work is also attached Organization  Noble Energy (NBL) and Nigeria as the country. step one: Your task is to conduct a global industry comparative analysis that will help develop the strategy for expanding your organization's products into a new country. Note that the term products will refer to products, services, or a combination of the two. In this fictional market expansion, your analysis will examine a real-life organization. To accomplish this task, you need to identify and assess the risks that your organization may encounter, such as market barriers and competition, as well as opportunities for success in the selected country. As the general manager for strategy, you have been tasked with the following: · Analyze your organization's resources and capabilities (organization profile). · Evaluate the external environment, specifically the industry in which your organization operates (industry analysis). · Select a new country as a market for expanding your organization's products (country risk assessment). You will select one country from the provided list and assess the risks associated with doing business in that country, including risks presented by its economic, political, and cultural environments. Based on your research, in three weeks you will make a recommendation to your senior vice president and CEO on expanding into this new market. Be sure to budget enough time for each of the 13 steps. When you submit your project, your work will be evaluated using the competencies listed below. You can use the list below to self-check your work before submission. · 1.1: Organize document or presentation clearly in a manner that promotes understanding and meets the requirements of the assignment. · 5.2: Assess the implications of legal, ethical, and cultural (national) standards on an organization's operations in global markets and make recommendations for appropriate actions. · 6.1: Identify the general (external) environment in which an organization operates and discuss the implications for enterprise success. · 6.2: Evaluate the strategic implications for domestic and international markets of an organization's industry. · 6.3: Analyze an organization's internal strengths and weaknesses for strategic value. · 6.4: Develop and recommend strategies for an organization's sustainable competitive advantage. · 7.4: Analyze the impact of international and foreign laws on US organizations acting domestically and abroad. · 8.1: Evaluate major business/organizational systems and processes and make recommendations for improvement. · 9.1: Design organizational structure, systems and processes that support the strategic goals of the organization. · 10.1: Apply relevant microeconomics principles to support strategic decisions for the organization. · 12.1: Assess market risk and opportunity. · 13.1: Identify and analyze new opportunities. · 13.2: Create and implement new initiative or enterprise. · 13.3: Create and manage ne ...

1. work is also attached
Organization Noble Energy (NBL) and Nigeria as the country.
step one:
Your task is to conduct a global industry comparative analysis
that will help develop the strategy for expanding your
organization's products into a new country. Note that the term
products
will refer to products, services, or a combination of the two.
In this fictional market expansion, your analysis will examine a
real-life organization. To accomplish this task, you need to
identify and assess the risks that your organization may
encounter, such as market barriers and competition, as well as
opportunities for success in the selected country. As the general
manager for strategy, you have been tasked with the following:
· Analyze your organization's resources and capabilities
(organization profile).
· Evaluate the external environment, specifically the industry in
which your organization operates (industry analysis).
· Select a new country as a market for expanding your
organization's products (country risk assessment). You will
select one country from the provided list and assess the risks
associated with doing business in that country, including risks
presented by its economic, political, and cultural environments.

2. Based on your research, in three weeks you will make a
recommendation to your senior vice president and CEO on
expanding into this new market. Be sure to budget enough time
for each of the 13 steps.
When you submit your project, your work will be evaluated
using the competencies listed below. You can use the list below
to self-check your work before submission.
· 1.1: Organize document or presentation clearly in a manner
that promotes understanding and meets the requirements of the
assignment.
· 5.2: Assess the implications of legal, ethical, and cultural
(national) standards on an organization's operations in global
markets and make recommendations for appropriate actions.
· 6.1: Identify the general (external) environment in which an
organization operates and discuss the implications for enterprise
success.
· 6.2: Evaluate the strategic implications for domestic and
international markets of an organization's industry.
· 6.3: Analyze an organization's internal strengths and
weaknesses for strategic value.
· 6.4: Develop and recommend strategies for an organization's
sustainable competitive advantage.
· 7.4: Analyze the impact of international and foreign laws on
US organizations acting domestically and abroad.
· 8.1: Evaluate major business/organizational systems and
processes and make recommendations for improvement.

3. · 9.1: Design organizational structure, systems and processes
that support the strategic goals of the organization.
· 10.1: Apply relevant microeconomics principles to support
strategic decisions for the organization.
· 12.1: Assess market risk and opportunity.
· 13.1: Identify and analyze new opportunities.
· 13.2: Create and implement new initiative or enterprise.
· 13.3: Create and manage new enterprise.
Step two:
Name of organization: Noble Energy (NBL)
Country: Nigeria
step three:
Now that you have chosen your organization, you need to create
an organization profile. As you begin to develop your
organization profile, the first step is to gather information about
your organization's background. Do some research on your
organization's website and using the UMUC library. Write up
the background information and include the following:
· Introduce the organization. What business is it in? For help,
see
Finding Company Information
.
· Describe the company’s recent financial performance. Consult

4. Finding a Company's Annual Report
for help.
· State where the organization is located and who its major
customers are.
· Provide a brief history of the organization.
· State the size of the organization in terms of employees and
revenues.
· Describe the organizational structure and identify major roles
or functions of key individuals in the organization. For help,
read
Finding a Company's Leadership Information
step four:
The next step in developing your organization profile is to
determine the strategy and competitive position for your
organization. Include the following information in your profile:
· Perform a detailed assessment of your organization's current
business strategy
and recommend specific actions to gain and
sustaining superior performance
in relation to your organization's competitors.
· Locate and review your organizations’s
mission
, vision, and core values. Review
Global Strategy as Business Model Change
. Then, apply what you have read to aid your evaluation of the
strategic intent
of your organization.

5. · Determine the strengths and weaknesses of your organization.
In addition, determine the core competencies your organization
can build on to create competitive advantage in the global
environment. Read
Global Competitive Advantage
.
· Provide a clear picture of the organization's operations (
value chain
), products, and position in the marketplace. Provide a summary
of the core competencies, sales history, corporate structure,
current leadership of the organization, and its global and
domestic operations.
When you have completed your strategy and competitive
position assessment, continue to the next step, where you will
develop the organization’s competitive strategy statement.
step five:
In the final step of completing your organization profile, briefly
summarize the organization's financials for the past five years.
For guidance on finding this information, see
Business Research: Finding a Company's Financial Information
. What information do you need to assess the performance of
your organization? (Financial data and tables can be attached in
an appendix. Appendices do not count toward the 6–7 pages that
you are limited to for this profile.)
In your organization profile, discuss the implications of the
market and financial performance data you have presented.
You may submit your organization profile (Steps 1-5) in the box
below for feedback. In the next step, you will begin the industry
analysis.

6. Use the following filename protocol:
lastname_firstname_Project3_OrganizationProfile
Before you submit your assignment, review the competencies
below, which your instructor will use to evaluate your work. A
good practice would be to use each competency as a self-check
to confirm you have incorporated all of them in your work.
· 1.1: Organize document or presentation clearly in a manner
that promotes understanding and meets the requirements of the
assignment.
· 5.2: Assess the implications of legal, ethical, and cultural
(national) standards on an organization's operations in global
markets and make recommendations for appropriate actions.
· 6.1: Identify the general (external) environment in which an
organization operates and discuss the implications for enterprise
success.
· 6.2: Evaluate the strategic implications for domestic and
international markets of an organization's industry.
· 6.3: Analyze an organization's internal strengths and
weaknesses for strategic value.
· 6.4: Develop and recommend strategies for an organization's
sustainable competitive advantage.
· 7.4: Analyze the impact of international and foreign laws on
US organizations acting domestically and abroad.
· 8.1: Evaluate major business/organizational systems and
processes and make recommendations for improvement.
· 9.1: Design organizational structure, systems and processes

7. that support the strategic goals of the organization.
· 10.1: Apply relevant microeconomics principles to support
strategic decisions for the organization.
· 12.1: Assess market risk and opportunity.
· 13.1: Identify and analyze new opportunities.
· 13.2: Create and implement new initiative or enterprise.
· 13.3: Create and manage new enterprise.
step six:
Understanding your organization's industry is essential to
making useful strategy recommendations to Gustavo. You will
develop a 6–7 page analysis of the industry in which your
organization belongs. Your industry analysis should incorporate
the components described here and in Step 7 below.
You should appreciate that whatever happens in the industry
will influence your organization. Who are the competitors? Is it
easy to start a business in this industry? Are there significant
entry barriers? What are the dominant characteristics and
current trends in your industry
?
Discuss industry size in terms of the number of companies, total
employment, capital investment, major customers, and annual
revenues. What are the driving forces of change in the industry,
(e.g., innovation, technology, and buyer preferences and
lifestyles)? State how organizations compete within the industry
and identify the critical success factors in this industry.
When you have addressed the trends in your industry, continue

8. to the next step, where you will apply Porter’s competitive
forces model to analyze the industry.
step seven:
Review and apply
Porter’s five forces model
to your analysis. Tailor the Porter model to the industry and
integrate the complete figure of the model within the narrative
of the report. What is the competitive structure of the industry?
Describe the following:
·
Entry barriers
—How difficult is it to enter this industry? Are there several
players competing for profitability? Are there significant threats
of new entrants?
·
Intensity of rivalry
—Identify your organization's top three competitors. Discuss
industry rivalry. Is competition intense?
·
Bargaining power of buyers
—Who are the buyers in this industry? What kind of influence
do buyers have on the competitors in the industry?
Globalization makes it easier for buyers to source products
worldwide. Is this the case in this industry?
·
Bargaining power of suppliers
—Provide a profile of the suppliers. Suppliers with significant
industry influence can play a major role in the marketplace. For
instance, DeBeers, the world's leading supplier of diamonds, has
enormous bargaining power in the diamond industry.

9. ·
Threat of substitutes
—Carefully distinguish between similar products in the same
industry. A substitute product for eye glasses would be contact
lenses. Train travel is a substitute for travelling by car.
You may submit your industry analysis (Steps 6–7) in the box
below for feedback. In the next step, you will look at specific
countries for possible expansion.
Use the following filename protocol:
lastname_firstname_Project3_IndustryAnalysis
Before you submit your assignment, review the competencies
below, which your instructor will use to evaluate your work. A
good practice would be to use each competency as a self-check
to confirm you have incorporated all of them in your work.
· 1.1: Organize document or presentation clearly in a manner
that promotes understanding and meets the requirements of the
assignment.
· 5.2: Assess the implications of legal, ethical, and cultural
(national) standards on an organization's operations in global
markets and make recommendations for appropriate actions.
· 6.1: Identify the general (external) environment in which an
organization operates and discuss the implications for enterprise
success.
· 6.2: Evaluate the strategic implications for domestic and
international markets of an organization's industry.
· 6.3: Analyze an organization's internal strengths and
weaknesses for strategic value.

10. · 6.4: Develop and recommend strategies for an organization's
sustainable competitive advantage.
· 7.4: Analyze the impact of international and foreign laws on
US organizations acting domestically and abroad.
· 8.1: Evaluate major business/organizational systems and
processes and make recommendations for improvement.
· 9.1: Design organizational structure, systems and processes
that support the strategic goals of the organization.
· 10.1: Apply relevant microeconomics principles to support
strategic decisions for the organization.
· 12.1: Assess market risk and opportunity.
· 13.1: Identify and analyze new opportunities.
· 13.2: Create and implement new initiative or enterprise.
· 13.3: Create and manage new enterprise.
step eight:
You may recall from your meeting with Gustavo that he wants
your expert analysis of the external business environment in
which your organization is likely to operate in the future.
As you prepare to select a new market for your organization to
expand into, remember that you will need to accomplish one of
the following options:
· offer your organization's products in that country

11. · establish value-chain activities in that country
· some combination of the first two options
If you work for an organization that already operates in more
than one country, for the purpose of this report, you will select
a new country (i.e., a country in which your organization does
not currently operate and that has zero to minimal revenue).
step nine:
Gustavo is seeking your advice regarding the
international expansion and global market opportunity
assessment
. Review the blueprint for international expansion in the
business journal article,
Going International
.
You should also consider principles of
international strategy
for doing business in your selected country. What products are
good candidates for generating additional revenue for your
organization from expansion into the selected country? Please
provide a detailed analysis as per final report format guidelines.
When you have completed your international expansion and
global market opportunity assessment, continue to the next step,
where you will perform a PESTEL analysis.
step ten:
As part of your country assessment, Gustavo also expects a
PESTEL Analysis
of your selected country in relation to the industry in which
your organization operates. In other words, you are looking at

12. the country through the prism of the industry in which your
organization conducts business.
When you have completed your PESTEL analysis, continue to
the next step, where you will assess the organization’s global
value chain.
step eleven:
What activities, if any, in your organization's value chain are
candidates for relocation to the country selected in Step 8? If
there are no activities that can be relocated, please explain why.
If there are activities that can be relocated, provide a brief
justification and examine the challenges you see in coordination
of the
global value chain
after the proposed value-chain activities of the organization are
set up in this country.
When you have assessed the organization’s global value chain,
continue to the next step, where you will evaluate cultural
issues relevant to your organization’s operations.
step twelve:
include information about the following cultural issues in your
analysis:
· What cultural differences are likely to influence your
organization's operations (e.g., marketing, human resources,
etc.) in this country? For background and guidance, consult
International Cultural Differences
and read about
the impact of culture on best-practice production and operations
management
.

13. · Would your organization's products need to be localized or
marketed differently in this country? Explain why or why not.
See
Conducting Market Research
for help.
· Are there any issues that your organization's corporate social
responsibility or compliance program may need to address while
operating in this country?
When you have completed your assessment of cultural issues,
continue to the next step, where you will submit your final
report.
step thirteen: Your final report should include an
executive summary guide
followed by the main body of the report. Each section should
clearly support your analysis. As you begin your executive
summary, you might use this template for the first sentence,
representing the outcome of your three-week analysis:
"It is recommended that (selected client organization) enter the
(named country) with its (specified product)."
Your final report should follow these guidelines:
· 14–15 pages, excluding the title page, table of contents,
reference page, and appendices
· in-text citations and references should abide by APA format
· 12-point Times New Roman font
· one-inch margins

14. · double spaced.
Your final report should include the following components:
1. Title page
· states the organization’s full legal name, country, and the
organization’s product
· recommendation for [NAME OF ORGANIZATION] to enter
[COUNTRY] market for [PRODUCT]
· date and your name
1. Table of contents
· page numbers for each major section
1. Executive summary (see note below)
· summarizes the results of your analysis and how you arrived at
the recommendation
· belongs on a separate page from the introduction to the
paper
1. Introduction (first page of paper body)

15. · states the purpose of the paper
· tells what the paper will do
· introduces the industry, country, and organization by name
1. Analyzing organization's resources and capabilities
· choice of organization
· organization profile
· strategy and competitive position of the organization
· organization's competitive strategy statement
· market and financial performance
1. Understanding your organization's industry
· trends in your industry
· analysis using Porter's five forces
1. Analyzing country's external environment

16. · selection of a new country for market expansion
· international expansion and global market opportunity
assessment
· PESTEL analysis
· global value chain
· cultural issues
1. Conclusion
· One- or two-page summary of your recommendations and your
rationale
1. Reference
· APA-style reference page
1. Appendices
· large data tables

17. Use the following filename protocol:
lastname_firstname_Project3_FinalReport
Before you submit your assignment, review the competencies
below, which your instructor will use to evaluate your work. A
good practice would be to use each competency as a self-check
to confirm you have incorporated all of them in your work.
· 1.1: Organize document or presentation clearly in a manner
that promotes understanding and meets the requirements of the
assignment.
· 5.2: Assess the implications of legal, ethical, and cultural
(national) standards on an organization's operations in global
markets and make recommendations for appropriate actions.
· 6.1: Identify the general (external) environment in which an
organization operates and discuss the implications for enterprise
success.
· 6.2: Evaluate the strategic implications for domestic and
international markets of an organization's industry.
· 6.3: Analyze an organization's internal strengths and
weaknesses for strategic value.
· 6.4: Develop and recommend strategies for an organization's
sustainable competitive advantage.
· 7.4: Analyze the impact of international and foreign laws on
US organizations acting domestically and abroad.
· 8.1: Evaluate major business/organizational systems and
processes and make recommendations for improvement.
· 9.1: Design organizational structure, systems and processes

18. that support the strategic goals of the organization.
· 10.1: Apply relevant microeconomics principles to support
strategic decisions for the organization.
· 12.1: Assess market risk and opportunity.
· 13.1: Identify and analyze new opportunities.
· 13.2: Create and implement new initiative or enterprise.
· 13.3: Create and manage new enterprise.