5. SUSTAINABILITYAkzoNobel Graduate Development Programme1
Module format2WebinarWorkshopday 1Workshopday 2You are here
forum for the future“Never doubt that a small group of committed people canchange the world. Indeed it is the only thing t...
We have to ramp up the scale and pace of change towardssustainability.We have to focus on transforming whole systems which...
Alexa SchubertI work on the Systems Innovation team, helpingorganisations make innovative change. I also dofutures work an...
1. WEAK SIGNALS FROMTHE FUTURE2. SUSTAINABILITY
What is a weaksignal?A discrete example of somethinghappening in the world todaythat may grow into a trend orpoint to how ...
A new printer can pulselaser light over printedpaper to erase theprint.Un-print your paper8
Renato Zenobi and hiscolleagues at the SwissFederal Institute are now ableto identify compounds in ourbreath immediately. ...
Recently someone hacked theAssociated Press twitter accountand sent a tweet saying thatthere had been explosions in theWhi...
In 2010 India restricted the amount of cotton itexported so that Indian businesses could be sureof supplyIn 2012 China was...
There are numerousprojects appearingthat provide multiplesensors to detecteverything frommoisture to light andpollution.A ...
What is waste to some is a resource to othersNot waste at all13
Watch video:http://www.bbc.co.uk/news/technology-21614176Forget 3D printing...its all aboutitems that assemble themselves!14
So what do we do about this?2. SUSTAINABILITY
Sustainability is…“Meeting humanneeds withoutoverwhelming natureor society”Sustainabledevelopment is…The process bywhich w...
“Development that meets theneeds of the present withoutcompromising the ability offuture generations to meettheir own need...
Strictly, sustainability means“The capacity for continuance into the longterm future”– Continuance of life on earth– Conti...
EconomyStructured to meet objectivesand values set by societySocietyDecides objectives fordevelopment and sets ethicaland ...
What do the three pillars mean?Environmental Social EconomicWhat do you think?
Financial performanceContribution toeconomic growthAffect on local labourAffect on localcompanies,entrepreneurs andeconomi...
Making this business relevant23
“Which factorshave driven you,as a CEO, to takeaction onsustainabilityissues?”
MAJOR SUSTAINABILITYISSUESMATERIAL BUSINESSISSUESFOCUSHERE
ACCOUNTINGFORSUSTAINABILITYVISION OF ASUSTAINABLEFUTUREDECOUPLING &BEHAVIOUR CHANGESCALE &STAFF SUSTAINABILITYGREEN REVENU...
Collaborate!What if you can’t do it alone?27
• Reflect on what you’ve learned here• Discuss with colleagues• Come with an unsustainable object and anexample of a local...
Thanks!See you next week29Rodrigo Bautista – r.bautista@forumforthefuture.orgAlexa Schubert – a.schubert@forumforthefuture...
AkzoNobel - GTP - 7th May 2013
Upcoming SlideShare
Loading in …5
×

AkzoNobel - GTP - 7th May 2013

481 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
481
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
8
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

AkzoNobel - GTP - 7th May 2013

  1. 1. 5. SUSTAINABILITYAkzoNobel Graduate Development Programme1
  2. 2. Module format2WebinarWorkshopday 1Workshopday 2You are here
  3. 3. forum for the future“Never doubt that a small group of committed people canchange the world. Indeed it is the only thing that ever has.”Margaret MeadForum for the Future is a sustainability non-profit that worksglobally with business, government and others to solve trickychallenges.
  4. 4. We have to ramp up the scale and pace of change towardssustainability.We have to focus on transforming whole systems whichunderpin our lives.We have to do it together.we believe that…
  5. 5. Alexa SchubertI work on the Systems Innovation team, helpingorganisations make innovative change. I also dofutures work and sit on the energy team here atForum (although my interests are wide!).Rodrigo BautistaI work on the Systems Innovation team too! Icollaborate using creative techniques and futurescenarios projects, mainly related to food and ICT.My job is all about creating sustainable andinnovative long-term solutions. My background asan industrial designer gives me a great footing touse design and creative methods to help us getthere.
  6. 6. 1. WEAK SIGNALS FROMTHE FUTURE2. SUSTAINABILITY
  7. 7. What is a weaksignal?A discrete example of somethinghappening in the world todaythat may grow into a trend orpoint to how trends are evolving7
  8. 8. A new printer can pulselaser light over printedpaper to erase theprint.Un-print your paper8
  9. 9. Renato Zenobi and hiscolleagues at the SwissFederal Institute are now ableto identify compounds in ourbreath immediately. There isthe potential for instantdiagnosis, of certain diseases,from our breath.Footprints, fingerprints, andnow…breathprints!9
  10. 10. Recently someone hacked theAssociated Press twitter accountand sent a tweet saying thatthere had been explosions in theWhite House and that thePresident was injured. The DowJones dropped significantlybefore returning to previouslevels when it was discoveredthe tweet was a fake.Fake tweet rocks market10
  11. 11. In 2010 India restricted the amount of cotton itexported so that Indian businesses could be sureof supplyIn 2012 China was accused of doing the same forrare earth metalsIt’s all mine11
  12. 12. There are numerousprojects appearingthat provide multiplesensors to detecteverything frommoisture to light andpollution.A sensor in every room12
  13. 13. What is waste to some is a resource to othersNot waste at all13
  14. 14. Watch video:http://www.bbc.co.uk/news/technology-21614176Forget 3D printing...its all aboutitems that assemble themselves!14
  15. 15. So what do we do about this?2. SUSTAINABILITY
  16. 16. Sustainability is…“Meeting humanneeds withoutoverwhelming natureor society”Sustainabledevelopment is…The process bywhich we get there
  17. 17. “Development that meets theneeds of the present withoutcompromising the ability offuture generations to meettheir own needs”The Brundtlanddefinition ofsustainabledevelopment17
  18. 18. Strictly, sustainability means“The capacity for continuance into the longterm future”– Continuance of life on earth– Continuance of the human species– Continuance of Earth’s life-support systems
  19. 19. EconomyStructured to meet objectivesand values set by societySocietyDecides objectives fordevelopment and sets ethicaland value frameworkEnvironmentSets limits, the real bottom lineThe 3 Pillars
  20. 20. What do the three pillars mean?Environmental Social EconomicWhat do you think?
  21. 21. Financial performanceContribution toeconomic growthAffect on local labourAffect on localcompanies,entrepreneurs andeconomicdevelopmentContribution to local orregional infrastructureHuman rightsLabour practices &work standardsHealth and safetyCommunity impactsCorruptionPrivacyHappinessMaterials & resourcesusedEnergyWaterBiodiversityEmissions & wasteClimate changeWhat do the three pillars mean?Environmental Social Economic
  22. 22. Making this business relevant23
  23. 23. “Which factorshave driven you,as a CEO, to takeaction onsustainabilityissues?”
  24. 24. MAJOR SUSTAINABILITYISSUESMATERIAL BUSINESSISSUESFOCUSHERE
  25. 25. ACCOUNTINGFORSUSTAINABILITYVISION OF ASUSTAINABLEFUTUREDECOUPLING &BEHAVIOUR CHANGESCALE &STAFF SUSTAINABILITYGREEN REVENUERADICAL ETHICS &ISSUE CAMPAIGNINGPRODUCTTRANSFORMATIONCHOICE EDITINGBusiness responseSource: Futerra
  26. 26. Collaborate!What if you can’t do it alone?27
  27. 27. • Reflect on what you’ve learned here• Discuss with colleagues• Come with an unsustainable object and anexample of a local sustainable businessPreparing for next week’sworkshops…28
  28. 28. Thanks!See you next week29Rodrigo Bautista – r.bautista@forumforthefuture.orgAlexa Schubert – a.schubert@forumforthefuture.org

×