Dave Troy is a serial entrepreneur and community activist in Baltimore, Maryland. He is currently CEO and product architect at 410 Labs, maker of the popular e-mail management tool Mailstrom.co. He has been acknowledged by the founding team at Twitter as the first developer to utilize the Twitter API, with his project “Twittervision,” which was featured in the 2008 MoMA exhibition “Design and the Elastic Mind,” curated by Paola Antonelli. His new crowdsourced project Peoplemaps.org uses social network data to map cities. He is also organizer of TEDxMidAtlantic and is passionate about data, cities, and entrepreneurship. He lives in Baltimore with his wife and two children.
25. peoplemaps.org / @davetroy
San Francisco
GeeksTwitter
Employees
Gamers
Media,
Politics,
News
MusicLGBTQ
SportsFoodies
Arts
Hip-Hop
26. peoplemaps.org / @davetroy
Istanbul
Earliest Twitter Users
TEDxIstanbul
Brands
Media
Heavy iOS Usage
Conservative Religious
and Political Tweets
Primarily Repeating
Content from Zaman
and Samanyolu
Sports,
Mostly Football
Young Adults,
Writing About
Life
Young Men,
Mostly Frustrated Young Men,
Who Really, Really Want
Girls to Like Them
and Write Poetry to
Prove It
Sex Generally,
Gay Porn Specifically
Inorganic Traffic
Semih Varol
#takibetakip
#afollowforeachfollow
Edited by Özge Yilmaz
27. peoplemaps.org / @davetroy
Saudi Arabia
Religious Quotes,
Establishment
Hilal (Football)
Nasser
(Football)
Conservative
Social Commentary
Artists,
Females, Tolerance,
Liberal Thinking
Marketing,
Hilal (Football)
Prayers
and Advice
Teenage
Girls
Gay Porn,
Naked Men
Marketer
Poets
28. peoplemaps.org / @davetroy
St. Louis
and Ferguson, Missouri
Politics,
NPR, Blogs, TV and
Newspapers,
KMOV Television,
SLMPD (Police)
KDHX Radio,
Firebird Club,
Pageant Club
Mostly White/Hipster
Music and Art
Sports Teams and Fans:
Cardinals
and Rams
Sports Fans,
Youth Sports,
K-12 Schools,
St. Louis University,
Primarily White People
Primarily Younger Black
People, Hip-Hop Culture,
Worldstar & BET Fans
Startups,
Technology,
Bioscience,
Geeks
Hot 104.1
Hip-Hop Radio
East Side Blacks
Coliseum Club,
Hip-Hop Clubs
and Music
DJ’s, MurphyLee
Beer and
Wine,
Foodies
TEDx
Young Black
Adults
MSU Football,
Students
MBU,
Gospel,
Christians
Family, Events,
BooksTefPoe
KYJuanSTL
YakBoyFresh
29. FC Barcelona,
Sports,
FC Barcelona Fans
Catalunya,
Catalan Independence,
Politics
Literature, libraries, book
stores, publishing
houses, fans of books
and reading
Criticism: Left-wing,
Anonymous, critics of
journalism (café am llet),
bottom-up-movement,
PAH
Mainstream
TV, Radio,
Newspaper,
Sports, News and Culture
Magazines
Entrepreneurship,
Entrepreneurs, Startups, IT
Issues,
Mobile Tech, Online
Marketing, Business,
Consulting,
TEDx
Arts and Culture,
Events
Writers,
Bloggers, Cultural
Commentary
Edited by José Cruset
peoplemaps.org / @davetroy
Barcelona
36. Plenty of traditional dataviz tools for startups:
Mixpanel, Crashlytics, Kiss Metrics,
Google Analytics, Optimizely, CrazyEgg
37.
38. Use first principles to think about your data:
what is its nature?
what can it tell you?
how can you apply or make new tools
that offer you unique insights?
39. Some graph data visualization tools:
gephi.org, d3.org, sigmajs.org, biofabric.org
Not everything needs to be
a bar or line graph
a pie chart, or a cluster graph…
many, many options out there, each one yields
new potential insights.
40. Dave Troy
410 Labs, Inc.
dave@410labs.com
peoplemaps.org
davetroy.com
mailstrom.co