both films include.
5. 60% of respondents answered they preferred the decade of 2000’s Thriller films, this
   is the newest full decade and therefore I think 2010’s wasn’t picked due to lack of
   films released because only 1 year has passed in this decade so far. Overall due to a
   newer decade being picked I think this shows that the respondents enjoy techniques
   such as special effects, HD graphics and other newer breakthroughs in the film
   industry.
6. Respondents answers ranged almost equally between 3 answers therefore I shall
    think about including aspects of action, supernatural happenings and some
    psychological techniques in the story line.
7. 80% of respondents said they prefer a male lead role and this is something I will
    consider.
8. Most of the respondents said they didn’t mind if a story line was told from multi or
    single perspectives therefore I shall have to decide for myself which one to choose.
9. Most of the respondents prefer tension to build up rather than to be shocked and
    this is something I shall consider when making my short film.
10. Choices were evenly spread and therefore I shall think about captivating my
    audience in all area of my movie.

Overall I have used the results to make decisions such as:
• I will now use a male lead.
• Include action, an intelligent plot and maybe supernatural aspects in the film.
• Use tension instead of an sudden shock.
• Consider audiences such as family and friends when making the film.

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Target audience research

  • 1.
  • 2. Genre: Thriller This slide show will briefly project and prove the data that I have collected from my target audience survey. There were many methods available in which I could use my survey but I chose to create mine on the school VLE; this is because it was easy to use monitor and create.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. 1. All of the respondents are teenagers; this is due to me putting the questionnaire on the school website and therefore is something I should have thought about before conducting the questionnaire. 2. Almost equal amount of boys and girls filled in the questionnaire, this is good because it means I can get a good sample (average representation) of the population. 3. 70% of respondents answered that they watch films with their family and friends, therefore I shall think about making my short film appropriate for both these audiences. 4. the only 2 valid answers are: Shutter Island And The Book Of Eli, therefore I shall consider making the storyline of the short film based around a mystery as this is a concept both films include. 5. 60% of respondents answered they preferred the decade of 2000’s Thriller films, this is the newest full decade and therefore I think 2010’s wasn’t picked due to lack of films released because only 1 year has passed in this decade so far. Overall due to a newer decade being picked I think this shows that the respondents enjoy techniques such as special effects, HD graphics and other newer breakthroughs in the film industry.
  • 8. 6. Respondents answers ranged almost equally between 3 answers therefore I shall think about including aspects of action, supernatural happenings and some psychological techniques in the story line. 7. 80% of respondents said they prefer a male lead role and this is something I will consider. 8. Most of the respondents said they didn’t mind if a story line was told from multi or single perspectives therefore I shall have to decide for myself which one to choose. 9. Most of the respondents prefer tension to build up rather than to be shocked and this is something I shall consider when making my short film. 10. Choices were evenly spread and therefore I shall think about captivating my audience in all area of my movie. Overall I have used the results to make decisions such as: • I will now use a male lead. • Include action, an intelligent plot and maybe supernatural aspects in the film. • Use tension instead of an sudden shock. • Consider audiences such as family and friends when making the film.