This document outlines chapters from a book on data visualization and storytelling. Chapter 1 discusses the differences between data, information, knowledge, and wisdom. It presents exercises that illustrate how wisdom requires synthesizing and applying knowledge within a specific context. Later chapters address summarizing information visually, using visuals in decision making, and evaluating visuals ethically. The document provides examples, solutions, and reflections on exercises designed to help learn the concepts.

1.  BOOK SLIDES

2. 1. Know the principles of visualization and storytelling Ch 1,2
2. Summarize information visually (Ch. 3)
3. Apply visual tools to decision making (Ch. 4)
4. Synthesize persuasive visuals (Ch. 5)
5. Evaluate a visual from an ethical point of view (Ch. 1)
📖 Learning Outcomes
2

3. – The foundations of data, information and storytelling –
1. What is data?
2. Data vs. Wisdom
3. How is Wisdom made?
4. Information vs. Meaning
5. Narratives & Stories
6. Elements of Effective Visualization
📖 CHAPTER 1 Introduction
3J Berengueres - Introduction to Data Visualization & Storytelling

4. data
knowledge
information wisdom
1. What is data?
J Berengueres - Introduction to Data Visualization & Storytelling 4

5. data
knowledge
information wisdom
Exercise - Order this
5

6. data > information > knowledge > wisdom
Solution
6

7. data > information > knowledge > wisdom
_____ ________
_____ ________
J Berengueres - Introduction to Data Visualization & Storytelling 7
Exercise - List Discriminant Attributes

8. data > information > knowledge > wisdom
Many Valuable
Abundant Scarce
J Berengueres - Introduction to Data Visualization & Storytelling 8
Solution

9. data > information > knowledge > wisdom
Many Valuable
Abundant Scarce
J Berengueres - Introduction to Data Visualization & Storytelling 9
2. Data vs. Wisdom

10. data > information > knowledge > wisdom
Many Valuable
Abundant Scarce
J Berengueres - Introduction to Data Visualization & Storytelling 10
2. Data vs. Wisdom


11. data > information > knowledge > wisdom
Many Valuable
Abundant Scarce
J Berengueres - Introduction to Data Visualization & Storytelling 11
2. Data vs. Wisdom

Arrow
of
Value

12. Many Valuable
Abundant Scarce
J Berengueres - Introduction to Data Visualization & Storytelling 12

How to ?

13. data > information > knowledge > wisdom
Many Valuable
Abundant Scarce
J Berengueres - Introduction to Data Visualization & Storytelling 13
Exercise – Visualize it better (time 1 min.)

How to ?

14. J Berengueres - Introduction to Data Visualization & Storytelling 14
Solution

15. J Berengueres - Introduction to Data Visualization & Storytelling 15
Excercise – Why is it better?

16. 16
Solution – Why is it better? (4 points)
use personas for empathy
Gravitymetaphor=Value
Arrow of time = Show the direction of progress

17. J Berengueres - Introduction to Data Visualization & Storytelling 17
3. So, How to “produce” wisdom?
data > information > knowledge > wisdom
How?

18. J Berengueres - Introduction to Data Visualization & Storytelling 18
Exercise - Match the words to the pictures
data
information
knowledge
wisdom

19. J Berengueres - Introduction to Data Visualization & Storytelling 19
Solution
Wisdom
?
data
information
knowledge
wisdom

20. J Berengueres - Introduction to Data Visualization & Storytelling 20
Reflection Wisdom not just a summary, it is something
more. Context? how to? Syntheis of new knowledge?

21. J Berengueres - Introduction to Data Visualization & Storytelling 21
Exercise – Summarize the last 18 slides in 15 words
___________________________________
___________________________________
___________________________________
___________________________________
___________________________________
___________________________________
___________________________________

22. J Berengueres - Introduction to Data Visualization & Storytelling 22
Exercise – Now draw it!

23. J Berengueres - Introduction to Data Visualization & Storytelling 23
SHARE SOLUTIONS

24. J Berengueres - Introduction to Data Visualization & Storytelling 24
4. Info vs. Meaning

25. 25
5. Narratives

26. 26
Exercise
Identify:
Narrative
Story
Data
Call to action

27. 27
Solution

28. 28
Exercise
Summarize the relation between story,
narrative and data in a visual titled Elements
of Effective Visualization that uses an
Airbus360 as a story. Time 3 minutes.

29. 29
Solution 1/2
Add:
Narrative
Story
Data

30. 30
Solution 2/2