Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menza
Target audience
1. TARGET AUDIENCE: Thrillers
Viewer profile:
-male or female
-between 15-25 (perhaps older in some cases)
-have an interest in real life scenario crimes: abduction, stalking, attacks etc.
-will have an interest in the action, horror and drama genres as well as thriller
-will enjoy going to the cinema and keeping up with new films
-usually like independent film companies as they see it as something new
Thriller movies are usually quite violent, disturbing and complex, and so a large majority of
them are certificated 15 or 18. It is this that makes the genre so popular within mainly
young adults aged 15-25, either male or female. People of this age are usually drawn in by
the intense storylines and graphic action, as well as the unravelling of storylines as the film
plays out. The generic audience for thriller films will have many expectations as they watch;
they will expect a normal situation, which is effected by something negative and
threatening, as well as fast editing techniques to make the film more action packed and
engaging. This will also make the filmexciting to watch and ensures the audience are
connected with the action and storyline. Other audience expectations include to be thrilled
and left on the edge of their seats and to be engaged with the characters and storyline.
Psychological Thrillers:
However, the different sub genres of the thriller genre appeal to different ages and
audiences. Usually psychological thrillers have higher certificates since they will contain
disturbing characters with psychological illnesses. Films within this genre such as Silence of
the Lambs, American Psycho and Fatal Attraction appeal mainly to young adult males. This is
because they are drawn in by the conventional male leads and can relate certain characters
to people they know or even themselves, allowing them to connect with the film and
characters. However, a majority of psychological thrillers attract primarily females; research
shows that women are more attracted to the genre because they enjoy the mystery behind
the events that take place within the films.
My filmbeginningtarget audience:
-15+
-Male or females(predominantlymale)
-will have aninterestinthe genre asa whole,unfoldingstorylinesandreal life crime scenarios