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The Psychology of Users

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adrian chan
adrian chan

The psychology of the user of social media: a view from social interaction design

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User Psychology & Social Media ,[object Object],[object Object],[object Object]
[object Object]
Why user psychology ? ,[object Object],[object Object],[object Object],[object Object]
I. Social media realities
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Users are people
Social media realities ,[object Object],[object Object],[object Object],[object Object]
Social media realities ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social media realities
Production of social objects
Successful social media ,[object Object]
Successful social media ,[object Object],[object Object]
Successful social media ,[object Object],[object Object],[object Object]
Successful social media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],Successful social media
Social media experiences ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
User Perceptions
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],User Perceptions
User Affects
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],User Affects
User Engagement
[object Object],[object Object],[object Object],User Engagement
[object Object],[object Object],[object Object],[object Object],Producing social realities
[object Object],[object Object],[object Object],[object Object],Producing social realities
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Socializing User Perceptions
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Affects are socialized
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Socializing User Engagement
Producing social realities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
User satisfaction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
II. Capturing Interests
[object Object],[object Object],[object Object],[object Object],[object Object],Capturing interest
Capturing interest ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Capturing interest ,[object Object],[object Object],[object Object],[object Object],[object Object]
Interest: Self-image, Self-perception
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Interest: Self-image, Self-perception
Interest: Face
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Interest: Face
Interest: Perceptions of Others
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Interest: Perceptions of Others
Interest: Relations
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Interest: Relations
Remark: Splitting and Doubling ,[object Object],[object Object],[object Object],[object Object]
Remark: Splitting and Doubling ,[object Object],[object Object],[object Object],[object Object]
A Four-part view ,[object Object],[object Object],[object Object],[object Object],[object Object]
Characteristics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A summary of uses ,[object Object],[object Object],[object Object],[object Object],[object Object]
III. The User Experience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Relationships
[object Object],[object Object],[object Object],[object Object],[object Object],Relationships
Motives
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Motives
Communication
[object Object],[object Object],[object Object],[object Object],Communication
The art of being seen
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The art of being seen
Like-ability
Like-ability ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Authenticity
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Authenticity
Belonging
[object Object],[object Object],[object Object],[object Object],Belonging
Individuality
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Individuality
Summary: Characteristics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Implications: social media
Implications: social media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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The Psychology of Users