Bmw Hire & Fire

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Bmw Hire & Fire

  1. 1. BMW’s Hire And Fire Policy<br />Bhanwar Singh<br />MBA 4TH Sem<br />Krupanidhi Business School<br />
  2. 2. Introduction<br />Type : Aktiengesellschaft (FWB: BMW)<br /> Industry : Automotive industry<br />Founded :1916 <br />Founder(s) : Franz Josef Popp<br /> Headquarters :Munich, Germany <br />Key people :Norbert Reithofer(CEOand Chairman of Board of Management) Joachim Milberg(Chairman of Supervisory Board) <br />Products : Automobiles, motorcycles, bicycles<br /> Revenue : €53.20 billion (2008)<br /> Operating income : €921 million (2008)<br /> Profit : €324 million (2008)<br /> Employees :100,040 (2008)<br />Subsidiaries : Rolls-Royce Motor Cars <br />Website : bmw.com<br />2<br />
  3. 3. BayerischeMotorenWerkeBMW<br />1913 Karl Rapp established Rapp MotorenWerke in Munich as bicycle factory<br />1916 transform to aircraft-engine factory<br />Austro-Daimler’s (V12)superviser gave Maxx who designed bmw111a1917 name changed to BMW<br />3<br />
  4. 4. Models of BMW<br />BMW 7-Series 740Li (Petrol) Sedan Car Rs. 85,80,084 <br /> BMW 3-Series 320i (Petrol) Sedan Car Rs. 28,76,814 <br />BMW 3-Series 320d (Diesel) Sedan Car Rs. 31,65,545 <br />BMW 5-Series 523i (Petrol) Sedan Car Rs. 39,78,270<br />BMW 6-Series V8 (Petrol) Coupe Car Rs. 86,13,220 <br />BMW 7-Series 730Ld (Diesel) Sedan Car Rs. 79,38,459 <br />BMW 5-Series 530i (Petrol) Sedan Car Rs. 48,33,771 <br />Bmw X-5 (Diesel) SUV Car Rs. 71,04,020 <br />4<br />
  5. 5. Competitors<br />5<br />
  6. 6. Sales of Different-Different Car Manufacturer<br />6<br />
  7. 7. What is Hire and Fire ?<br />Hire<br /> Hold under a lease or rental agreement; of goods and services and if you like it you can also purchase it.<br />Fire<br /> If you do not like it or after finish lease agreement return it back.<br />Rent<br />Satisfy<br />Dissatisfy<br />Buy<br />(Hire)<br />Back<br />(Fire)<br />7<br />
  8. 8. BMW Models Available On Lease<br />8<br />BMW 1 Series Lease Car<br />BMW 3 Series Lease Car<br />BMW 5 Series Lease Car<br />BMW 6 Series Lease Car<br />BMW 7 Series Lease Car<br />BMW Alpina Lease Car<br />BMW M3 Lease Car<br />BMW M5 Lease Car<br />BMW M6 Lease Car<br />BMW X1 Lease Car<br />BMW X3 Lease Car<br />BMW X5 Lease Car<br />BMW X6 Lease Car<br />BMW Z4 Lease Car<br />For Example: 1.BMW3 Series 320i SE 2dr<br /> £327per month + VAT<br /> Annual Mileage: 10,000 milesContract Hire Term: 36 MonthsPayment Profile: 3 + 35Business Contract Hire Only (Personal Contract Hire Available On Request)<br />2.BMW 5 Series Diesel Saloon (Pre Model) 520d SE 4dr [177]<br />£454per month + VAT<br />Annual Mileage: 15,000 milesContract Hire Term: 24 MonthsPayment Profile: 3 + 23Business Contract Hire Only (Personal Contract Hire Available On Request)<br />
  9. 9. BCG Matrix of BMW<br />9<br />
  10. 10. Performance of BMW’s some models<br />10<br />
  11. 11. Light Rail Vs. BMW Lease<br />11<br />
  12. 12. Thank You<br />

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