You can view an article for this presentation at:
http://www.mastey.com/organic-hair-color-what-you-should-know
Organic Hair Color is a very popular term right now in the professional beauty industry. Unfortunately it is a falsehood that has been spread by marketing and not real organic product creation. This presentation walks you through how to check to see if your "Organic Color" is really Organic. SPOILER: There are NO Truly Organic Hair Colors on the market today from any country in the world.
11. The Cosmetic Ingredient Review (CIR) studies individual
chemical compounds as they are used in cosmetic products.
For 35 years the Cosmetic Ingredient Review has worked with FDA,
the cosmetics industry, and consumers to help keep cosmetics safe.
BUSINESSGOVERNMENT
12. Launched in 2004
BUSINESS
GOVERNEMENT
EWG's Skin Deep database gives you practical solutions to
protect yourself & your family from exposures to chemicals.
ENVIRONMENTALISTS
14. You make your own educated
choice of what you want to use.
15. There are city and state certification programs
check to see if your city or state has one.
16. ALL OF THEM ARE DIFFERENT :)
No one can decide on the right standard
It can be political and expensive
17. Implement procedures, technology,
and practices that are energy
and eco friendly.
•
Lower your carbon footprint
and contribute to a healthier planet.
31. Reduce Water Waste
Use low flow faucets
Use low flow toilets
Use water efficient washing machines
Install water filtration system for drinking
Use glass cups not paper or Styrofoam
32. Reduce Electricity Waste
Use Energy Star rated equipment
Use sensor lighting in rooms and outside
Check out solar if you can
Unplug your devices at night
Don’t charge something that is already charged
33. Reduce Waste
Go Paperless
for everything that you can go paperless
Recycle your paper and aluminum products
Use Post Consumer Recycled Items
Office paper, toilet paper, paper towels, napkins
Compost
44. U.S. Organic
Product Standards
100% Organic!
100% Organic Ingredients
Organic!
95% Organic Ingredients
Made with or Contains Organic Ingredients!
At least 70% Organic Ingredients
45. Does any
permanent or semi permanent
hair color on the market
meet the Organic Standard?
51. Are there ways to color hair
with Organic Alternatives…
Henna
Too Orange
Indigo
Too Purple
Co!ee
Tones Very Limited
Tea
Very Unpredictable
52. Problems for the professional salon
Limited Tonal Values
Uncontrollable Results
Very dark and very off tone
Over time products coat the hair shaft
Give it a plastic like texture
53. Madelyne
Salon Owner / Mastey Educator - Sweden
25+ years experience with other brands
Developed Severe Allergies to Color
Tried Teas and Coffee for a few years
2011 - Found Mastey Hair Color
Can color again with no health problems
54. Using the terms like
Organic • Organic Color System
Certifiably Organic
when referencing hair color that is
NOT ORGANIC
is confusing and deceptive to both stylists and consumers
55. Organic is just a buzz word to salons
But Organic is a real word in the real world
60. Ginny
Salon Owner / Mastey Educator - USA
25+ years experience with other brands
Developed Severe Allergies to specific chemicals in Colors and Bleaches
Could no longer do any color
Found Mastey Hair Color
now can color again with no health problems
73. Halina
Salon Owner / Mastey Educator - USA
40+ years experience
Continues to learn new ways to better herself & her staff
Just started doing platform work at trade shows last year
Constantly pushes herself to learn new trends
74. You are responsible for
what you promise your client
& what ingredients you expose yourself to