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Thomas Rinks and Joseph Shields developed Psycho Chihuahua, a caricature of a Chihuahua dog
with a “donotbackdown” attitude. They promoted and marketed the character through their
company, Wrench, L.L.C., a Michigan company. Ed Alfaro and Rudy Pollak, representatives of
Taco Bell Corp., a California company, learned of Psycho Chihuahua and met with Rinks and
Shields to talk about using the character as a Taco Bell “icon.” Wrench sent artwork,
merchandise, and marketing ideas to Alfaro, who promoted the character within Taco Bell.
Alfaro asked Wrench to propose terms for Taco Bell's use of Psycho Chihuahua. Taco Bell did
not accept Wrench’s terms, but Alfaro continued to promote the character within the company.
Meanwhile, Taco Bell hired a new advertis-ing agency, which proposed an advertising campaign
involving a Chihuahua. When Alfaro learned of this proposal, he sent the Psycho Chihuahua
materials to the agency. Taco Bell made a Chihuahua the focus of its marketing but paid nothing
to Wrench. Wrench filed a suit claiming in part that it had an implied contract with Taco Bell,
which the latter breached.
Answer the following
Which court(s) have jurisdiction to hear Wrench's lawsuit?
Solution
The court having jurisdiction to hear Wrench's lawsuit is Federal court as Psycho Chihuahua
character is a creation of Wrench and is used by Taco Bellw without purchasing any rights or
entering into a contract after getting all the details on artwork, merchandise and marketing ideas
regarding the character.

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Thomas Rinks and Joseph Shields developed Psycho Chihuahua, a carica.pdf

  • 1. Thomas Rinks and Joseph Shields developed Psycho Chihuahua, a caricature of a Chihuahua dog with a “donotbackdown” attitude. They promoted and marketed the character through their company, Wrench, L.L.C., a Michigan company. Ed Alfaro and Rudy Pollak, representatives of Taco Bell Corp., a California company, learned of Psycho Chihuahua and met with Rinks and Shields to talk about using the character as a Taco Bell “icon.” Wrench sent artwork, merchandise, and marketing ideas to Alfaro, who promoted the character within Taco Bell. Alfaro asked Wrench to propose terms for Taco Bell's use of Psycho Chihuahua. Taco Bell did not accept Wrench’s terms, but Alfaro continued to promote the character within the company. Meanwhile, Taco Bell hired a new advertis-ing agency, which proposed an advertising campaign involving a Chihuahua. When Alfaro learned of this proposal, he sent the Psycho Chihuahua materials to the agency. Taco Bell made a Chihuahua the focus of its marketing but paid nothing to Wrench. Wrench filed a suit claiming in part that it had an implied contract with Taco Bell, which the latter breached. Answer the following Which court(s) have jurisdiction to hear Wrench's lawsuit? Solution The court having jurisdiction to hear Wrench's lawsuit is Federal court as Psycho Chihuahua character is a creation of Wrench and is used by Taco Bellw without purchasing any rights or entering into a contract after getting all the details on artwork, merchandise and marketing ideas regarding the character.