1. Question 3
What kind of media institution might
distribute your media product and
why?
Hannah Crowther

2. Production Process
The production of my magazine went through five main steps to able to achieve an overall
product from the process these five steps where:
1. Think of new ideas for my magazine including, genre, look of the magazine and who
the audience of the magazine will be.
2. I then began to research into current magazines to see how they appeal to their
audiences and what their designs and layouts are like on their magazines.
3. After conducting research I was able to produce flat plans of what I wanted my
magazine to look like when I create it.
4. I then constructed my magazine to a professional scale.
5. My magazine will then be distributed to an audience which in my magazine will be
quite a large target audience.

3. Publishing
For the publishing of my magazine I will probably use a company such as Bauer
Media to publish my magazine as they already distribute music magazines such
as MOJO and Q as well as other magazines including Closer and More!. I would
probably use this company as they are already distributing magazines aimed at
a wide mainstream audience meaning that if they where to publish my music
magazine then it would be hitting the target audience of the magazine. As
Bauer publishes many large mainstream magazines then tend to use mainstream
supermarkets and newsagents to distribute their products including Tesco and
WH Smith this would be great for my magazine as once again it would be
getting distributed to the target audience.

4. Who would distribute my product
Regarding who would distribute my magazine it would probably be Bauer
media because not only do they already distribute to a large mainstream
audience and already have many different music magazines they know their
target audience well and offer what they want. Also Bauer media do not
currently distribute any pop music magazines meaning that they would be
distributing a different product to their others this would be a good thing for my
magazine as it wouldn't be competing against strong branded magazines that
they already have. This would also be a good thing for them as they may gain
even more customers buying products that they are distributing. It is different to
other magazines as they do not currently distribute any pop music magazines
this would be an advantage towards my magazine. Also by using a company
such as Bauer media to distribute my magazine it would help get customers who
are already loyal to magazines that company distributes and may be open to
new magazines that they distribute.

5. Advertising My Product
As my magazine is being targeted at a mainstream audience regarding the
advertisement of my product I would use mainstream methods to reach my
target audience. One of the main ways I would use to distribute my product
would be through the internet and social networking sites such as Facebook and
Twitter this would then help to gain an audience for my magazine which will
most like be a mainstream audience through these methods. Not only will these
help to gain an audience but once this audience has been gained it would also
allow it to be advertised between their friends once again targeting the
audience for my magazine. However other ways in which my product could be
advertised is through music channels on the TV to show them that a new music
magazine is available.

6. Distributing My Product
There are various methods in which I would be able to use to distribute my
product to the audience that I would be trying to target.
As my magazine is going to be distributed to a mainstream audience I will use
many different mainstream methods to get the products to my target audience.
One of the main places to distribute my magazine will be supermarkets such as
Tesco, Asda and Morrisons this will help attract a mainstream audience to buy
the magazine if it is available here. My product would also be distributed
throughout local newsagents as well as stores such as WH Smiths. Another way in
which I would distribute my products would be through a subscription service
where readers who subscribe to the magazine and buy every issue are able to
sign up and have the magazine posted to their homes.