The state of enterprise gamification - for sales, customer service, learning and more - in 2015.
What it means, how it is transforming into a fitbit for work, and what the future holds for it.
12. Strong analytics focus: big data
12
User Impact
• Identify what affects user
behavior
• Identify user
profilessegments
• Identify trends and
exceptions in user behavior
Performance
• Define dynamic benchmarks
• Tracking game usage for
different user profiles
• Full visibility of game scoring
mechanism vs. users
behavior
Monitoring
• Enable monitoring of game
progress and value
• Alert on operational or
logical issues
• Product AB tests