This document discusses different masthead designs for a music magazine. It evaluates each design on criteria like font, color scheme, boldness, simplicity, professionalism and whether it fits with the overall magazine style. One masthead using red text is praised for being bold and eye-catching on shelves while appealing to the target audience. Another design using a simplistic font in the magazine's color scheme is considered one of the favorite options for being modern yet readable.

1. Mast
Head
Design

2. MFYFont size : 166
Font Name : Tempus
Sans ITC
This mast head is not that effective although it is bold, and big, the font type just
wouldn’t fit in with my modern magazine style, Also I don’t like the gaps
between the letters as I don’t think it looks professional, Moreover I don’t think
this mast head would stand out next to other music magazine so I am not keen
on this design idea.

3. This mast head is effective as it is bold, big and simplistic, this would make it
easily recognisable on a shelf and a well known brand logo. This mast head
would also fit in with the theme of my front page and keep continuity and
professionalism throughout my magazine as this is similar to the text I use
throughout my design. I also love the colour scheme as it is the same as the
one used through out my magazine.
Font size : 199
Font Name :
Haettenschweiler
MFY

4. MFYFont size : 199
Font Name : GulimChe
This mast head is effective as it is bold, and simplistic, the lettering is large and
easy to read which would make it noticeable on a shelf and a globally
recognised logo like “NME” . I like the use of colour in this mast head design as
it fits in with the colour scheme of my magazine, this mast head would be
effective as it is modern and attractive.

5. MFYFont size : 199
Font Name : Consolas
This mast head is attractive and looks professional, it incorporates the colour
scheme so would make my magazine have continuity through out. However I
do not like the spacing between the letters, but when creating the final design I
could bring the letters closer together using in design. To finalise I like this mast
head design and it could be my final choice.

6. MFYFont size : 199
Font Name : Franklin Gothic Medium Cond
This mast head is extremely bold and would stand out on a shelf due to the
bright red colour. Red has connotations of energy and passion which
demonstrates the type of audience I will be appealing too. This would look
great on my front cover and it also is written in a similar font to the ones I have
used through out my magazine, by having the mast head as a similar font it will
make my magazine look professional. Which will appeal to my audience within
the social class ABC1.

7. MFYFont size : 166
Font Name : Rockwell
This mast head is one of my favourite
choices, it is modern and I can imagine
this placed in the corner of my front
page, The colours look simplistic and
modern and the font is bold and
readable. I also think this mast head
design has an American feel to it which
appeals to me, as in my magazine I will
be including both British and American
artists. This design is one of my final