2. Bold header
that is over
the image to
highlight it’s
importance.
Bold cover lines
grab readers
attention.
Uses and
Grat - Direct
mode of
address
builds
personal
relationship
Part of logo in
different
colour –
house style
Pop of colour
that matches
the word
‘brighton’ is the
magazine’s
house style
The model is wearing
fashionable clothes and
holding a glass of wine
which will appeal mostly to
stereotypical middle class
women and will intrigue
them to see if the rest of
the magazine is similar to
the cover.
3. Masthead – it’s
the same on all
the magazines
so it’s well
known
Main image –
only one image
which stands
out.
Only one
cover line
House style =
simple
The image of the
phone camera
will appeal to
people,
stereotypically
men, who are
interested in
technology.
4. Issue
number
Tag – showing
they have won
an award which
will intrigue the
audience to see
how it has won
an award.
The image is of Lady
Gaga which will
attract extra readers
as she has a large
fanbase. The image
is also very avant-
garde which will
attract the attention
of people interested
in fashion/art.
Main cover
line –
doesn’t
give much
away which
intrigues
readers.
Uses and
Grat - Direct
mode of
address
builds
personal
relationship
Bold header
that is over
the image to
highlight it’s
importance.
5. Uses and Grat -
Direct mode of
address builds
personal
relationship
Pop of colour
stands out, the
lips and some
writing are the
same colour.
Bold header
that is over
the image to
highlight it’s
importance.
The model has
had obviously had
her make up
done
professionally
which could
attract make up
artists and hair
dressers.
Summary of
what’s inside the
magazine
She has no
imperfections
which sticks
to the
conventions
of models.
6. Masthead – it’s
the same on all
the magazines
so it’s well
known
Uses and Grat -
Direct mode of
address builds
personal
relationship
Main image –
only one image
which stands
out.
Only one
cover line
that
summaries
what is in
the
magazine to
do with
Jessie J
House style =
simple
Main image is of
Jessie J so
therefore extra
readers will be
attracted as she
has a large
fanbase.
7. Bold header
that is over
the image to
highlight it’s
importance.
Pop of colour
stands out, the
lips and
‘Brighton’ are
in the same
colour – this is
the house
style.
Uses and Grat -
Direct mode of
address builds
personal
relationship
Positioning of text is
the same on all the
magazines – house
style
Model is very
fashionable and is
posing confidently.
This will help readers
feel confident in the
magazine.
You can tie in the
personal identity
aspect of uses and
gratifications theory as
people use the fashion
they see models wear
to identify what they
like.
8. Bold typography
Top strip
Main cover line
Pull quote
Snippet of
what’s
inside to
interest
reader
Barcode
House style –
always a pretty
picture of
nature.
9. Overall I like the house style of the Absolute
Brighton magazines best because it’s simple
but stands out and grabs my eye at the same
time.
Therefore I am going to model the front
cover/my magazine mainly around it.
I will make sure my models have Direct Mode of
Address and are wearing fashionable clothes
and wearing make up. I will also make sure
that when I edit the photo’s there is one pop
of colour and the rest is black and white.
