2. You have been commissioned by the
Northern Echo to produce a new
magazine or newspaper product. Your
product could be in any style or genre but
it must be self financed through sales or
advertising. You must also produce your
magazine for a specified audience segment
within the 16 to 18 age group.
3. - I have created a performing arts magazine-
personal interest
- I intend for it to be different to others on
the market
- My magazine type will not just focus on
one of the arts like many other arts
magazine on the market.
- I will attempt to make it very varied and
across a round of different expressive arts
in the industry.
4. To make sure that I meet the brief I have done
the following:
- Make sure that my magazine is targeted at
C1/C2/D
- Made it so it fits budget strategy
- Made sure its high quality
- A gap in the market
- Aged for 16-18
5. Females and males
but preferably
females
16-18 years old
C1 / C2 / D
North East
Hipster / Creatives
6. The secondary audience for my magazine
includes:
• Northern Echo Readers- champions people
from there
• Parents- want to know children are being
educated
• Siblings to the primary audience
7. • Use tattoo lexis in my articles
• Use pictures that include: Nudity,
drugs, alcohol and other offensive
content.
• My articles cannot be condone any of
the above either.
Make sure it is educational
Make sure I use images appropriate to
content
Make sure colours aren't gender
specific
Make sure its not too informal so
secondary audience will read it too
The Press Complaints Committee
This is a public and legal enquiry and it looks into cultures, practices and ethics of the press
it is now to become the IPSO which is the independent press standard organization.
-16 codes of conduct which you could break
8. I will make sure that I do not trespass on any land and that I will
get permission before stepping foot onto any property that is
not mine. I will also make sure that I leave as soon as they ask.
I will make sure that if I use teenagers/children as part of my
magazine I can not make them work more than 12 hours a
week so I will have to be quick taking photos and getting
information for my article.
I will make sure that I have fully researched all information so
all of it is true. I will also write it informally so some of the
information does not look like it has been copied.
I will make sure that I do not copyright someone else’s work as
this would be an offence. If I did copy someone’s work that this
can be classed as serious issue, so I would have to find out facts
from people verbally as well as in written form off the internet.
I will make sure that the photographs are all mine and that I
have no copied any ideas from other people. I will also make
sure that they are appropriate as I am using models which are
under the age of 18.
9.
10. Young model
Bright colours
Easy to read
fonts
Rhetorical
question sell
lines
Youth
orientated
sell lines
“#teamballet”
Window to
future self
imagery
Layout quite
plain/basic
How this is
going to
affect my
product:
• Use of
Bright
vibrant
colours
• Models
respective
to the TA
• Active
layout
• Sell Line
ideas
13. Arts magazine usually focus on 1 particular thing
Focuses on each element of performing
arts
Not specialised so my TA will understand it
Influences them to do something new
Gives health tips
Based on people from the North East
(Northern Echo champion stories from
people living in the NE)
14. - Make sure I have a busy layout
- Lots of images on DPS
- Usually have plain backgrounds
- Coloured writing
- Articles quite formal
- Content spaced out
Performing arts magazines usually
plain- influenced by Company- busy
layouts
15. ‘’Idea is different as it contains
dance, drama and music’’
‘’Contains health tips which helps
the audience’’
‘’Talks about the history of dance-
relatable to older TA’’
After conducting my Genre research I produced
two mocks, both with the same design but with
different interview techniques: One article was an
integrated interview and the other was a question
and answer interview article.
I then briefed my mock ups to 6 people and got
feedback on the following mock ups…
16.
17.
18. Mock up 1- Q&A interview article
- Questions and answers easier to read- scan
through it
- Highlighted words makes it interesting
- Easy to learn from
- Informal- relates to TA
- Too squished together
- Boxes are slightly different colours
- Fonts are too big
- Colours could be brighter (purple)
19. - Pictures are laid out nicely- shows individual skill
- Images individually show talents
- Colour scheme good as its neutral for male/females
- Detailed article
- Cant see some of the words because
of the background
- Background needs to be paler
- Too much writing
- Too formal
Mock up 2- Integrated interview article
20. A group of musicians, singers, dancers and actors who perform together.
Relates heavily to genre/theme
Easy to remember
Not too long or short
Drama term
Unique
21.
22. Front cover colours and interview article
Colours suggest royalty and innocence.
Black represents the stage with other bright
colours reflecting stage lights
Pastel colours used to
brighten up product
also catches other TA’s
23. Everyone can relate
Influences people who never
thought they would get into it
Imagery to get an insight to what its
like
Get some knowledge/facts
25. Images
Window to future self
Active – models in action so
you know what performing
arts is actually like
Different levels- shows
individuality
Layout
Clear
Busy – keeps teenagers
focused
Exciting
Fonts
Handwritten fonts- still in
education
Serif fonts used
Bold
Colours
Black – neutral colours
White
Pastel purple – royalty
26. Images
One image faint in background
Professional
Layout
Clear
Lots of space
Fonts
Bold – big and small
Serif
Clear
Colours
Black
White
Pastel blue, purple, yellow
27. Images
Window to future self
Active – 3 models in action
Bright
Layout
Break out boxes
3 columns
Clear
Fonts
Serif
Bold
Clear
Colours
Grey
White
Pastel purple
An interview to get into
the life of them,
influence audience
28. Images
Relate to history -
costumes
Window to past
Bright
Layout
Breakout boxes
Boxes separate
Clear- separates different
dances
Fonts
Serif
Bold
Clear
Colours
Black
White
Pastel Blue
History into the
costumes, learning about
different styles of dance
29. Images
Clear- on stage
Window to future self
Bright – images of fruit
Layout
Break out boxes
Clear- yellow/orange
4 separate sections
Fonts
Bold
Clear
Serif
Colours
Black
White
Pastel yellow/orange
About stage fright,
health tips/issues
30. 16 pages
Price £2.50
A4 Paper size
Distribute 2,500 copies
1/3 of adverts
115mg paper quality
DISTRIBUTOR
Seymour
- One of the largest
distributors
- Exports to over 90
countries
- Gets lots of publicity
