Leveraging Local Conversations to Engage Audiences with Location-Based Apps
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Leveraging Local Conversations to Engage Audiences with Location-Based Apps
- 1. Signal Austin: The Leveraging Local Conversation Austin, tx March 10th, 2011
- 3. JiWire is the world’s largestlocation-based media channel On-The-Go Audience out of home, out of office Cross-Channel 200 Location Base Mobile Apps, Public Wi-Fi 42 million monthly unique users Targeting over 30,000 public places
- 4. Unique Programs to Engage the Audience
- 6. The Ad Becomes the App An app-like location experience for every brand
- 7. Extending Location to All Companies 75% of Fortune 500 companies don’t have physical stores Any Brand Location Your Stores or Where Your Product is Sold Product Availability Over 3M products pre-integrated Directions for Each User Convert to drive In-Store Sales
- 8. Results Since Launch (12/15) Advertisers 25% 62 sec 3X higher Click-Through Rate vs. standard online Take More than 1 Action Avg Time Spent (Mobile)
- 9. Compass Insights Proximity Marketing
Editor's Notes
- Because of our unique platform and approach, our advertising programs are unique as well. These are quite different than your typical display ad on a web page, creating an entirely new way to engage your target audience.And all of these are delivered in conjunction with our location-based approach