Combining technical efficiency with behavioural efficiency drives savings and engagement.
Converts sustainability leadership into brand equity and cost savings User value delight, pride, mastery, personal cost saving, sustainability impact User engagement User trust and Direct Cost Savings played out through game Cut estate energy, water, loyalty and app experiences that customers, staff, waste, CRC bills deliver user value supply chain## Performance ## Behavioural## data ## data-- smart metering -- engagement,infrastructure, etc. habits, choices
Make data legible to enable technicalsavings reporting ‘app’ enabled 20% daytime gas saving in 2 weeks
Workplace touchpoints attract andretain users without ongoing human resource costs Mobile touchpoints enable engagement anytime, anywhere
Apps make saving easy and funAnd can meet real user needs & desires
Rewards can be assimple as comfort Welcome to Scrunch Fee Saving energy in the office by sitting together when working late dashboard help Tonight’s Scrunch Rate your last Scrunch Contact tonight’s host Starts at 19:30 on floor 5, area A “Fresh coffee and delicious home made pasta salad provided tonight, first come first served!” Hosted by Gaby Alpine Reserve desks for you and your team Scrunch! Reserve desks Starts in 56mins Calendar Extras February Can’t Scrunch? Tell us if you you cannot Scrunch for any reason 18:28 Become a host Shape Scrunch by hosting your own, PLUS you earn extra points! FAQ’s 18:28 18:28 18:28 ‘Yes, you CAN unplug your Laptop’ and other Scrunch myths solved!
Leverage existing fun 376 42 points blocks Leaderboard Top games By total number of points Carpool Kurt Vonnegut 600 points 1150 points 1500 points 940 points 500 points Rated 2nd overall Welcome to the game! Hi Herb Rated 3rd overall Where are you carpoooling from? You’ve earned 26 points today by magnamus et, ommo … play! People Prizes Stairing contest Points translate into Now playing… You’ve not played for 2 days 400 The answer is… One a Day points for a ride in 1 min ago a baloon! 16 points for you today You’ve not played for 4 days Monitor Minibus moments 3 mins ago 5 points for you today Playing monitor to begin playing? Aldus Manutius Cycle to work Fruit machine 32 mins ago 1 point for you today to begin playing? Try me…
Useful will get used labshare discover your shared chemistry
Apps repackage science as entertainmentto drive savings without cost or delay of deploying kit CarbonCulture at DECC: Workshop proposal summaries After Hours Club E-Meet Thermo-People Monitor Pa -Troll Employees working late are given the option of Sometimes it is unclear what to bring with you Sometimes it is unclear what to bring to meet- Many people leave their monitors on when they moving to a designated space on one ﬂoor to meetings and whether you need to dress ings and whether you need to dress formally, are away from their desk or at lunch. During the where they will ﬁnd healthy food treats to boost formally, or if more comfortable clothing is or if more practical, comfortable clothing is ac- day, when monitors are left on or in standby productivity for the ﬁnal part of their day. Other acceptable. E-Meet is an organisational tool to ceptable. E-Meet is an organisational tool to in- mode for a signiﬁcant period of time, Monitor ﬂoors that are empty can then be switched off inform you about the type of meeting you are form you in advance about the type of meeting Pa-Troll would alert others nearby to switch off (zip taps etc) to save energy and cut carbon attending e.g. formal meeting, no need to print you will be attending e.g. formal meeting, no the screen in question through visual and noise emissions. This can also be implemented at out documents etc. The aim of E-Meet is to need to print out documents. The aim of E-Meet prompts. Monitor Pa-troll could also involve a weekends and during holidays. reduce paper usage in meetings and encourage is to reduce paper usage in meetings, ﬁnd more playful disincentive for people who leave their staff to wear appropriate clothing in an ofﬁce efﬁcient ways to share documents, and encour- screens on, such as a troll being placed on their with variable temperatures, whilst maintaining age staff to wear comfortable clothing in an desk to make them aware that they left their the professional image of DECC. ofﬁce with a variable temperatures, whilst still screen on. maintaining the professional image of DECC. Participant evaluations Less Resources Less Resources Less Resources Less Resources Fun Factor Impact (CO2) Fun Factor Impact (CO2 ) Fun Factor Impact (CO2) Fun Factor Impact (CO2) Scalability Leadership Scalability Leadership Scalability Leadership Scalability Leadership Retention Retention Retention Retention Beneﬁts Beneﬁts Beneﬁts Beneﬁts - little resources required e.g. juice, fruit, tea, soup... - no new resources required - brilliant for empowering people to act - fun if it took off - potential large energy impact - likely to cause more productive meetings and - encourages people to take responsibility - small actions but big energy impact - might promote going home on time increase comfort levels - focus on both comfort and energy reduction - good ﬁt with DECC values - can be implemented at weekends and holidays - opportunity for DECC to demonstrate leadership - snowball effect - ﬂexible, will work on different scales Challenges Challenges - promotes sharing of hard copies Challenges - uptake might be challenging - documents digitally shared on intranet reduces - no direct and obvious energy impact link - too much fun - might encourage people to work later number of emails and saves server space - user interface would need to be easy to use - a simpler solution might achieve same goal - may discriminate if working different hours - may increase perception of long working culture - needs clear purpose, goal and impact aims - people could feel patronised - might be bad image for civil servants Challenges - need for clear reaction and feedback system - requires leadership - low energy impact - needs to be implemented by leadership - not totally inclusive Audience evaluation - initial effort required and getting used to Creators self-evaluation - better IT system required Overall evaluation
Make engagement fun to enable publicparticipation platform attracted 40% of population in 12 weeks home prizes help feedback logout Hello Alice Hi Alice. You work at DECC and are a Newbie. So far this season you have earned 2800 points and have reserved the prize "Bee Keeping Experience". You have saved 0 blocks. 2800 points Use these apps to win points and save carbon 0 points Edit your proﬁle Thermopeople The Prizes Read the Blog DECC Community Leading the change Great prizes available New post: Season Two has Started Currently 16 people are online with you Herb Lubalin won a mystery prize! John Hurt reserved a 50 point prize - Confident Cycling Jemima Farquhart won 100 points for completing a Level Members Whitehall Place 1 Foodprints card Bret Favre Find out how much energy the joined carbonCulture! DECC offices use
Engage with staff andstakeholders and drivecore business.