The Pattern Problem
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These are the slides from my talk at Google Firestarters on 5th September 2017 in London. It's about two tools in particular we use at Smithery (www.smithery.com) to break the patterns that we find can emerge and strangle how people approach their work. The content is a compressed version of some of the material from the Innovation & Future Thinking course I led at IED in Barcelona this summer.
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The Pattern Problem
- 1. The Pattern Problem Google Firestarters, September 2017 John V Willshire / @willsh
- 2. SMITHERY
- 3. Strategic Design bridges disciplines and departments, roles and responsibilities. It is concerned with the factors around a thing, not just the thing itself.
- 4. 2011
- 8. IED Innovation & Future Thinking Barcelona, 17th-29th July 2017 summer course
- 9. let's start with thisโฆ
- 11. If you stare long enough, you see how it works http://www.vernissage.tv
- 12. If you stare long enough, you see how it works
- 14. What are the underlying mechanics?
- 15. Mechanics: What happens to things when things happen to them?
- 18. Letโs go back to September 2011โฆ
- 19. What can planning learn from design thinking? โ โ
- 20. โCompanies were comfortable and welcoming to Design Thinking because it was packaged as a process.โ Bruce Nussbaum, โDesign Thinking is a Failed Experimentโ, 2011
- 21. We donโt need another process
- 22. BACK TO THE PRESENTโฆ
- 24. Double Diamond, British Design Council
- 25. time
- 26. Linear processes are built for comfort
- 27. The โroadmapโ is complicit dishonesty
- 31. manoeuvrability > speed ?
- 33. OBSERVE DECIDE ACTORIENT outside world implicit guidance & control REPEAT
- 34. OBSERVE DECIDE ACTORIENT outside world implicit guidance & control New information about changing environment Form a hypothesis Test itโฆ REPEAT
- 35. OBSERVE DECIDE ACTORIENT outside world implicit guidance & control How do you orient yourself?
- 36. Orient To align yourself with relation to surroundings, circumstances, and facts
- 37. New information Analysis & synthesis Previous experience Cultural traditions SOURCE: JOHN BOYD
- 38. New information Analysis & synthesis Previous experience Cultural traditions SOURCE: JOHN BOYD PRESENT} PATTERNS}
- 39. The pattern problem An example becomes a lesson A lesson becomes a method A method becomes a practice A practice becomes a doctrine A doctrine becomes death
- 40. We canโt get caught waiting for things to happen again
- 41. So how do you break patterns?
- 43. Bruce Lee โThe highest technique is to have no techniqueโ
- 44. Jeet Kune Do
- 45. Bruce Lee โit is just a name used, a boat to get one across, and once across it is to be discarded and not to be carried on one's backโ
- 48. Charlie Munger โEighty or ninety important models will carry about 90% of the freight in making you a worldlyโwise person.โ
- 49. Loops help (re)make our models in response to reality
- 51. If loops are the behaviour, layers are the environment
- 52. but this yearโฆ
- 56. Stewart Brand โThe quick processes provide originality and challenge, while the slow provide continuity and restraintโ
- 61. THE GEARBOX
- 62. THE GEARBOX
- 63. SLOWFAST PEOPLE
- 64. SLOWFAST PEOPLE FRIENDS FAMILY KIDS TEAM FUNDRAISERS PARTIES PARENT HELPERS COMMUNITY PROGRAMMES LOCAL TEAMS HERITAGE OFFICIAL LEAGUES GRASSROOTS MATCH OFFICIALS GOVERNING BODIES TOURNAMENT INTERNATIONAL TEAMS EUROPEAN COMPETITION SUPPORTERS CLUBS TELEVISION COVERAGE
- 65. SLOWFAST SPACE
- 66. SLOWFAST SPACE GRAFFITI CHALKING FLYPOSTING STREET ART STICKERS ADVERTISING PUBLIC NOTICE BOARDS SHOP SIGNS STREET SIGNS COUNCIL NOTICES TRAFFIC DIVERSIONS FOUNTAINS MOSAICS PUBLIC AMENITIES MURALS SCULPTURES STREET FURNITURE
- 68. - Stewart Brand โAll durable, dynamic systems have this sort of structure; itโs what makes them dynamic and robustโ
- 71. What happens when a gear jumps?
- 72. small, nimble groups of people vs. slow, regulated, built-up space
- 74. instant changes in the space vs. large groups of people with shared understanding
- 75. โa baby-step to virtual realityโ New York Times
- 76. I PROMISE YOU, THIS IS RESEARCH
- 80. @willsh What is โhereโ? pic: Aiko Graywolfe
- 82. Is the Pokรฉmon really here?
- 83. If it isnโt over hereโฆ
- 85. It must be here
- 86. Pokemon Go โmobโ, July 20th, San Francisco Photo: NYT TEMPORARY SPATIAL SHOCKS
- 87. @willsh
- 89. โIt makes it harder to live hereโ
- 90. virtual layer
- 93. Gamers Pokรฉmon Public parks Fashion fans Ltd editions Shopping malls Patients NHS Doctors Surgeries Self-driving cars Cheap fuel Village petrol station Violent mobs Suppression Polling stations
- 94. All environments now change faster than our processes can allow forโฆ dynam ic and robust โฆwe canโt a๏ฌord to get stuck in patterns
- 95. How do we design tools that break patterns? An example becomes a lesson A lesson becomes a method A method becomes a practice A practice becomes a doctrine A doctrine becomes death
- 96. โThe blacksmith makes his own toolsโ Daniel Dennett
- 97. THE OBLIQUISCOPE
- 99. THE OBLIQUISCOPE Donโt look at what youโre looking at
- 100. WHO WHAT Culture, Individuals, Groups What are they part of? How do they communicate? What beliefs do they share? Matter, Space, Objects What is it made of? How is it accessed? What does it depend on?
- 101. SLO W ER FASTER WHO WHAT Culture, Individuals, Groups What are they part of? How do they communicate? What beliefs do they share? Matter, Space, Objects What is it made of? How is it accessed? What does it depend on? What happens in ๏ฌve years time? What have the last 24 hours been like? In the long run, how is this sustainable? Step by step, how does this work?
- 102. SLO W ER FASTER WHO WHAT Sketch the momentary interactionโฆ Write the 5th anniversary press releaseโฆ Map the supply chainโฆ Evaluate long-term sustainabilityโฆ Analyse population trends by locationโฆ Sort through user complaintsโฆ Empathy mappingโฆ Prototype new supporting serviceโฆ
- 103. SLO W ER FASTER WHO WHAT โฆusing LEGO bricks โฆfor a news organisation that doesnโt exist yet โฆusing metaphorical territorial features โฆas if you are a UN working group โฆas if this is a long dead civilisation at the turning point โฆas a card game โฆusing LEGO mini๏ฌgs โฆas if you are a parasitic start-up
- 107. The fox is the master of adaptability
- 110. ๅ็
- 111. SLOWFAST PEOPLE SLOWFAST SPACE If loops are the behaviour, layers are the environmentโฆ
- 113. people space MATERIALISM: โall things, including mental things and consciousness, are results of material interactions.โ IDEALISM: โreality as we know it is fundamentally mental, mentally constructed, or otherwise immaterialโ actions, interactions, conversationsโฆ objects, environments, systemsโฆ
- 114. people space MATERIALISM: โall things, including mental things and consciousness, are results of material interactions.โ IDEALISM: โreality as we know it is fundamentally mental, mentally constructed, or otherwise immaterialโ actions, interactions, conversationsโฆ objects, environments, systemsโฆ Sometimes itโs this. Sometimes itโs this.
- 116. p s
- 117. Team
- 118. Team Qualitative
- 121. Sketch
- 122. Sketch Sca๏ฌold
- 125. p s
- 126. p s Improve? Share?
- 127. p s
- 128. Time is an output, not an inputโฆ p s
- 129. If loops are the behaviour, layers are the environment
- 131. p s 1. OBSERVE 2. ORIENT 3. DECIDE 4. ACT 2 3 4 1
- 135. P S
- 138. The best way to learn is to play
- 139. Describe Five Pivotal Moments
- 140. p s
- 141. (FIVE MORE SLIDES TILL BEER) SO, TO CONCLUDEโฆ
- 142. Make your own tools to break the pattern problemโฆ An example becomes a lesson A lesson becomes a method A method becomes a practice A practice becomes a doctrine A doctrine becomes death
- 143. Tools which naturally reinvent themselves WHO WHAT WHO WHAT WHO WHAT
- 145. Bruce Lee โSet patterns, incapable of adaptability, of pliability, o๏ฌer only a better cage. Truth is outside of all patternsโ
- 146. Thank you John V Willshire john@smithery.com @willsh smithery.com artefactshop.com