Public Relation Assignment Help

1. Publicrelationassignmenthelp
By EssayCorp

2. TABLE OF CONTENTS
1. WHAT IS PUBLIC RELATIONS ?
2. OTHER DISCIPLINES IN PUBLIC RELATIONS
3. VARIOUS TOOLS USED IN PUBLIC RELATIONS
4. FUNCTIONS OF PUBLIC RELATIONS
5. CONTACT US
6. THANK YOU

3. WHAT IS PUBLIC RELATIONS ?
● There are many definitions for public relations.
● It is a two-way communication between an entity and its public.
● Public relation is about publicity, branding, awareness, sales and opinion.

4. WHAT IS PUBLIC RELATIONS ?
● Public relation is an art and science of talking to the right audience in the
right voice.
● It influences and shapes a company’s image, brand perception, culture and
reputation.

5. OTHER DISCIPLINES IN PUBLIC RELATIONS
The other disciplines in public relations are :
● Industry relations
● Financial public relations
● Consumer public relations
● Crisis public
● Government relations

6. VARIOUS TOOLS USED IN PUBLIC RELATIONS
There are various tools that can be used in the practice of public relations
are :
● Press release
● Social media marketing
● Newsletters
● Industry trends
● Sponsorships

7. PRESS RELEASE
A press release is a short news story, written by a professional and sent to
targeted members of media or audience. A press release should read like a news
story, written in third person.

8. SOCIAL MEDIA MARKETING
Social media marketing refers to the process of capturing website traffic
through social media websites. For example: Facebook and Twitter are social
media sites.

9. NEWSLETTERS
A newsletter is a bulletin which is issued to the members of a society or other
organization. For example: In schools newsletters are used to inform parents
about the things that happen in that school.

10. INDUSTRY TRENDS
Industry trends are important for the success of a company because it forgives
the past, impacts the present and foretells a future.

11. SPONSORSHIP
Sponsorship is a type of advertisement where company pays to be associated with
an event. It is usual with charitable events.

12. FUNCTIONS OF PUBLIC RELATIONS
The function of public relations is to:
● Promoting goodwill
● Corporate communications
● Promoting product, corporate image and service
● Counteracting negative publicity

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14. THANK YOU